Wholesalers and distributors in the Wine and Spirits industry are a critical part of the supply chain. They are responsible for connecting suppliers with a wider audience of customers. As a wholesaler and distributor, one is operating with a massive amount of SKUs, which comes with its own set of challenges in running a business at such a scale.
In this exciting new episode of Inside The Drinks Business, Sid Patel takes you on a tour of Maverick Wine Company, where he chats with the Director of Sales & Portfolio Manager, Ian Louisignau. Ian lays out their role in the wine and spirits world, how they operate, what kind of suppliers they are looking for, and how suppliers can partner with them.
**About ​Maverick Wine Company**
Since 2002, Maverick Wine Company has been the premier distributor of high-quality, family-owned wines, sakés, and spirits. Our carefully curated selection of products features some of the world’s most remarkable vintners and revered wineries. Our strong culture of thoughtful collaboration keeps us in lockstep with our supplier partners, while we provide unmatched expertise and unbeatable service to our valued customers. We operate with fine attunement to important market trends, and we are perpetually focused on cultivating ardent end-user engagement.
**About Inside The Drinks Business**
"Inside The Drinks Business” is original video series By Beverage Trade Network. Learn about the drinks business in the best possible way from the pros.
**About Beverage Trade Network**
Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.
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