How Millions Of Pounds Of Coffee Are Processed At Hawaiian Coffee Farms | Big Business

Although Hawaii accounts for less than 1% of the global coffee production, coffee is a $50 million industry for the state, and the number of coffee farms in the islands has been steadily increasing. But the COVID-19 pandemic has thrown the supply chain into disarray, and as tourism to the islands plummeted, demand for coffee plunged. Now coffee producers throughout the islands have been left sitting on millions of dollars worth of last year's crop, just as this year's harvesting season begins.
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How Millions Of Pounds Of Coffee Are Processed At Hawaiian Coffee Farms | Big Business

Пікірлер: 1 000

  • @MirrorCoffeeRoasters
    @MirrorCoffeeRoasters3 жыл бұрын

    As a roasting company, we’ve definitely received a hit. We’re doing everything we can to support coffee farmers and producers. Beautiful video too!

  • @myanuarfirdaus8121

    @myanuarfirdaus8121

    3 жыл бұрын

    Goodluck for you and all people working on coffee industry, we, coffee drinker really depend on you !

  • @djumoja

    @djumoja

    3 жыл бұрын

    Once roasted it does not go bad, I am sure when it opens up it will be all gone

  • @MirrorCoffeeRoasters

    @MirrorCoffeeRoasters

    3 жыл бұрын

    @@djumoja There's a recommended shelf life for coffee. Although you can drink really old coffee, it will definitely lose flavor and quality as it ages.

  • @cashreedhar

    @cashreedhar

    3 жыл бұрын

    Mostly people stopped drinking coffee, because pandemic hit their paycheck. Maybe coffee dealers like Kau could've reduced the price so that coffee became affordable to many. What I see is the opposite. 2 of the roasters I know increased the price of the coffee, I went with online subscription

  • @chadsimmons6347

    @chadsimmons6347

    2 жыл бұрын

    I only buy Hawaiian coffee it's 6-bucks for 12-ounces, i could get 3-pounds of the cheap stuff for that price, thanks for growing the best coffee in the world

  • @Sk1tz092
    @Sk1tz0923 жыл бұрын

    Title should be: How Covid impacted Hawaiian coffee farms.

  • @BigChungus-ti5ru

    @BigChungus-ti5ru

    3 жыл бұрын

    True ngl

  • @skypilot805

    @skypilot805

    3 жыл бұрын

    *How government fucked over the little guy... fixed it for you.

  • @smugfrog1041

    @smugfrog1041

    3 жыл бұрын

    Lockdowns did that, not Covid

  • @themetrics6503

    @themetrics6503

    3 жыл бұрын

    that's why it's in business insider instead of food insider haha

  • @hus390

    @hus390

    3 жыл бұрын

    @@smugfrog1041 Covid caused lockdowns. And even after lockdown restrictions were lifted, people were hesitant about traveling. US government, under this Administration and the previous one, with Congress, pumped trillions in aid packages to help people and businesses.

  • @bleepbleep7847
    @bleepbleep78473 жыл бұрын

    This video literally focused more on how the pandemic hit the coffee farms rather than the actual process lmao.

  • @AirQuotes

    @AirQuotes

    3 жыл бұрын

    Well I found that more interesting

  • @TronKyLam

    @TronKyLam

    3 жыл бұрын

    I agree. The content is great, not the title.

  • @mattbetts01

    @mattbetts01

    3 жыл бұрын

    ...it did both? They explained how they harvest. From about 1:30 to 3:00 or so.

  • @TronKyLam

    @TronKyLam

    3 жыл бұрын

    @@mattbetts01 The thing is, it is not the main focus. The process was briefly described, and it is pretty similar to any video you can fine online. Besides, the main focus of the video was something else, so the title is really not on point, unless they do it on purpose for some reasons which I am not yet aware of.

  • @ilviandante2040

    @ilviandante2040

    3 жыл бұрын

    BUSINESS insider

  • @midnightrider379
    @midnightrider3793 жыл бұрын

    So weird I’m drinking Kona coffee as I watch this.

  • @larrejackson8722

    @larrejackson8722

    3 жыл бұрын

    Me too

  • @theMcWOPPER

    @theMcWOPPER

    3 жыл бұрын

    Where can I buy it?

  • @henryfreeman6113

    @henryfreeman6113

    3 жыл бұрын

    Where’d u get it? Lol I’m getting into real coffee not the shit from keriug cups

  • @letsfish808

    @letsfish808

    3 жыл бұрын

    Hahahaha 🤙🏽

  • @riujithetechnician

    @riujithetechnician

    3 жыл бұрын

    Its probably last year's stock of green beans thats only been roasted recently

  • @tylerhilgers8196
    @tylerhilgers81963 жыл бұрын

    Why does this feel like a precursor to a GoFundMe?

  • @abhinavneoharysvarma8551

    @abhinavneoharysvarma8551

    3 жыл бұрын

    They not going to go broke anytime soon, he's already a millionaire

  • @emperoremyhriv4968

    @emperoremyhriv4968

    3 жыл бұрын

    @@abhinavneoharysvarma8551 How did you know he's a millionaire ?

