As a person who’s grown up with KZread, I can definitely see the shift that has happened. I remember being 11 years old watching videos like “Super Mario Frustration” on the platform. A type of video that wouldn’t fly today. Now I’m watching 20+ minute Game Theory videos and last night watched a 43 minute NileRed video. I’ve been telling people that TikTok is cringe because of the type of videos that get popular there, only to now realize you’re 100% right; TikTok is just young KZread. Eventually TikTok will become the current day KZread, which makes me wonder what KZread will be in 15+ years.

@icantthinkofaname8139

2 жыл бұрын

Documentaries

@hollygennis670

2 жыл бұрын

Wow, I didn't expect you to be here!

@mxyellowo

2 жыл бұрын

KZread will most likely be Facebook of nowadays in 15+ years IMO

@TheSwordfish009

2 жыл бұрын

It will become...Facebook. It's already a spineless disloyal marxist mouth piece for Congress and international entities. Decentralized platforms will be the solution.

@mosesa.weaver3058

2 жыл бұрын

KZread will eventually become the new history channel/National Geographic channel but for Gen Z!!! And I say that with both fondness and apprehension…

Markiplier: Everything has to end CrankGameplays: I'm sorry, things have changed Game Theory: The end of an era Me: Why do they keep scaring me like this?

@a.rustici1972

2 жыл бұрын

It seems like whenever something changes around here, all of the big KZreadrs scream, “The end is here!”

@broderickfamily1924

2 жыл бұрын

@Eleazar Soto yeah a big one

@sand5127

2 жыл бұрын

@Kflffk F get

@sand5127

2 жыл бұрын

@Not RickRоII👇❣️ you

@corb805

2 жыл бұрын

For the increased clickthrough rate

"the end of an era" *sweating* "Im not leaving youtube anytime soom" *instant relief*

@katieneves

2 жыл бұрын

Dude same I got so worried

@elisabethkokinda618

2 жыл бұрын

I was worried about that to

@dankcestralcult

2 жыл бұрын

Same

@fireeagle5525

2 жыл бұрын

exactly me

@Barry-rc5nf

2 жыл бұрын

I thought that too

matpat: im not leaving anytime soon! two years later: peace guys

@Useless_and_annoying_person

Ай бұрын

real

"Not leaving KZread anytime soon" Well, 2 years certainly wasn't too soon was it?

@-S.F.K.

3 ай бұрын

Exactly what I was thinking.

@julianasaba3476

3 ай бұрын

agreed

@pranavrams11

27 күн бұрын

Yeah agreed

“End of an era” had my heart racing till he said he wasn’t leaving, but then I finished the video and realize more KZreadrs will leave in the near future

@icey984

2 жыл бұрын

Sad to see this

@animatorsrule1063

2 жыл бұрын

Dude why did your comment have to appear while I was watching TWO BARELY UNSKIPPABLE ADS!!

@dyl.anparra

2 жыл бұрын

u spoiled the who video💀

@cr1mzi0n98

2 жыл бұрын

@@dyl.anparra why didn’t you finish the video before you go into the comments? I mean it’s the comments there is gonna be spoilers.

@MysticalStd

2 жыл бұрын

Ya in next 5 year an era will actually end....

Mat just calmly giving his entire fan base simultaneous heart attacks

@GriffinZambia

2 жыл бұрын

kzread.info/dash/bejne/daGkk7RwltW-h9o.html

@justarandompersonontheinte5119

2 жыл бұрын

Yeah lmao

@choomakesvideos

2 жыл бұрын

I fricking panicked man

@kanewilliams594

2 жыл бұрын

3 bots?

@1bitbyte324

2 жыл бұрын

Causally

Here I thought, convinced by the words "End of an Era," that Matpat was leaving KZread and moving on to something bigger. What I ended up getting was not an announcement, but a very intriguing and interesting video focusing on the growth of KZread, its commercial shift and its business side in relation to its competition. I really enjoyed listening to you today, Matpat! Thank you for another awesome and well-made video as always! Continue to thrive and keep growing! P.S. I would LOVE to see Matpat be the host of Jeopardy!

@michaelandlaurelcondon2430

2 жыл бұрын

Same bro I was so sad for a second

@ThatOneLadyOverHere

2 жыл бұрын

I don't know if you've noticed the knew spam accounts. Their replies have been fine, but had nothing to do with my comments, it's their profile pictures and channel names that are spam. So I was trying to see if they were just replying with the same comment on everyone, then I saw your comment.... They stole your comment and used it to reply to mine. I have yet to see duplicate accounts though, and have only seen your comment used in my comment, so I'm still not sure what to do. But it makes me mad that they are stealing people's comments.

