The 6 things you MUST know about your B2B SaaS customers to target and acquire them effectively. Hint: Knowing these makes selling 10x easier.

The most important activity is to identify the ideal customer for your products or services, and then focus all marketing, advertising and sales efforts on this particular type of customer. Great Informative Content Dan. Keep Giving Value man!

@danmartell

5 жыл бұрын

100%. Thx, will do! DM

Thanks so much

Thank you for sharing!

@danmartell

5 жыл бұрын

Absolutely my pleasure! DM

Just loved it!

@danmartell

3 жыл бұрын

🙏

Thanks for sharing this!💰👍

@danmartell

3 жыл бұрын

Glad you liked it 👊

amazing

I have a case: A company sells software to club owners, so they can manage their business easier. The company is B2B & B2C, but focus on B2B. Can I say that company focuses on medium clubs (B2B) and everyone who use the app can upgrade their accounts with no-ads, premium features (B2C). Is my idea right?

Dan you lost me on the 6th step. Is there a more simplified way to explain this?

@danmartell

5 жыл бұрын

Not that I know of.

@grahamsawell4155

4 жыл бұрын

@@danmartell correct me if i'm wrong but Stephan the way I interpret it is e.g. we make a field service automation SaaS tool and we in theory could sell it to anyone with a remote field team. Using step 6, what we might decide is that whilst 'any' business with a field op could use it, trying to win business from e.g. a plumbing service company, who have a pretty fixed innovation curve (water delivery hasn't changed too much) to non-technical directors and engineers in an industry where there are skills shortages is likely going to be less ideal than selling to a telecommunications company, who employ tech-savvy people, are run by tech people who can understand and appreciate what you deliver in an industry that experiences rapid innovation and change and where saturation is causing those companies to need to stand out.