  • @bruskydu

    @bruskydu

    3 жыл бұрын

    These are business man with established business and prolly has ways to get capital through loans. It's not your typical viral post on twitter that will suddenly ask for donation and create a GoFundMe for the littlest things they went viral for.

  • @libraryofthoughts0

    @libraryofthoughts0

    2 жыл бұрын

    @@abhinavneoharysvarma8551 Well, theres a big difference between millions in a bank and millions in asset/company. Yes, they make millions of dollars per year, but how much does it cost to grow coffee, process those beans, package, selling, distribution, taxes, machinery etc. I bet they make one million profit out of that fifty.

  • @ChinaLake100
    @ChinaLake1003 жыл бұрын

    I bought coffee from this company after watching this and it was very good, I’m coming back now to say that

  • @ayanami808
    @ayanami8083 жыл бұрын

    Thanks BI for coming out here and doing a piece about our islands. We’re struggling out here, but we have awesome communities and people helping one another to get through it. Aloha!

  • @J__C_

    @J__C_

    3 жыл бұрын

    Why does your state have a Union Jack in it’s flag ?

  • @AtheistRajput

    @AtheistRajput

    2 жыл бұрын

    @@J__C_ due to British heritage.

  • @H8er-Maker
    @H8er-Maker3 жыл бұрын

    Who knew Kona coffee looks like M&M"s prior to being processed.

  • @wendygaspar9838

    @wendygaspar9838

    3 жыл бұрын

    Hahaha bitter M&Ms for the people you don't like🤣

  • @B8R8

    @B8R8

    3 жыл бұрын

    Raiders Suck!! 49ers all the way 😎

  • @H8er-Maker

    @H8er-Maker

    3 жыл бұрын

    @@B8R8 No thanks buddy, I like girls..

  • @B8R8

    @B8R8

    3 жыл бұрын

    @@H8er-Maker you love men.

  • @marvinduncan5832

    @marvinduncan5832

    3 жыл бұрын

    @@wendygaspar9838 actually the coffee cherries taste like juicy honeysuckles! 😋

  • @bradleydenherder8361
    @bradleydenherder83613 жыл бұрын

    We lived so close to this part of Hawai’i! I miss home so much. There’s nothing like Kau mornings.

  • @larrejackson8722

    @larrejackson8722

    3 жыл бұрын

    Beautiful morning

  • @hashimsulaiman3250
    @hashimsulaiman32503 жыл бұрын

    Good luck from Indonesia ! We are struggling too.

  • @larrejackson8722

    @larrejackson8722

    3 жыл бұрын

    Okay 👌

  • @TronKyLam

    @TronKyLam

    3 жыл бұрын

    @Davon Garcia ​@Davon Garcia They have their own coffee. Indonesia is well known for quality coffee, and they export all over the world. About the part of targeting individuals and small companies, I personally think it is the strategy that only works locally or within the country. Exporting just a small amount will only increase the cost per unit, so people will not like the idea. Besides, I used to visit some coffee roaster, and I realize most of them import the green beans in high volume and only roast the required amount to control the quality. Individuals and small companies may not have the ability to do that, so lots of them will need the roasted products. After a long time of delivery (which is harder to control compare to buying them locally), the quality of the roasted products may be damaged (wrong aging period, environmental impact, etc.). I don't think people will like the idea of buying things from overseas which cost them more and give the unstable quality.

  • @thilankasthuriarachchi997

    @thilankasthuriarachchi997

    3 жыл бұрын

    We are too. Sri Lanka tourism sector

  • @emperoremyhriv4968

    @emperoremyhriv4968

    3 жыл бұрын

    @Troy Krentz Are you an Indonesian ? You are named Troy?

  • @sleekoduck

    @sleekoduck

    3 жыл бұрын

    @@emperoremyhriv4968 I knew an Indonesian kid in elementary school named Troy. Why is that so strange to you?

  • @wayneobrien3332
    @wayneobrien33323 жыл бұрын

    Start exporting to places like Australia. We're almost back to normal here and love our coffee!

  • @Ma7chesMal0ne

    @Ma7chesMal0ne

    3 жыл бұрын

    After you add the transportation and other costs, I doubt many Aussie would go for it compared to its competitors

  • @eddiem2211

    @eddiem2211

    3 жыл бұрын

    @@Ma7chesMal0ne if it's good they'll pay for it like gloria jeans

  • @J__C_

    @J__C_

    3 жыл бұрын

    Most Australians are descendants of their Tea Loving British Ancestors, then when,why and how did you people start loving coffee so much ?

  • @hus390

    @hus390

    3 жыл бұрын

    @@J__C_ Maybe because they have a huge East European origin citizens? If not, then the cofffee mania erased the tea. 😁

  • @gantarali

    @gantarali

    3 жыл бұрын

    I'm from Yemen ( the origin of Arabic cofee) , I already start replant my lands with Arabic cofee tree , I have thinking to looking for a good market outside my country, the benefits that for any one they get my product, is it, he will get a cofee is coming from the origin land of cofee , any one can ask and search which the cofee is the best in the world ( history fact), I guarantee good business by my cofee

  • @brewwatchco
    @brewwatchco3 жыл бұрын

    Great to see this amazing process!

