How to Create a Cohesive Instagram Feed
Фильм және анимация
Want the "What Your Instagram Theme Colors Say About Your Brand" PDF? Here's the link: www.sarahdeshaw.com/instagram-...
Master Your Instagram Aesthetic E-Course: http:/www.sarahdeshaw.com/master-your-instagram-aesthetic
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Video Notes:
This video shares the three keys to creating a cohesive Instagram feed.
KEY #1: LIGHTING
While having good lighting is certainly key to having a good photo, in order to have a consistent looking feed, you’ll need to pick your favorite style of light and stick to it. For example, if you’re going for a bright-n-airy feed, you’ll probably always want to photograph during daylight hours and avoid shadows in your pictures. If you want a moodier vibe you may want to take your photos after the sun goes down. Regardless of the type of lighting you like, figure out how to do it and make sure to photograph in similar lighting every time to really help create consistency across all your photos.
KEY #2: COLORS
If you haven’t thought about what colors you want associated with your brand, this will definitely make a big, big difference in creating a cohesive look on your Instagram feed. Choose 2-3 colors that represent your brand (or however many colors make sense for your brand) and always include at least one of those colors in each photo you upload to Instagram. You don’t have to include all your colors in every photo, but do include at least one of your colors in each photo. If you do this, when you look at your feed as a whole, it’ll create a cohesive color palette. And, if there are any colors that distract from your color theme, just move them out of the frame before you capture the photo, or if you notice it after you’ve already taken the photo, you can crop or edit the colors out.
If you’re not sure how to pick your brand colors or if you want make sure you picked the right ones, scroll up to the top to get my FREE download, “What Your Instagram Theme Colors Say About Your Brand”. The PDF guide explains what each of the top 8 brand colors mean, so you can make sure your feed is communicating the right message about your brand.
KEY #3: MOOD
Pick a mood for your Instagram feed. Whatever mood you’re going for (energetic, elegant, chic, playful, or whatever else), make sure to photograph poses (or arrange objects) in a way that align with that mood. If you have trouble deciding which colors and lighting to choose, picking your feed’s mood first may help give you clarity about what colors or lighting style to choose. As you’re deciding what mood you want to communicate in your feed, definitely give some consideration to how you want your followers to perceive your brand.
Once you’ve nailed consistent lighting, colors, and mood, your feed should be INCREDIBLY cohesive!
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Find Me Online:
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/ sarahdeshaw
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www.sarahdeshaw.com/blog
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www.sarahdeshaw.com/sarah-desh...
Пікірлер: 104
I honestly really appreciate how you don't have music playing in your background. I find myself much more focused LOL. Thank u Sarah for all the great tips!!!
@SarahDeshaw
3 жыл бұрын
I appreciate that! I also get distracted with background music! :)
Not related to Instagram. But you have amazing hair!!
@SarahDeshaw
5 жыл бұрын
☺️😘Thank you Azzah!
omg why do you not have more subs i love this
@SarahDeshaw
5 жыл бұрын
Sweetcutecharmz haha you’re so sweet, thank you.💜💙💛
U deserve millions!!!
@SarahDeshaw
5 жыл бұрын
😘😘💞
liked immediately for your hair, the lighting, and your soothing voice 😍
@SarahDeshaw
4 жыл бұрын
lola aww thanks lola!💗💗
Hey Sarah! Thank you for sharing this valuable information in such a simple yet beautiful format. One of my 2024 resolutions is Leaning into the Curve. I’m 47, going 48 this year. I’m restarting my Interior Design firm but rebranding it and myself. Social media is my Archilles Heel but I am diving into KZread to figure out my presence and how to effectively manage and execute that presence. Excited to read into the free products you offer and start applying everything. Just wanted to express my gratitude for you and this video. ❤️
Love this Sara !! Keep up the great work
Love this video! Lots of helpful info. Also I love the brand color PDF!
@SarahDeshaw
5 жыл бұрын
Brent DeShaw thanks hun🥰
You definitely deserve more subs!! And your voice is sooooo soothing!!
