How I Would Learn Digital Marketing (If I Could Start Over)
In this video, you'll learn how I would learn digital marketing if I could start my 15 year career over again.
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I’ve been in the digital marketing industry for well over a decade. And while I’ve had my fair share of successes, I’ve had significantly more failures. Based on my experiences, this video will walk you through how to start a career in digital marketing successfully.
Here are a few things you may want to consider the following:
► Choosing one specific area of digital marketing to focus on
► Absorb as much knowledge as you can
► Implement what you've learned into actual practice
► Get a job or internship at an agency
While these may sound high level, the order in which you do things is important to your success in your online marketing career.
Watch the full video to gain a strategic path with a job in internet marketing and shortcut your way to learning digital marketing fast.
#learndigitalmarketing #digitalmarketingcareer #digitalmarketing
Be sure to subscribe for more actionable marketing and SEO tutorials.
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Пікірлер: 356
Not consuming any more content before I implement everything I've learned first....best way of avoiding shiny object syndrome. So very true.
@manojbasavaraju361
8 ай бұрын
Actually this comment helped me realize where I’m lacking
@hernanduquelsky3007
8 ай бұрын
I use language translator, I haven't seen the video yet, but your comment is key, as I don't have an order, I search and change topics without trying most of them.
@bigboilee237
4 ай бұрын
Broooo 😂
0:38 choose one area of digital marketing 2:09 commit to learning as much as possible 2:23 stage one understand the fundamentals 2:52 stage two connect fundamentals together - [ ] eg make a connection in seo that content creation is reliant on keyword research and that on page seo is connected with both your content writing and keyword research. 3:10 stage three learn how to execute name of topic [ eg SEO ] techniques - [ ] eg keyword research is done with keywords explorer 4:28 commit to practicing 4:49 practice what you’ve learned - 1)cut yourself off from new content 2) prioritise things that advance your progress3) work at marketing agency
@rimazfarouk4377
9 ай бұрын
❤
@fsmithh
4 ай бұрын
❤❤
The advice on focusing, learning in stages, and actually putting it into practice is GOLD. Thanks for sharing your journey and wisdom, it's seriously inspiring!
@AhrefsCom
10 ай бұрын
Glad you liked it! 🙏 -Helen
@shinewithshraddha
2 ай бұрын
Absolutely!
You have made my day! I've seen so many educational videos, but the way you formulate your thoughts is super clear, structured and comforting. Thank you for all the info!
@AhrefsCom
6 ай бұрын
Happy to hear that! More helpful videos to come 🙌 -Helen
Hey, Sam! Always appreciate the value you're giving to the SEO space. 🙌
@AhrefsCom
10 ай бұрын
Thank you! Glad you like or videos 🙏 -Helen
bless you for taking the time to make this! thank you thank you thank you
@AhrefsCom
6 ай бұрын
Any time! :) -Helen
You seem to be a smart, humble and nice person. And Ahrefs design is beatiful. Really. I downloaded actually your font and using it on windows and in my obsidian, because I love it so much. Its the perfect font in the world.
Bro your content is simply the best you have helped me tremendously…when I started 2 years ago -I knew less than zero about digital marketing/affiliate marketing/SEO ..I still know very little but it’s your content that’s helped move the needle for me ..thank you!!
@AhrefsCom
9 ай бұрын
So glad to hear that! Keep it up 🙌 -Helen
@lost_soul6495
Ай бұрын
what did u choose ? seo ? and how much are u making if u don't mind
Thank you for such a wonderful video as beginner it's really helpful ❤
As someone who is new to the SEO space, Sam Oh and Ahrefs makes learning easy. Awesome story too, seems turbulent and dramatic. Glad all is well and better now, thanks for your work!
@AhrefsCom
10 ай бұрын
Thank you for watching! :) Stay tuned for more helpful videos. -Helen
Clear and to the point. Loved it. Thanks for the advice !!!!
@AhrefsCom
9 ай бұрын
Thanks for watching! -Helen
I'm a beginner in this. And I loved and appreciated this video. Will probably have to watch it another time to really take in all of the information. Thanks for making it
@AhrefsCom
9 ай бұрын
Glad it was helpful! 🙌 -Helen
@saadraja1909
3 ай бұрын
Update did you learned? Is it rewarding?