  • @xeric1953
    @xeric19533 жыл бұрын

    1:48 ahh yes that signature boot flavor

  • @GladiatorReid

    @GladiatorReid

    3 жыл бұрын

    6:11 it's getting nipple flavour

  • @DrakeOola

    @DrakeOola

    3 жыл бұрын

    It has the skins on and it not only gets them removed afterwards, but it also gets washed, dried out for weeks or something, then roasted for hours to get that black "charred" look. Bugs regularly climb on the coffee trees too so a boot is the least of your worries, even build nests in them which look sort of like spider webs with a bunch of termite droppings in it. Pincher bugs, spiders, and even ants I think leave the most droppings. Lots of foods like carrots are grown in the ground too so idk why a boot would bother you.

  • @elisecooper1942
    @elisecooper19423 жыл бұрын

    AS a coffee drinker year round I thank you for all of your hard work in bring this delicious coffee for me every day. Thanks for sharing. From coffee lover from now to eternity.

  • @MarketingFoodOnline
    @MarketingFoodOnline3 жыл бұрын

    One of the coolest videos about food business

  • @estherp4867
    @estherp48673 жыл бұрын

    Kona coffee is so good. Even when you get stuff that was roasted a while ago like at Trader Joe's, the brewed coffee has no bitter aftertaste and a ton of sweetness. Perfect for the American palette.

  • @400080vikkash

    @400080vikkash

    2 жыл бұрын

    You must not understand much about coffee then, typical charbucks drinker you at.

  • @Richie016
    @Richie0163 жыл бұрын

    Coffee bean trade and cultivation have steeped near the Hawaiian Islands.

  • @DJMilo101
    @DJMilo1013 жыл бұрын

    I love how they DONT focus on the fact the state of Hawaii DID NOT ALLOW VISITORS AT ALL FROM MARCH UNTIL NOVEMBER. Hawaii has totally turned a blind eye to the local economy. Their lockdown did NO benefit to the locals in Hawaii. The only reason they reopened was because they realized how much damage they had done to their local economy and realized they couldn't keep going.

  • @chanacavids

    @chanacavids

    Жыл бұрын

    not covid, but the lockdowns are to blame. can't believe how tyrannical hawaii's protocols were.

  • @tybussy1912
    @tybussy19123 жыл бұрын

    I don’t really understand why demand fell when everyone is still buying coffee especially at home coffee?

  • @anushasan9452

    @anushasan9452

    3 жыл бұрын

    Because the business that revolve around selling coffee like cafes, restaurant, hotels, GIANT franchises (specially ones that focus on coffee) like starbucks have shut down. This really impacts farmers because these businesses buy coffee in huge bulks.

  • @dirtytapwater1374

    @dirtytapwater1374

    3 жыл бұрын

    This is Hawaii we’re talking about. It runs on tourism. Local people don’t buy tourist coffee.

  • @dirtytapwater1374

    @dirtytapwater1374

    3 жыл бұрын

    And Hawaii goes on lock down too smh

  • @samuelrs5138

    @samuelrs5138

    3 жыл бұрын

    Less tourists means less people drinking coffee. Then there's the coffee drinking Hawaiians, some of whom have less money to buy it since they have lost jobs or hours.

  • @dirtytapwater1374

    @dirtytapwater1374

    3 жыл бұрын

    @@samuelrs5138 Hawaiians only make up around 10% of Hawaiis population...

  • @jeffj2495
    @jeffj24953 жыл бұрын

    An unfortunate situation for Hawaiian coffee growers. Individually, I still drink as much coffee during the epidemic. Probably other people to too. We just aren't drinking it locally in Hawaii because of travel restrictions. I feel sorry for these growers.

  • @marshwetland3808

    @marshwetland3808

    2 жыл бұрын

    I haven't finished watching it yet, but the guy sounds helpless. Did he think of selling his stuff online? Something to do when you can't do what you usually do. People weren't going out for coffee, but they were probably making more of it at home.

  • @ATAATX
    @ATAATX3 жыл бұрын

    Good thing about coffee cherries, as long as the coffee is not roasted, it has a very long shelf life. Green coffee has been known to last decades with little to no loss in flavor, depending on how its stored.

  • @marnalicious7190
    @marnalicious71903 жыл бұрын

    That’s why Hawaiʻi needs to diversify and not depend on tourism so much. Not all of us want tourists here. 🙅🏽‍♀️

  • @brendanzhang7488

    @brendanzhang7488

    3 жыл бұрын

    yeah,couldnt they just sell it to other places

  • @sssjjjttt

    @sssjjjttt

    3 жыл бұрын

    it didnt used to depend on tourists... but global production of pineapple and sugar which were originally the mainstays of the state's economy were ruined by cheaper international alternatives. Compare a Hawaiian pineapple to one from Costa Rica... the Hawaiian one is so much more sweet and delicious but costs to cultivate and ship the product made it not viable as a self sustaining industry. This is why the coffee isn't just shipped internationally like the south american coffees are. There would be no way to turn a profit on it. Hence he's storing it to try & get something back here locally because sending that much coffee to anywhere either by boat or plane either compromises the product or makes it prohibitively expensive to the point of being a loss. It's a catch 22. Also #hawaiiproblems

  • @outsidechambaz

    @outsidechambaz

    3 жыл бұрын

    if tourism was locally owned we would be a very very rich place.

