Are you trying to figure out the best way to price your digitizing? On this week’s episode of Apparel Academy, Ricoma CEO Henry Ma will go over several methods that you can choose from, while going over the pros and cons of each one. He’ll make sure you’re pricing your digitizing so you get paid what you deserve, while also making it easy and affordable for clients to work with you.
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00:00 Intro
01:15 Pricing by Stitch Count
02:27 Pricing by Flat Rate
03:53 Pricing by Hourly Rate
06:14 Hybrid Pricing Model
07:57 Final Takeaways
Henry begins this episode by discussing the pros and cons of pricing your digitizing by stitch count, elaborating on the benefits and downsides associated with this pricing method. Henry explains that while pricing by stitch count can make your pricing methods simpler and more consistent, it fails to take into account several important factors that go into digitizing that can impact the fee.
Next, Henry goes over flat rate pricing, which is pricing your digitizing based on the size of the design rather than the stitch count. Henry elaborates on the several pros of this method, which are similar to those mentioned above. He also discusses several cons, as well as ways that digitizers can adjust their rates on simpler designs to balance out the more complex designs if charging a flat rate.
Finally, Henry discusses pricing your digitizing based on an hourly rate. He goes over some of the nuances of hourly rates, including the ways that skill level and speed will affect this method. Once he’s gone over these three standard methods, Henry explains how a hybrid pricing model could be the best method for pricing your digitizing.