Thank you so much. This is full of nuggets and steps to start on the right part.
@AhrefsCom
10 ай бұрын
Glad it was helpful! 🙏 -Helen
Wow, your journey in digital marketing is truly inspiring! It's impressive how you've gone from spamming forums to becoming a recognized SEO expert, and your commitment to learning from your mistakes is commendable. One key takeaway I got from your video is the importance of choosing a specific area of digital marketing to focus on. It's clear that specialization is crucial in this vast field. After all your experiences, I'm curious, what advice do you have for someone who's just starting out in digital marketing and is trying to choose their focus area? What factors should they consider when making that decision?
@AhrefsCom
9 ай бұрын
Great question. In my opinion, it should come down to a balance between personal interest, future outlook, and resource availability. I wouldn't stress about it though. You can laser focus on [area 1] for 6 months and if you realize you don't like it, you can always try [area 2] etc. -Sam
Solid career advice ❤ thank you for sharing your own learnings! They are insightful and informative :)
@AhrefsCom
3 ай бұрын
Glad you liked it :) -Helen
This was incredibly exciting to learn and hear. Thanks for sharing!
@AhrefsCom
4 ай бұрын
Glad you enjoyed it! :) -Helen
This brings amazing clarity to some burning questions I had on digital marketing. Super helpful - Thanks Sam.
@AhrefsCom
6 ай бұрын
Glad it was helpful! :) -Helen
Intentional learning, is followed by intentional doing. This was so simple, yet so important. Thank you!
@AhrefsCom
5 ай бұрын
You're so welcome! -Helen
Hey , Sam! I see your sincere sharing in this video. Thank you so much.
@AhrefsCom
10 ай бұрын
Our pleasure! :) -Helen
Along the lines of your vid, appreciate all the effort you put out in sharing your experience and teaching fundamentals. Some vids actually run along so fast, esp. since I'm unfamiliar with the AHREFs UI and taking in new concepts that they can be frustrating to follow. You're familiar with a decade of repetition, I'm not … still, after multple rewinds, learned a bunch about the approach and the main key of what SEO is today. And you're so right: learning vs doing is an eye-opening experience. I worked for an agency around 2005, but much has changed!
@AhrefsCom
3 ай бұрын
Thanks for the feedback! For the speed: you can choose the speed of the video in settings clicking the gear icon 🙏 -Helen
This was tremendously helpful, thank you! I have an education in retail which is, due to the decline of brick and mortar stores, problematic. I plan on branching out into Digital Marketing, getting a certification from an accredited Institute and then focus on SEO.
@AhrefsCom
7 ай бұрын
Thanks for watching! :) -Helen
Thanks for the insight. Your experience clearly shows through.
@AhrefsCom
9 ай бұрын
Our pleasure! :) -Helen
Great video. You deliver it so simply but still full of substance. Thank you so much. Great channel!
@AhrefsCom
5 ай бұрын
Glad you enjoy it! :) Subscribe for more videos! -Helen
Amazing video! I love how humble and "normal" person you are, even if you are guru. Very inspiring video. I would like to be like you in 14y of my digital marketing career. So far 4 years left, and I'm sill growing!
@AhrefsCom
7 ай бұрын
You can do it!🙌 -Helen
Hey, Sam! I'm grateful for you Thank you for the Helpful Idea. It means a lot
@AhrefsCom
10 ай бұрын
Happy to hear that! Thanks for watching 🙏 -Helen
Thank you so much for your guidance. I'm practicing seo now and swimming with so many trends. Gotta focus on one.
@AhrefsCom
9 ай бұрын
Great, keep it up! -Helen
Thank you for this, Sam. Very helpful.
@AhrefsCom
10 ай бұрын
Glad to hear that! 🙌 -Helen
This video is IMMENSELY HELPFUL, THANK YOU!
@AhrefsCom
3 ай бұрын
Glad you liked it! 🙌 -Helen
Thank u for this❤
Great Information! Thank you! The advice is very useful
@AhrefsCom
2 ай бұрын
Glad you liked it! -Helen
Thanks a lot, Sam, for honesty! :)
@AhrefsCom
10 ай бұрын
Always! 😀 -Helen
Terrific video! Thank you!