  • @sn5301679

    @sn5301679

    3 жыл бұрын

    Its also happen for tourist destination like thailand and bali.

  • @elyenidacevedo1995

    @elyenidacevedo1995

    Жыл бұрын

    Yeah hopefully the government helps you guys out with that...

  • @Ibetala
    @Ibetala2 жыл бұрын

    Wow! So inspiring! I love the positivity

  • @motupatlugamesworld5768
    @motupatlugamesworld57683 жыл бұрын

    awesome content and video

  • @d.jensen5153
    @d.jensen51533 жыл бұрын

    Great video! Was very interested to see your process. I lived for a few years in the mountains of Colombia, in what's called the Eje Cafetero. It afforded me a front row seat to the Colombian coffee industry - from Juan Valdez all the way to Mrs. Olson. :) There was so much coffee grown that many brick kilns were fired with nothing but dried coffee hulls. (I've always loved work - I can watch it for hours!)

  • @20_percent
    @20_percent3 жыл бұрын

    Technology moves as fast as I go to the store for beer

  • @nickkyivy67

    @nickkyivy67

    3 жыл бұрын

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  • @Silverfirefly1

    @Silverfirefly1

    3 жыл бұрын

    ...exponentially! I have to say my bladder can and will be subject to diminishing returns.

  • @wemcal
    @wemcal11 ай бұрын

    Great video and wonderful information

  • @Indiakkariii
    @Indiakkariii3 жыл бұрын

    I love the smell of flower of coffe tree...especially at early morning (5:00am)

  • @VastKnowledge
    @VastKnowledge3 жыл бұрын

    So, *coffee* really lived the good life in Hawaii before going into your cups. Naise..

  • @akm74us

    @akm74us

    3 жыл бұрын

    Nice or Naise

  • @friendlyindianscammer2887

    @friendlyindianscammer2887

    3 жыл бұрын

    Then it turned into shit

  • @ELmelfes

    @ELmelfes

    3 жыл бұрын

    @@friendlyindianscammer2887 more likely pee

  • @herlescraft

    @herlescraft

    3 жыл бұрын

    And once it's work it done it will go to live in the farm... As compost... Happily ever after.

  • @NSAhitLIST

    @NSAhitLIST

    3 жыл бұрын

    not mine, my coffee lived a good life in Peru and India

  • @txtmyangels7785
    @txtmyangels77853 жыл бұрын

    I need to buy this coffee this looks really good.

  • @spideywhiplash

    @spideywhiplash

    2 жыл бұрын

    Me too!☕

  • @mhykhol
    @mhykhol2 жыл бұрын

    so many odd gadgets wet mill -> flotation tank -> pulper -> demusler -> another flotation tank -> drying deck -> warehouse -> dry mill -> classifier -> gravity table -> optical sorter -> roaster

  • @playc.holder6432
    @playc.holder64323 жыл бұрын

    Such a fascinating process

  • @BlueFlyer83
    @BlueFlyer833 жыл бұрын

    I roast my own coffee and I was very interested in buying some beans from them. Dude, $17 for a pound of green coffee beans vs $6 of green beans from my preferred seller. Sorry, but no thanks.

  • @angelopacana7912

    @angelopacana7912

    3 жыл бұрын

    17$ per pound and the farmers pick both ripe and unripe (green) cherries. Thats sounds a rip-off actually.

  • @hansolo6827

    @hansolo6827

    3 жыл бұрын

    Yea for real. Based on the numbers and how many years they been in business, they just have bad money management if they’re broke now They were making a killing all those years before covid. Coffee is one of the most overpriced food items

  • @onezerocoffee

    @onezerocoffee

    3 жыл бұрын

    @@angelopacana7912 What makes Hawaii Coffee so expensive is the minimum wage of $10.80 vs $1,20 in Colombia . The Coffee is not higher quality just the costs make it so expensive.

  • @ridingwithriggs4228

    @ridingwithriggs4228

    3 жыл бұрын

    yeah even for Kona that's a whole lot

  • @DrakeOola

    @DrakeOola

    3 жыл бұрын

    @@onezerocoffee w r o n g

  • @heyheytaytay
    @heyheytaytay2 жыл бұрын

    So much of this has NOTHING to do with the "how" of coffee processing in Hawaii....

  • @oneshotme
    @oneshotme3 жыл бұрын

    Enjoyed your video so I gave it a Thumbs Up

  • @michaellondonxxx4860
    @michaellondonxxx48602 жыл бұрын

    This is an interesting video about a niche product. I never knew that Hawaii coffee existed.