Thanks so much for this! I love how your video is attractive and calm at the same time. Not a lot of people know how to do that!
@SarahDeshaw
4 жыл бұрын
Thanks so much Tessa! 💗💗 So glad you enjoyed it!
This is super helplful - love how it flows ! Thanks for sharing x
@SarahDeshaw
4 жыл бұрын
Hannah Punin thank you Hannah!🤍
Amazing! Thank you. I am finally at a point where I want to sit down and dedicate a look and theme to how my IG will be. I have taken a look at your blog and I downloaded the E Books and signed up for the 3 day course. I know what vibe I want. Nature, colourful with greens, blues and oranges. To create that forest, meets ocean and sun energy. I love poses that are freeing and candid meets posed and sometimes editorial style. I really need to learn how to put all this together and there is so much to do and learn, but starting is the key I think. So let the games begin in creating this energy. I am excited to be learning from you !
@SarahDeshaw
2 жыл бұрын
Thank you and congrats! How’s it going bringing the look together?💙
Best Instagram theme related video I’ve seen thus far!
@SarahDeshaw
4 жыл бұрын
Andry Marquez Thanks so much Andry!💗💗
so pretty and yeah those Instagram's are nice as well lol
I like all your contents!!! thanks for sharing ❤️
Hey Sarah!!! Loved ur video n it's very helpful... Thanks 😊
Your Lighting is everything 🥺😩
@SarahDeshaw
4 жыл бұрын
x S U N K I S S x thank you!😘✨
@mermaidtears7427
4 жыл бұрын
Sarah DeShaw anytime😍😩
Thank you so much ma'am! I'm definitely using all of these hacks
Omg girl you deserve way more subs ♥️
@SarahDeshaw
4 жыл бұрын
Victoria Chic Thank you☺️💗💗
Omg I love how calm you are.😩
@SarahDeshaw
3 жыл бұрын
I’mYour GirlKim thanks☺️
Great tips, thank you! You are very knowledgeable and I learnt a lot :)
hey girl thanks for the amazing tips!!!
@SarahDeshaw
4 жыл бұрын
Invested Millennial thanks so much!💞 If there’s anything else I can help you with, feel free to let me know.☺️
this is great. thanks for the free advice
Great video - keep it up 🔥
Thank you soo much, this was very helpful.
So helpful! Thank you 🙌
@SarahDeshaw
5 жыл бұрын
Dreamer Aesthetic I’m so glad you found it helpful!💞
i was looking if there are some tips i can use on my new page and out of no where i found U , You are my Santa clause ♥️♥️😂😂
@SarahDeshaw
3 жыл бұрын
Glad I could help!
Girl act like you have millions of subscribers. I realized lately it’s more about how you say than what you say.
@SarahDeshaw
4 жыл бұрын
Samuna KC I so agree!💗
Super helpful video - thank you!
@SarahDeshaw
4 жыл бұрын
Local Home Finder Team I’m so glad it helped!💗💗
Thanks for the tips!
@SarahDeshaw
4 жыл бұрын
You're welcome! Let me know if there's any other videos you'd like to see in the future!
OMG you are the besttttttt😍😍😍
@SarahDeshaw
5 жыл бұрын
Ziv you are the sweetest!!💞💞
Wow! Thank you a lot!
Very helpful video...thanks!
@SarahDeshaw
4 жыл бұрын
Sonia Borges so glad it was helpful to you!🤍🤍
Thank you for share this video ❤️❤️
@SarahDeshaw
3 жыл бұрын
Thanks so much for watching!😀
Awesome content Sarah! Definitely applying this to my Instagram account!
@SarahDeshaw
4 жыл бұрын
Thanks so much! Let me know if you have any Qs you'd like me to answer in future videos. And, I have another Instagram Aesthetic video coming out this week, so be sure to check back!😘
@arccway
4 жыл бұрын
Sarah DeShaw looking forward to it! Just downloaded a few of your social media content books, so I’m going to give that a read and apply.
@SarahDeshaw
4 жыл бұрын
@@arccway Awesome! Let me know what you think!