@AhrefsCom
4 ай бұрын
Thanks for watching! :) -Helen
First vid i've watched since BlackHat SEO came out in like 2010. You are amazing and will be sure to watch your beginners guide. This will be where I start my research to become my own SEO consultant
@AhrefsCom
28 күн бұрын
Happy to hear that! :) -Helen
@danielhopley598
27 күн бұрын
@@AhrefsCom I've made big strides. My social media course coordinator is sending me to some networking events to become a freelance digital marketer. I'll be sure to keep you guys updated and thank you so much for all you do
This is one of the channels that gave me the courage to start my KZread channel 8 months ago about self development. Now I have 871 subs and > 500 hours of watch time. I know it’s not comparable with others but I’m still proud I started because I’ve been learning so many lessons that I could haven’t learned without getting started in the 1st place.
@AhrefsCom
7 ай бұрын
Awesome story! Thank you for sharing and keep up the good work 💪 -Helen
@nathananderson8720
7 ай бұрын
@AhrefsCom Whoever you are, I don't know you personally but I can say that you're one of the non-judgmental and open-minded people who is not fixated on tangible or external factors in order to learn from someone like me. Just because someone doesn't have a piece of paper as a credential, doesn't mean that person is not entitled to share personal experiences with the hope & intention to inspire others. Keep up with whatever it is that you're doing to improve mankind or improving your life even to a slight degree each day. This is just one part of a bigger puzzle for creating my KZread channel about holistic health. I literally could have died back when I was 14 years old due to major depression but here I am right now replying to you, a KZreadr, who's full of fulfillment and dedication to help others to be a better version of themselves. I ain't better than anyone else but my old self. That's all that really makes this KZread thing more meaningful and enjoyable. Thanks so much for your support! I am hoping that you can join me with this endless personal development journey! :)
@omraja404
2 ай бұрын
From 871 to 2.51k subs in 5 months
@nathananderson8720
2 ай бұрын
@@omraja404 Thank you! What I really focus on is the value of the content and what I’m truly passionate about while helping others! I'm glad that I'm foolish enough to believe that I can actually start making money through my passions. I've never thought that I'd be able to gain more than 2k subs faster. I can't imagine how many opportunities could have been wasted if I didn't have courage to go after them. That includes having this channel, being in a management role, having the people who actually care about me for who I am, freelance gigs, being an ambassador in a creative community and now I'm also planning on honing my public speaking skills through joining a toastmaster club and these all happened in 2023. It started with writing them all down on a piece of paper. A paper that serves as a reminder for me to go after what I want even through hard times. I'm not bragging about my accomplishments but simply hoping that this message can also inspire others to believe in themselves.
@nathananderson8720
2 ай бұрын
@@omraja404 Thank you! What I really focus on is the value of the content and what I’m truly passionate about while helping others! I'm glad that I'm foolish enough to believe that I can actually start making money through my passions. I've never thought that I'd be able to gain more than 2k subs faster. I can't imagine how many opportunities could have been wasted if I didn't have courage to go after them. That includes having this channel, being in a management role, having the people who actually care about me for who I am, freelance gigs, being an ambassador in a creative community and now I'm also planning on honing my public speaking skills through joining a toastmaster club and these all happened in 2023. It started with writing them all down on a piece of paper. A paper that serves as a reminder for me to go after what I want even through hard times. I'm not bragging about my accomplishments but simply hoping that this message can also inspire others to believe in themselves.
Wow such a good introduction. Thank you very much!
@AhrefsCom
7 ай бұрын
Glad you like it! 🎉 -Helen
Amazing journey and inspiring. I don’t know your name but kudos to you. I am working as google ads strategist for google for past 2 years and looking to learn SEO and expand my skill set. I am definitely going to follow you and learn from you. Thank you so much.
@AhrefsCom
6 ай бұрын
Thanks for the feedback and the sub! More great videos are on their way ✌ -Helen
Not consuming any more content before I implement everything I've learned first.. new shinny.. my precious
@AhrefsCom
9 ай бұрын
🙌
This content is a gold. Thanks for sharing.