  • @Camille_Boomer77000
    @Camille_Boomer770003 жыл бұрын

    I had never heard of Kona coffee before. I'd be into getting a few bags to try it out. ☕

  • @postal1468

    @postal1468

    3 жыл бұрын

    Really good, but very pricey

  • @Bobbylim323

    @Bobbylim323

    3 жыл бұрын

    It's low attitude coffee which usually don't taste as well as beans grow on high attitudes. However, it's marketed very well

  • @nazarf1884

    @nazarf1884

    3 жыл бұрын

    It's one of the best coffee in the world..the well-known hawaii kona coffee

  • @NSAhitLIST

    @NSAhitLIST

    3 жыл бұрын

    @@nazarf1884 The best comes from India and Peru, Death Wish coffee is the best

  • @judithmacikmacik5981

    @judithmacikmacik5981

    3 жыл бұрын

    My favorite

  • @MsLeonor1968
    @MsLeonor19683 жыл бұрын

    I LOVE coffee ☕️

  • @squirrelhunter1300

    @squirrelhunter1300

    3 жыл бұрын

    I love woman

  • @motupatlugamesworld5768
    @motupatlugamesworld57683 жыл бұрын

    BEST OF THE BEST SHOW

  • @jomirife
    @jomirife3 жыл бұрын

    Interesting process

  • @lifeofash425
    @lifeofash4253 жыл бұрын

    i love hawaiian coffee. Costco should sell some of these..

  • @anasibndawood6696

    @anasibndawood6696

    3 жыл бұрын

    Hawaiian coffee has a distinct taste ,not your average coffee . Maybe because volcanic soil . I didn’t like it

  • @NSAhitLIST

    @NSAhitLIST

    3 жыл бұрын

    The good coffee come from Peru and India, this is some low level stuff

  • @DrakeOola

    @DrakeOola

    3 жыл бұрын

    @@NSAhitLIST w r o n g india coffee is worse than dirt. Enjoy your boiling mud water. 🤢

  • @NSAhitLIST

    @NSAhitLIST

    3 жыл бұрын

    @@DrakeOola Some of there coffee is pretty good. I don't drink that stuff anymore, I have a pack of Death Wish Coffee that's all the coffee I've been drinking lately.

  • @PsylentSir
    @PsylentSir3 жыл бұрын

    *Too much supply but the coffee price didn't drop*

  • @RockSimmer-gal4God
    @RockSimmer-gal4God3 жыл бұрын

    I’m obsessed wiv coffee and never had coffee from Hawaii not even in Hawaii. Coffee ages well!!!

  • @paolodicembre4129
    @paolodicembre41293 жыл бұрын

    We would happy to buy your green bean in Australia! As an Australian coffee roaster on the south coast of New South Wales I'm happy to put my hand up for a quantity order. Would love to supply quality Hawaiian coffee to our cafes.

  • @SilentHProductionsLLC
    @SilentHProductionsLLC3 жыл бұрын

    Brilliantly shot, edited, and produced piece. As someone that does all three of these for a living, I am genuinely impressed. Nearly 9 minute piece was informative ,beautiful to watch, perfectly paced, and effects weren’t over the top. But the coup de grad is that I’m now considering my first vacation to Hawaii for Christmas. Well done ladies and gents...well done.

  • @AirQuotes

    @AirQuotes

    3 жыл бұрын

    I was with you until your last sentence. Stay home

  • @user-im4my8hg3d

    @user-im4my8hg3d

    3 жыл бұрын

    Please don't come to Hawaii this year, Hawaii's an island after all. If you somehow spread covid19 the residents will suffer the most, not you.

  • @hiya_glyv5154
    @hiya_glyv51542 жыл бұрын

    i got a coffee ad while watching this lol

  • @jimshanks7748
    @jimshanks77483 жыл бұрын

    I don't know about the rest of coffee drinkers but I have increased my coffee intake by two fold I am doing my part to help these guys so how about the rest of you help tow the line and drink more coffee

  • @narutobroken
    @narutobroken3 жыл бұрын

    The 2:05 guy sounds just like Robert California

  • @kotk05

    @kotk05

    3 жыл бұрын

    The guy at 5:13 sounds like Ping

  • @curtiskelly1242
    @curtiskelly12423 жыл бұрын

    And that’s why smart farmers utilise futures

  • @motupatlugamesworld5768
    @motupatlugamesworld57683 жыл бұрын

    welcome back

  • @calebcomstock6697
    @calebcomstock6697 Жыл бұрын

    Ka'u peaberry is hands down the most pleasant coffee I have ever tasted. It is truly special.

  • @skylarmickel
    @skylarmickel3 жыл бұрын

    Absolutely love this coffee it tastes amazing and I also like that it's produced in Hawaii (USA 🇺🇸)

  • @collinskateregga97

    @collinskateregga97

    2 жыл бұрын

    i am looking for support to get equipment to support coffee farmers in East Africa

  • @lion2535
    @lion25353 жыл бұрын

    I just had a coffee made from Hawaiian beans

  • @larrejackson8722

    @larrejackson8722

    3 жыл бұрын

    Yes

  • @theMcWOPPER

    @theMcWOPPER

    3 жыл бұрын

    Wat?