@yourmother6045

2 жыл бұрын

@@ThatOneLadyOverHere Yeah my two week old comment got three of em.

@Dankimus3607

2 жыл бұрын

@@ThatOneLadyOverHere i got three on my comment

@thebestborb8564

2 жыл бұрын

@@ThatOneLadyOverHere All you have to do is speak to summon the idiots.

This really hits home with the current climate of KZread ESPECIALLY after hearing your talk at Vidsummit. Also, your talk at Vidsummit was epic.

@Xedrie

2 жыл бұрын

Yuha

@TheHotBlade

2 жыл бұрын

Susan needs to get fired from her position as CEO of KZread.

@AdrianGarcia-fx4vm

2 жыл бұрын

@@ExulInsani same, I deleted my comment because of it

@Ali-kb8gr

2 жыл бұрын

@@AdrianGarcia-fx4vm I just had to do the same on another channel, cause of all the spam! 😒 Edit... it was THIS channel.

@rainynight02

2 жыл бұрын

@@AdrianGarcia-fx4vm I'm getting bombarded with them as well and only from this channel so far as I can tell. I've reported all of them and blocked a few but of course nothing seems to be done about it

He really had me thinking he was gonna quit KZread.

@glitchtrrp9724

2 жыл бұрын

Dam bro i see u everywhere my dude

@LiEnby

2 жыл бұрын

I'm tempted to quit watching youtube tbh, I've started noticing this a bit recently

@bigrotary7023

2 жыл бұрын

Hey its a checkmark

@jeffandnatashamartin3620

2 жыл бұрын

Same

@bogjoore

2 жыл бұрын

The description made me think he had finally got that Jeopardy position

Imagine if when matpat does his last episode he says "goodbye internet this has been the game theory" I would cry

@Imaproshaman7

2 жыл бұрын

Oh no. :(

@sofastealer0253

2 жыл бұрын

HAHA like that’ll ever happen😂 *crying in a corner*

@creoplasma

2 жыл бұрын

@@sofastealer0253 500 years later. "But thats just a theory, A GAAAMEEE THEORY. wait ur all dead"

@gabrielkawa3477

2 жыл бұрын

Bruh, I WILL cry!

@darthnerd4432

2 жыл бұрын

Please don't remind me that will eventually happen

Actually, Newgrounds did share cash with its content creators, but since it did such back when it was going down and KZread's star was rising, it went fully unnoticed. Nowadays Newgrounds has gone back to being an "underground" content network, but apparently it barely pays the bills.

I feel like business theory is MatPat’s 4th “channel” though it’s not actually it’s own channel. It’s just theorys that come up in all his other channels; like this game theory, and we’ve seen a couple in film theory and food theory.

Mat putting "The end of an era" almost made everyone have a heart attack or almost experienced five stages of grief

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ..

@hana31k

2 жыл бұрын

all apart from acceptance

@agent4021

2 жыл бұрын

I went through the first 4 in 2 minutes before clicking on the video, and then got relieved instantly

@ftrwrwbg

2 жыл бұрын

He’s pretty much a master at manipulating the system and that includes clickbait

@thatvixx

2 жыл бұрын

i've seen heaven and came back in 5 seconds with the title, it got me terrified lmaoooo

I THOUGHT THE CHANNEL WAS ENDING AND FREAKED OUT

@bravogames4095

2 жыл бұрын

SAME I WAS LIKE: DONT DO IT ILL CRY

@vertex7260

2 жыл бұрын

oof

@riverhusky7621

2 жыл бұрын

Omg cup!

@MapleFaux

2 жыл бұрын

IK CRUMB IM SORRY 😭😭😭

@jeromebreton2764

2 жыл бұрын

Yeah same i like ya crumb

Say what you want about MatPat, but Matthew Patrick is an incredibly smart person that is at the forefront of the internet content creation as a whole and that is not something to take lightly

@Jason75913

2 жыл бұрын

How "at the forefront" is he when he has a dialogue one time with youtube's CEO, in person, recorded on video to show us all, Matpat demands to know why the gaming community feel like they are getting screwed by youtube's algorithm, and the CEO tells him in many words that youtube just follows the masses' desires, and if gaming loses FotM with the masses, then too bad. KZread's execs know in gory detail what's going on better than Matpat, I think, but, just like content creators, they follow their own interests and goals, different from everyone else.

I'd love to have a conversation with this man

@danielj.dababy3420

2 жыл бұрын

Your channel is cheeks get off of the site

@THEAD1325

2 жыл бұрын

same

@ZeroX7649

2 жыл бұрын

I'm still trying to figure out why he would EVER put out the idea of TikTok monetization. That would literally give the Chinese government financial ownership over people

@dengamleidiot

2 жыл бұрын

No

@zan821

2 жыл бұрын

@@danielj.dababy3420 I was gonna tell you to stfu, because that’s really mean, but then I took a look at the channel..