@AhrefsCom
10 ай бұрын
Glad you enjoy it! :) -Helen
Thank you, your sharing is very useful and I wish you more efforts, happiness and success with your family and friends.
@AhrefsCom
8 ай бұрын
Thanks for watching! -Helen
Love this! The focus and growth mindset you describe are truly inspiring. Building a strong foundation in digital marketing through practical experience is such a smart approach. Networking with experts is a fantastic way to accelerate your learning. Sounds like you're on a great track, keep it up!
@AhrefsCom
12 күн бұрын
Thanks :) -Helen
thanks for your advice and experience.
@AhrefsCom
9 ай бұрын
Our pleasure! 🙌 -Helen
Hey Sam, just want to let you know that I really admire (and greatdful for) your work. Thanks for all that you do! ;-)
@AhrefsCom
10 ай бұрын
Cheers! -Sam
Man you are too good. I really like your videos. they are engaging and full of practical knowledge and your experience.
@AhrefsCom
4 ай бұрын
Glad you like them! 🙌 -Helen
Hey, Sam! I just wanna say Thank You for motivating me.
@AhrefsCom
9 ай бұрын
Happy to hear that! 🙌 -Helen
Thank you!
Great message from a Digital Marketing Master!
@AhrefsCom
Ай бұрын
Glad you think so! -Helen
Great video. Great story! Thanks
@AhrefsCom
12 күн бұрын
Thanks for watching! -Helen
Good guide to become a professional. Perspective to see final stage and whole journey. Appreciate it 👍
@AhrefsCom
3 ай бұрын
Glad it was helpful! -Helen
Lots of respect for sharing valuable experiences. Have a good day ❤
@AhrefsCom
10 ай бұрын
Thanks! You too! 🙌 -Helen
Choosing a single are of digital marketing is a good idea when starting out but at some point I think it's important to expand your area of knowledge and expertise. Marketing isn't done in a void and having an understanding of the big picture and how things work together will make you a better marketer...in my opinion.
@AhrefsCom
10 ай бұрын
💯 agree -Sam
@starbrightinfinity3329
4 ай бұрын
This is what distinguishes professional digital marketers. For better or worse, the barrier to entry is low. I’ve seen a lot of agency marketers with a couple years experience talk like they have deep knowledge…but it’s only for one channel. And when I hear them talk about leveling up, I still see them limited because they’ve never had to conceptualize, launch, measure, and adjust a full campaign…where the only metric that matters is conversions attached to revenue. Strategy requires a lot more digital skills than just SEO or one platform for paid media.
So brilliant he may not be with the whole mainstream style which actually sets him apart and “finally someone who shares tactics and steps”
@AhrefsCom
5 ай бұрын
🙌
Well,well,well this just came at the right time for me thank you
@murshidalam5584
10 ай бұрын
Same bro
@AhrefsCom
10 ай бұрын
Happy to hear that! 🙌 -Helen
Very insightful, thanks. I'm a general content writer seeking to transition to digital marketing with a focus on web3.
@AhrefsCom
9 ай бұрын
Thanks for watching! 🙌 -Helen
Thank you for this video. so much value and smooth ideas
@AhrefsCom
12 күн бұрын
You're so welcome :) -Helen
Stunner. keep up your good work
@AhrefsCom
Ай бұрын
Thank you so much! -Helen
That's just awesome.
I could listen to you all day!
@AhrefsCom
5 ай бұрын
Thanks! -Helen
You've certainly taken inspiration from Senator We Run Ads, from the title of the video to the thumbnail. Incredible.
@AhrefsCom
9 ай бұрын
Our thumbnail was inspired by Jason Goodison who I guess also 'inspired' senator we run ads kzread.info/dash/bejne/a6dmm66ElqismrQ.html -Helen
Great video mate ❤
@AhrefsCom
9 ай бұрын
Glad you enjoyed it :) -Helen
Teşekkürler , birbirinden kıymetli tavsiye ve bilgiler🎉
@AhrefsCom
9 ай бұрын
🙌
Thanks for sharing this great guidence and insightful content.