  • @ahmedbutawan140
    @ahmedbutawan1403 жыл бұрын

    Amazing😃😃

  • @moniqueneagle7091
    @moniqueneagle70913 жыл бұрын

    Kona coffee, one of the best in the world. 👍👌👌👍

  • @seinfeld11123
    @seinfeld111233 жыл бұрын

    they need to pivot and change where they sell coffee to. and go international

  • @42Laisa
    @42Laisa2 жыл бұрын

    Hope all works out with these coffee farmers..I've never tried Kona Coffeee though..The stuff costs an arm and a leg here in Suva,Fiji🙄

  • @DuoMaharani
    @DuoMaharani Жыл бұрын

    So beautyful process

  • @not.manglallan
    @not.manglallan3 жыл бұрын

    Even though I live there, love and support from Hawaii lol

  • @sammyswingtha
    @sammyswingtha3 жыл бұрын

    Here after watching "how is cocaine made"

  • @J__C_

    @J__C_

    3 жыл бұрын

    Where would BI go to shoot the cocaine video - Colombia or Mexico?

  • @SkaterK3
    @SkaterK32 жыл бұрын

    To me, this looks clearly to be supply chain issue, which have been some of the most issues created during the pandemic. Firstly, if more people are at home and still buying coffee to consume, why is this bagged coffee unable to reach home consumers? Answer is likely that this company only sold to coffee shops in the past (easiest supply chain to procure) and didn't have enough money saved to diversify during the pandemic.

  • @javierbustamante7975
    @javierbustamante79753 жыл бұрын

    Our farmers and truckers are the real heroes out there

  • @worldview2888
    @worldview2888 Жыл бұрын

    THIS is the sort of content i come to KZread to learn.

  • @nancychace8619
    @nancychace8619 Жыл бұрын

    Dang! Last I heard there was a shortage, but that was quite awhile ago. How can there be such a disconnect? Seems good Hawaiian coffee is kind of hard to find on the mainland, although admittedly I often buy online. Why do they have to depend primarily on tourism? What about online? Covid has been hard for everyone. Hope things improve for them. Love good coffee from the Islands.

  • @varma.
    @varma.3 жыл бұрын

    Well the reason is that the they don't want to sell them at a lower price and get some revenue rather than sit on it and expect the economy to be booming amidst a pandemic and a worldwide recession and potentially ending up on max inventory with no sales. Also the fact that there are no government subsidies for it's home grown crops makes things worse.

  • @intuitreptition8998

    @intuitreptition8998

    3 жыл бұрын

    They just said that their normal buyers weren’t buying because the demand has dropped. The price of last years harvest drops daily because it’s getting older

  • @Theinatoriinator

    @Theinatoriinator

    3 жыл бұрын

    The thing is even if you drop the price, currently the demand is just stagnant. It's not that people think it's too expensive, its that there not going to get the material because of lockdown and restrictions.

  • @alparslankorkmaz2964
    @alparslankorkmaz29643 жыл бұрын

    Nice video

  • @joeynice123
    @joeynice1233 жыл бұрын

    I did my part. Went to Hawaii and drank/brought home a lot of coffee and macadamia nuts.

  • @motog4-75
    @motog4-753 жыл бұрын

    I don't understand, my demand for coffee as a consumer hasn't dropped, although there is only so much I am able to drink. But I'm sure there must be millions of people globally who still want daily coffee. So why not just use general postal services to ship out packets to consumers. Perhaps even use Amazon marketplace. We would all love to help you out. You do gds work🙏. You keep growing the good stuff, we will keep drinking it.

  • @lanceseidman
    @lanceseidman3 жыл бұрын

    If they could cheaply ship to me, I'd buy 20lbs here in Vegas. Normally so expensive to ship.

  • @lanceseidman

    @lanceseidman

    3 жыл бұрын

    @Michael B Is that a shipping company who can ship cheap to me?

  • @motupatlugamesworld5768
    @motupatlugamesworld57683 жыл бұрын

    GOOD LUCK YOUR CHANNEL'S

  • @imthemanman8280
    @imthemanman82803 жыл бұрын

    I used to pick coffee at this farm in 2017

  • @Michael-ko4ko

    @Michael-ko4ko

    3 жыл бұрын

    How much did you get paid? That's the biggest question I have. They show how much money is at stake but I'm assuming the person like yourself got abused and paid crumbs while the guy up top enjoys his yacht.

  • @Talkwithtina808

    @Talkwithtina808

    2 жыл бұрын

    @@Michael-ko4ko exactly!! I live here and I saw a ad on indeed paying $11.30. Now mind you milk cost 7.50 at our local target.