@arccway
4 жыл бұрын
Hey @@SarahDeshaw I was digging into your article about gaining your first 10k and I was interested in the attachment link "Pass the 10-second test" but it was a broken link, unfortunately!
@SarahDeshaw
4 жыл бұрын
@@arccway I'm going to look into that! Thanks for letting me know - I'll comment back once I get it worked out!
Her voice is so soothing
@SarahDeshaw
4 жыл бұрын
Aw, thank you!!💞
Thank you for this
@SarahDeshaw
5 жыл бұрын
Tasha Mac Thanks for watching!💞💞
When I take pictures outside and then in my room, the lighting is so different which makes it so much difficult
@SarahDeshaw
4 жыл бұрын
Vivienne V for sure! Which lighting do you prefer? Maybe I can help!
Hey, thank you
hi love your content
@SarahDeshaw
4 жыл бұрын
ameera Jaffar I appreciate that so much! Thanks for watching!✨
Not a brand and i don't plan to post on my Instagram for a while but Idk why I love ur vibe
@SarahDeshaw
4 жыл бұрын
evelyn thanks so much Evelyn!💞✨
You so underrated
Thank you 🙏🏾
@SarahDeshaw
4 жыл бұрын
You're so welcome! Thanks for taking the time to watch!
thank you
@SarahDeshaw
4 жыл бұрын
Hiljenny hetkeen thanks for watching!💗💗
I get it, and this was so easy when I was doing food on IG. However, I’m an artist now and my art varies so much in color it doesn’t look cohesive, it’s looks terrible, I won’t even post now. how do you do this with artwork without using a filter that will alter your artwork as a whole? 😊
THANK YOU!!!!!!!
@SarahDeshaw
4 жыл бұрын
King you’re so welcome! Thanks for the comment!🤍
@King-zo4vv
4 жыл бұрын
@@SarahDeshaw u earned a sub
@SarahDeshaw
4 жыл бұрын
King yay!! Looking forward to seeing you around!
Hey 💕 New Subbie😌
i can do this but when i take photos outside they throw my feed off they stand out quite a bit any tips
@SarahDeshaw
4 жыл бұрын
grace smith yes! I totally understand what you mean. It’s a matter of finding similar lighting (both intensity and tone of light). It can definitely be done! Try photographing in the shade rather I’m direct sunlight and see if that helps💗💗
Hey
Hi, I hope you will reply to my comment. I watched a couple of your videos and I hear what you're saying about colours throwing off your feed cohesion. I have a question about this. I know that many content creators and influencers are very intentional and plan colours and backgrounds they're shooting, but what if you also want to capture content of you attending events, with other people, whose outfits and backgrounds may clash with your theme? It's hard to take good content and follow all these rules when you're "in the moment" and these are people and things that you want to share as part of your story to your audience but would conflict with your feed colour cohesion. The only solutions I can think of is a) not post them, or b) only capture a reel and then put a reel cover over it that matches your feed. Do you have any better solutions and recommendations on how to deal with this? Thanks!
@SarahDeshaw
8 ай бұрын
Hi! Thanks for the thoughtful comment! I need to make a video about this as this question comes up a lot! Here is what I recommend… If a cohesive feed is important to you, you could do what you mentioned with the reel, OR you could do a carousel post with an on-brand cover photo. Another option is to use an app like darkroom to selectively remove off brand hues. (I show how to do this in my cohesive brand membership but you could download darkroom and give it a try yourself!) If black and white photos is an option with your aesthetic, it’s a great time to do that! Those are a few of my favorite solutions. Does that help? If you need more help don’t hesitate to reach out!🤍
@dominachi
8 ай бұрын
Thanks for the response @@SarahDeshaw ! Looking forwrd to testing out Darkroom and when the new video comes out :)
I feel called out
@SarahDeshaw
3 жыл бұрын
Alexandré Moreau ☺️🤍
I know I’m a year late but your PDF isn’t available. Disappointed.
@SarahDeshaw
3 жыл бұрын
Christa Lashley hey there! It should still be working. Did it not deliver to your inbox when you signed up or what was the issue?