@AhrefsCom
8 ай бұрын
Glad you enjoyed it! :) -Helen
This was great. Thanks alot
@AhrefsCom
9 ай бұрын
Thank you for watching :) -Helen
Great stuff!!!
@AhrefsCom
10 ай бұрын
Thanks! 🙌 -Helen
Thank you for helping me!!
@AhrefsCom
8 ай бұрын
Any time :) -Helen
@thetopever
8 ай бұрын
@@AhrefsCom I was so confused before but your video helped massively. I'm decided to choose SEO and going to start your course now. Thanks
Gonna start seo thing and the website idea is great.
@AhrefsCom
3 ай бұрын
Glad you liked it! -Helen
Loved this !
@AhrefsCom
3 ай бұрын
Thanks! :) -Helen
Thank u.. this video is so helpfull 👌
@AhrefsCom
9 ай бұрын
You're welcome 😊 -Helen
Thank u sam it was Helpful❤
@AhrefsCom
6 ай бұрын
Glad it helped! 🙌 -Helen
I am a beginner, this is day two of my journey to starting my own agency. I am taking the google certificate course in digital marketing and e-commerce and am giving myself 3 months to complete it. After that I will give myself an additional three months to start earning income within the business, anyone with tips or advice or resources to help would be greatly appreciated! I am also reading the book Marketing for Dummies and watching all KZread videos I can! Thanks everyone!
@kokiee-xe7mo
17 күн бұрын
HI EVEN IM STARTING MY JOURNEY IN GOOGLE CERTIFICATE COURSE FROM SCRATCH .
@achneil
14 күн бұрын
from where are you doing the google certificate course?
@FirstTimeAgent
13 күн бұрын
@@achneil It’s called couresea if that’s what you’re asking!
Your videos are very useful and provide lots of information. I have received lots of help after watching this post, please continue to share this kind of information. Thank you.
@AhrefsCom
2 ай бұрын
🙏
Your journey in the digital marketing industry sounds like a rich tapestry of learning experiences.
@AhrefsCom
2 ай бұрын
😊
Hey, Appreciate you efforts in making those vid and passing on your experience. I had my own website for few years and I handle my own SEO and digital marketing. I can't say I am 100% satisfied with it as I have to focus on so many things to make this work. I learned alot over the past years and I am thinking, why not use this experience and get more income than what I currently have. What is the best advice you can pass on to me?? maybe something to help me get the right path. Thank you bro.
Hi Sam, Man you are definitely the smartest, most recognized, and most successful Digital Marketer. 🤭 I just skipped the richest because I don't know anything about that. You are an SEO Expert, Boss.
@AhrefsCom
10 ай бұрын
Thank you! :) -Helen
Thank you for advice. I have spent a lot of time to study each part of digital marketing . Now I have no expertise in any of them . After this video i will try to focus only on SEO.
@AhrefsCom
Ай бұрын
Best of luck!🙌 -Helen
This is a great video!!!
@AhrefsCom
4 ай бұрын
Thank you 🙏 -Helen
As a digital marketing student, it's a really really helpful insightful video,.!!
@AhrefsCom
10 ай бұрын
Glad it was helpful! 🙌 -Helen
@billyscorner2232
9 ай бұрын
you are lucky to be starting so young. get to it
@2320ayesha
8 ай бұрын
Where can I enroll? Please guide Sir.
Thank u for the video.I am a beginner and recently i started a small online business (facebook based). I want to learn and grow more.
@AhrefsCom
9 ай бұрын
Then best of luck! Share your results with us 💪 -Helen
Your videos are exceptional
@AhrefsCom
2 ай бұрын
Thank you! -Helen
Make a full series on it.
@AhrefsCom
10 ай бұрын
Thanks for the suggestion :) -Helen
Exceptional insight..
@AhrefsCom
13 күн бұрын
Thanks! -Helen
I just started learning digital marketing learning at age 62! I am looking for a mentor because of my concern getting hired at this age.? I like this focusing on one thing first! Seo, email etc Good advice!
Amazing work 👍
@AhrefsCom
Ай бұрын
Thanks a lot! 😊 -Helen
As someone who is changing career in their 50's, this is truly a gem! Thank you!