  • @mprambudiardon27
    @mprambudiardon273 жыл бұрын

    Come here before 1 million views

  • @akm74us

    @akm74us

    3 жыл бұрын

    Ok

  • @akm74us

    @akm74us

    3 жыл бұрын

    Nice english 😕👌

  • @christiangarcia3403
    @christiangarcia34033 жыл бұрын

    My uncle thats a Mexican citizen ,and legal us resident . Works in the fields .good to know this in depth I always tell my uncle your a part of history now in u.s and Mexico

  • @chansaicommerce1721
    @chansaicommerce17213 жыл бұрын

    AMAZING

  • @oliverm1255
    @oliverm12553 жыл бұрын

    All people do is ask for money. Do people not realise someone's going to have to pay for this.

  • @joeyramstad8529

    @joeyramstad8529

    3 жыл бұрын

    I think people realize who pays for this but some people arent selfish and are willing to contribute towards protecting other peoples livelihoods

  • @jakefromstatefarm142
    @jakefromstatefarm1423 жыл бұрын

    Sell it online, through Amazon. Ill buy it.

  • @hendranuryanto3147
    @hendranuryanto31473 жыл бұрын

    Makes me wanna try hawaian coffee

  • @larrejackson8722
    @larrejackson87223 жыл бұрын

    Coffee is a wake-up drink. It gives that boost to help get the day started. Some people will argue or be grumpy if they don't get a sip of coffee.

  • @larrejackson8722

    @larrejackson8722

    3 жыл бұрын

    love the video kzread.info/dash/bejne/aHamuLenkt3borA.html

  • @abeersingh6849
    @abeersingh68493 жыл бұрын

    Let’s go lads

  • @UBadmann
    @UBadmann3 жыл бұрын

    Take last seasons coffee and make a tribute product to the people lost to this pandemic. Not for drinking but a keepsake of the biggest event in our lifetime. Blessings to you all.

  • @maxionrit
    @maxionrit3 жыл бұрын

    Thank you!

  • @paulyuricek1538
    @paulyuricek15387 ай бұрын

    I was just there about 4 months ago and purchased their coffee. I think it was wonderful I also purchased some coffee at the local Walmart which was also grown in Hawaii it was also good. What I like about KAU coffee is that their tour was excellent. Also you have to buy some of the chocolate that they sell their that is also made there too.

  • @thomasreto2997

    @thomasreto2997

    3 ай бұрын

    We tried visiting that tour a couple times in the past few years as our house sits just over the windward side of volcano rd. That area is beautiful and yes…..they do have EXCELLENT coffee….I think, in my humble opinion, Ka’u produces better coffee than Kona

  • @henryraymond6476
    @henryraymond64763 жыл бұрын

    Great video ! So I wonder why the whole pandemic won't just go away😔😔 I hope it doesn't affect the investment in the decentralized currencies especially Bitcoin because it sure will affect the stock market

  • @royhelmic2465

    @royhelmic2465

    3 жыл бұрын

    I don't think it's gonna affect bitcoin investment at all😁😁 About 90% of my trading portfolio is in Bitcoin the rest are gold and stocks like telsa and xrp

  • @austinjeffrey938

    @austinjeffrey938

    3 жыл бұрын

    @Jamie Jasper Of course crypto is doing far better than stock especially with the current surge in the price of Bitcoin.

  • @alexiskayla5340

    @alexiskayla5340

    3 жыл бұрын

    The rich stay rich by spending and also investing but the average stay stagnant by spending without investments and thats the problem🤦🤦 Ignorance

  • @judeharley661

    @judeharley661

    3 жыл бұрын

    Exactly, investment in crypto is the key to coming out of this economic crisis!!

  • @jerrydean210

    @jerrydean210

    3 жыл бұрын

    The best thing to do in this current period is buy sliver and crypto Expecially Bitcoins✔️✔️✔️

  • @ryanaiden
    @ryanaiden3 жыл бұрын

    Honestly I was just looking for a how it’s made video... 👀

  • @sutats
    @sutats3 жыл бұрын

    It's a labour of love.

  • @AB-kw5jk
    @AB-kw5jk3 жыл бұрын

    Even this much amount of coffee isn’t good enough to wake me up in the morning

  • @gaius5901
    @gaius59013 жыл бұрын

    Leo sounds like a Filipino grandpa 👴🏽

  • @k-studio8112

    @k-studio8112

    3 жыл бұрын

    He's probably a native Hawaiian. But who knows, there's a lot of Filipinos living in Hawaii

  • @wallacesouza2678
    @wallacesouza26782 жыл бұрын

    I'VE BEEN SEEING POST EVERYWHERE ABOUT FOREX TRADING AND CRYPTO CURRENCY, A LOT OF PEOPLE KEEP SAYING THINGS ABOUT THIS TRADING PLATFORMS PLEASE CAN SOMEONE LINK ME TO SOMEBODY WHO CAN PUT ME THROUGH..?

  • @montserratherrero782

    @montserratherrero782

    2 жыл бұрын

    Trading with her is %100, she is legit and sure in trading unlike others.

