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How to Script Videos for Social Media in 5 Steps

Do you create videos for Facebook and Instagram? Wondering how to get more people to pay attention to your videos in the news feed?
Social video expert Matt Johnston shares a five-step system for using text overlays to optimize your video for views and engagement in the Facebook or Instagram feed.
You’ll discover how to use easy to read copy to enhance video and draw viewers to watch to completion. You’ll also learn where to place your most important video clips and copy.
Finally, you’ll find out how to avoid one of the biggest mistakes people make when writing copy for videos.
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00:00 Intro
00:50 How to Write a Hook
02:08 Script Overview
03:13 Script Example
04:46 Avoid This Mistake!
05:37 Additional Resources
#SocialMediaMarketing #VideoMarketing #VideoAds

Пікірлер: 36

  • @arbitragebakery6330
    @arbitragebakery633010 ай бұрын

    In seconds you can just tell how good at communicating this guy is. Perfect flow highly engaging. Can’t explain it in words, he’s a marketing god lol

  • @Mr_Kenneth
    @Mr_Kenneth Жыл бұрын

    PURE GOLD, We've been putting less polish on ads and focusing on the headlines and copy. Ultimately it's the text that sells.

  • @caldoncharles505
    @caldoncharles5052 жыл бұрын

    Everything in this video was done strategically - From the opening hook to the buzz word - "Stick around until the end" that keeps people engage. Also, the use of a next step at the end of the video was excellent - You said, "check out these 2 videos! Love it!

  • @jstrct
    @jstrct3 жыл бұрын

    Yes! Just did a video like this and I just realized the mistakes I made thanks to this video.

  • @rudrovahoe9042
    @rudrovahoe904210 ай бұрын

    All the Social Media examiner explainers are jam packed.

  • @SocialMediaExaminer
    @SocialMediaExaminer3 жыл бұрын

    Need more Video Marketing Tips? Check out our playlist: kzread.info/dash/bejne/c5V-u8itl668h5M.html

  • @KarenKefauver
    @KarenKefauver3 жыл бұрын

    What I want to know is how to do the video itself! Thanks! This was helpful for writing.

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    don't worry it's coming!

  • @guerrerosdigitales

    @guerrerosdigitales

    3 жыл бұрын

    @@MattJohnstonVideo can you show how to edit this video you created? where do you get the graphics from? it s very engaging and would love to learn how to edit like this and the resources to use

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    @@guerrerosdigitales stay tuned for a future video on this!

  • @MieyaOladipupo

    @MieyaOladipupo

    3 жыл бұрын

    @@MattJohnstonVideo has it been uploaded yet?

  • @123Everythingeverywhere
    @123Everythingeverywhere Жыл бұрын

    this was awesome :D Thanks buddy.

  • @ksenianewton4893
    @ksenianewton48933 жыл бұрын

    Thanks for sharing!

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    ❤️

  • @lensbaad6069
    @lensbaad60693 жыл бұрын

    I must try this. Thanks a lot..

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    welcome!

  • @media3group
    @media3group2 жыл бұрын

    Excellent advice in a nice manageable chunk!

  • @emilee2790
    @emilee27903 жыл бұрын

    Great value always! Thank you!

  • @randyarnold9395
    @randyarnold93952 жыл бұрын

    I subscribed. Short sweet and to the point; just the way I like them.

  • @zachschermerhorn8090
    @zachschermerhorn80903 жыл бұрын

    This is free gold right here.

  • @rockyourresale6564
    @rockyourresale65643 жыл бұрын

    Great resource. I would love to know what tool you recommend a solopreneur use to create videos with text that show well on IG and FB?

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    There are some great ones out there, Wave is the one I recommend to people with little video editing skills. Easiest to use and most attractive end result

  • @rockyourresale6564

    @rockyourresale6564

    3 жыл бұрын

    @@MattJohnstonVideo Thank you Matt - I will check it out!!!!

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    @@rockyourresale6564 welcome!

  • @pamelamf9202

    @pamelamf9202

    3 жыл бұрын

    @@MattJohnstonVideo Lumen-5 is even easier than Wave (I use both).

  • @cindymijares
    @cindymijares3 жыл бұрын

    Thanks for this, so useful

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    welcome!

  • @guerrerosdigitales
    @guerrerosdigitales3 жыл бұрын

    How do you add the pop up images and graphics to your video? what tool do you recommend to get this type of videos like yours?

  • @MattJohnstonVideo

    @MattJohnstonVideo

    3 жыл бұрын

    look out for a future video on this!

  • @securethebag1428
    @securethebag14282 жыл бұрын

    Bro I love you I really do giving what courses couldn’t all for the good price of free thanks man

  • @SuperSharjeel786
    @SuperSharjeel7863 жыл бұрын

    really informative

  • @VideoNash
    @VideoNash2 жыл бұрын

    thanks

  • @rakheeharidas7720
    @rakheeharidas7720 Жыл бұрын

    Does this apply for ecom stores that sell gifts like t shirts, jewelry etc?

  • @belladem
    @belladem2 жыл бұрын

    what do you use for the animations of your videos?

  • @HyacinthMoon
    @HyacinthMoon2 жыл бұрын

    what software are you using for video editing?

  • @MieyaOladipupo
    @MieyaOladipupo3 жыл бұрын

    Am I the only one who went and looked at the guitar buddy? 😂