@AhrefsCom
28 күн бұрын
Glad you liked it! -Helen
Thanks for sharing
@AhrefsCom
6 ай бұрын
Thank you for watching :) -Helen
This video has really helped...Quick question though could you make a video talking about social media marketing? Specifically Instagram. 🙏
@AhrefsCom
10 ай бұрын
Thanks for the suggestion! But social media is not really our focus area, We'll see what we can do here. -Helen
@Eliokwaw
10 ай бұрын
OK Thank you though @@AhrefsCom
Many people say that this will not be a good career now. Because there has been a lot of competition in this sector. What do you think? A It has many competitors in various freelancing marketplaces. Please tell me what things I should look at now? Which job in this sector is good to learn? Which will keep me ahead of others ? Also, how will I survive this competition? Which skills learning to better now. Thank you
thank you!
@AhrefsCom
4 ай бұрын
Thanks for watching! -Helen
I would consume a video on the future of SEO professionals, considering the raise of AI and the oversaturated market with synthetic content.
@AhrefsCom
10 ай бұрын
We already made a video on a similar topic: kzread.info/dash/bejne/rKOesdipipuZl6g.html 😀 -Helen
@tiborszabo8637
10 ай бұрын
@@AhrefsCom 😯cool!
Really appreciate this video, super helpful. I'm going to start studying digital marketing in august. What would you say is the most technical part of it? SEO maybe?
@AhrefsCom
12 күн бұрын
Good luck in your studies! -Helen
expecting an updated version of local seo from you, Sam.
@AhrefsCom
9 ай бұрын
Thanks for the suggestion! -Helen
I would like to specialize in marketing automation. But the problem is you need to know at least the fundamentals of every digital marketing area before doing it.
@AhrefsCom
7 ай бұрын
Still worth trying I believe :) -Helen
Great video! I'm from Delhi, India. I'm also very passionate about Digital Marketing but I'm no expert into it. The more I learn, the more i go inside that black hole. I was learning all. I agree that only one area needs to select. But, its impossible because when you're all alone then you need to do it all by yourself. In Digital Marketing everything is interconnected. So, it's impossible to master at one area. You have to learn other areas. Now, I too want to start. But, no idea where to begin. Could, you please suggest what-what i I need and should learn?
@busolamimosope
8 ай бұрын
This is my exact question too. I wanted to learn email marketing, but I realized I had to learn copywriting, analytics and SEO. How can I learn digital marketing without feeling overwhelmed by its many branches, which often require knowledge from other areas? It's so hard to pick one area to specialize in as a beginner when you will always need the others as a foundation.....
@rajaryansingh7433
7 ай бұрын
Which courses are you both doing?
@busolamimosope
7 ай бұрын
@@rajaryansingh7433 I started with the Google Digital Marketing and E-commerce Professional course, and I just finished the Meta Social Media Marketing Professional course. I learnt both of them on Coursera.
@utkarshraj7972
6 ай бұрын
Start with web development then move to other areas like ......Fb ads, Google ads....
"That's Gold, Jerry. Gold!"
@AhrefsCom
3 ай бұрын
🙏
What tools you were using before you created ahrefs?!
The thumbnail really inspired by senator we run ads haha Good tho 😂
@AhrefsCom
10 ай бұрын
It was inspired by Jason Goodison who I guess also 'inspired' senator we run ads kzread.info/dash/bejne/a6dmm66ElqismrQ.html -Sam
Hello, thank you so Much for your insight. Should I learn html css for digital marketing? Has it made you more efficient or do you just contract it out?
@AhrefsCom
7 ай бұрын
You don't have to have coding skills to be an SEO specialist but they can be helpful. Here's the video about it: kzread.info/dash/bejne/g4GflMuaeqrWg6Q.html -Helen
👍❤ wonderful
@AhrefsCom
10 ай бұрын
Thank you! :) -Helen
im watch your video
Top 1% 🎉🎉🎉
Thank you, didn't realise how many areas there were in Digital Marketing. Could we specialise in content marketing off the bat? Especially if you already have a filmmaking background? Or Should we stay broad first and learn a little of everything?
@lotab2
8 ай бұрын
Good Question