  • @Simeonsaater

    @Simeonsaater

    2 жыл бұрын

    Wow l'm just shock someone mentioned expert Mrs Olivera Jane okhumalo, I thought I'm the only one trading with her, She helped me recover what i lost trying to trade my self.

  • @marinefernandez3166

    @marinefernandez3166

    2 жыл бұрын

    God bless the day i came across your number on KZread. You are God sent ma'am always remain thankful to you.

  • @carolineknudsen5306

    @carolineknudsen5306

    2 жыл бұрын

    @Anna Jensen Ohhh yeah I have her contact I have been trading with her also

  • @carolineknudsen5306

    @carolineknudsen5306

    2 жыл бұрын

    @Anna Jensen Give her a call, or sms direct

  • @Amitdas-gk2it
    @Amitdas-gk2it3 жыл бұрын

    TY 😊

  • @prestonvaughn1038
    @prestonvaughn10383 жыл бұрын

    I have been there, it's really cool!!

  • @musicisbest3419
    @musicisbest34193 жыл бұрын

    You want me to feel sorry for a millionaire, as I'm sat here living in one room? Give me a break.

  • @harryharpoon5257
    @harryharpoon52573 жыл бұрын

    I didn't stop drinking coffee when this politicized pandemic started.

  • @hus390

    @hus390

    3 жыл бұрын

    Politicized? No!! It's pandemic and it hurt many people's health. The politics is only when politicians compete to make each other look bad. (BTW, I'm a Republican and Trump bungled in his messaging. You seize these opportunities to shlw your caring side). Glad with the vaccines and many stimulus packages, we are coming out of it. Coffee shops , hotels and restaurants induce more drinking, which means more opportunity to increase the supplies for these farmers. Tourists in Hawaii buy a lot of these Kuna coffeee. So this guy got hurt by the covid impact.

  • @tsattley

    @tsattley

    3 жыл бұрын

    Two things can be true at once. It is true that COVID-19 was a pandemic...It is also true that government (especially in Hawaii) politicized it and overreacted in their response & lockdown restrictions.

  • @hgdon-homeiswheretreesare-9239
    @hgdon-homeiswheretreesare-92393 жыл бұрын

    I love coffee and I love Hawaii

  • @motupatlugamesworld5768
    @motupatlugamesworld57683 жыл бұрын

    awesome game play

  • @ksgrmdsdl2383
    @ksgrmdsdl23833 жыл бұрын

    A business is about profits and losses. You must accept both.

  • @BloodravenD
    @BloodravenD3 жыл бұрын

    This was less about how it's processed and more about them bitching about how the pandemic is hurting their sales.

  • @nom6758

    @nom6758

    3 жыл бұрын

    @@kantongasoy1790 Last time I checked this show was about how they run businesses. Are you challenged?

  • @DrakeOola

    @DrakeOola

    3 жыл бұрын

    @@nom6758 He's just a clown that doesn't understand having the word "business" inside the name means they will go more into the business aspect and how individual companies are coping with the times. Man probably thought he was watching "how its made" still... 🤦‍♂️

  • @mattypants
    @mattypants3 жыл бұрын

    Ka'u is amazing, provided it's from a high end roaster. This seems less focused on coffee and more focused on covid impact.

  • @sirmorallyincorrect4638
    @sirmorallyincorrect46383 жыл бұрын

    Hawaiin coffee farmers: 2020 is going to be a breakthrough year 2020: I'ma have to stop you right there..

  • @DaniMrtini
    @DaniMrtini3 жыл бұрын

    I member going onto many of these farms when working for the USDA and looking for CBB infestations

  • @jeffhallel8211

    @jeffhallel8211

    3 жыл бұрын

    Is mold a problem with storage of coffee beans? Those beans are in a humid environment for an entire year.

  • @DaniMrtini

    @DaniMrtini

    3 жыл бұрын

    @@jeffhallel8211 from the places I've been they all have a dark/semi cold storage room they put the beans in. But if they get mold that mold is pretty good for soil

  • @scottyflintstone
    @scottyflintstone3 жыл бұрын

    they are gonna have to add value to their product or drop the price

  • @scottyflintstone

    @scottyflintstone

    3 жыл бұрын

    @@ahmednisar2359 *commerce

  • @butmonkeylol

    @butmonkeylol

    3 жыл бұрын

    @@ahmednisar2359 well all commerce is based off of supply and demand you idiot

  • @MrSubuky

    @MrSubuky

    3 жыл бұрын

    Everybody shut up

  • @Theinatoriinator

    @Theinatoriinator

    3 жыл бұрын

    @@butmonkeylol The hard thing is, supply comes once a year, if you just leave the supply alone because at the time there is minimal demand, then later demand picks up you can really increase supply. Farming is different in supply can't just be ramped up, yes you can plant more plants but it will take a while for those plants to mature and then even still the harvest season only spans a short time. It's better to suck it up and get close to bankruptcy, then it is to have no supply when the demand comes back. The argument of adding value or dropping price only works if you can do that. You can really add value to a product already made, and you can't drop price because then you're still losing money, possibly even more than it is to just let it sit in storage.

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