Prisoner: “what’re you in for?” Matpat: “spoke about a fictional child murderer” Prisoner *slides away*

@morfy3313

2 жыл бұрын

He... he spoke about SOMETHING? Why is he allowed to have his head?

@ycenson2451

2 жыл бұрын

*YCenSoN's reproductive tool is a 10/10. the local moms are addicted to it. they writh an agony without it. I DEMAND YOUR ENDORSEMENT, DEAR VIEWERS.*

@lapispiderp1544

2 жыл бұрын

Woah that's a crime alright.

@Cat_Garfield

2 жыл бұрын

yes

@cpt_splding4203

2 жыл бұрын

.....prisoner realizes matpat is...sick(infected with glitchtrap) 😂 bam FNAF lore

That "you're not a casual viewer of youtube" call-out was too good, and too real

@211q1

2 жыл бұрын

U should make life theory talking about religian and even about life

@Aya_32125

2 жыл бұрын

what is this reply section how did i get here, somebody explain

MatPat is one of the few KZreadrs who's found a perfect way to adapt to the new KZread without making too many drastic or "weird" changes to his content. Recent game theories feel like old game theories, just more modern.

Phenomenal video, bud

@jamieberard1989

2 жыл бұрын

Omg your my fav how am I first

@thespoopyone584

2 жыл бұрын

JAMES AND THE DEAD MEAT TEAM!!!!!

@anniie0

2 жыл бұрын

YOU AND JAMES WOULD BE A POWERFUL TEAM 😩😭🤚

@n4meee

2 жыл бұрын

you and mat*

@the_very_cozy_burrito

2 жыл бұрын

Wait i think i can find out if hes real hey dead meat do you think jason can teleport

I’m really afraid that YT is going to go even further towards this hyper-sanitized squeaky-clean library without the real spice of life.

@OkKo-ii3ei

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html

@InvestmentIdea

2 жыл бұрын

Yeah kzread.info/dash/bejne/oqB9pKmegZfJdqg.html Fax.

@victoriaescobedo5458

2 жыл бұрын

Except with their ads

@jackofalltrades6129

2 жыл бұрын

Go to alternative content platforms. You want something new? Work to make it

@A_real3am

2 жыл бұрын

Yeah KZread is becoming tv

Every youtube theory video you post blows my mind. like.. reliably every time.

@typicallycreative4133

2 жыл бұрын

wow it's paint

@gram7354

2 жыл бұрын

where tf have you been man

@gabrielmoralesgonzalez6471

2 жыл бұрын

@@typicallycreative4133 Who is that?

@veenu_1853

2 жыл бұрын

omg you're alive?

@typicallycreative4133

2 жыл бұрын

@@gabrielmoralesgonzalez6471 he make song about star war and hairy potter in 99 second

You forgot to mention the literal two-tier system YT implements that more seriously punishes independent content creators while letting content from major corporations, such as Disney and Viacom, slide without so much as a word.

I grew up with KZread, but I am more sad to see the business aspect now being the mainstream of it all. I do miss the old KZread where people just did things because they taught it was fun. Let’s plays, funny animations and etc are starting to become a thing of the past.

@themightycongueror8383

2 жыл бұрын

How are you saying that Let's plays, and animations are a thing of the past? You have people like Markiplier, who has 30 million subs, get's millions of views, and almost exclusively play games, and even smaller gaming focused channels get 100's of thousands of views. Then there are extremely popular animation channels like Jaiden Animation, who also get's lots of views. Heck, he even had Vtubers on the list of trends, many of whom have over a million subs, and among other things, also play games. I'm just confused as to how Let's plays, and animation are a "Thing of the past" when their is still a demand for it, and Let's plays, and animation are still some of the most popular content.

@LiveLaughLovecraft

2 жыл бұрын

@@themightycongueror8383 I just think of the monetization aspect of it. There is less creative freedom and you can’t do more mature things.

@mattb2741

2 жыл бұрын

There is the last bastion of that content though, vtubers are bringing back some of that stuff you mentioned and succeeding quite well. Not nearly as big as other creators but that's simply because of how spread out the scene is

@BlogingLP

2 жыл бұрын

Yeah i hate it too

@aaronhaggard7683

2 жыл бұрын

@@themightycongueror8383 The difference is that all those people you listed have been on youtube for years and can take a few demonetized videos here and there, or have a patreon to keep up. Channels that have been made in the last year have no hope of making money if they say the slightest offensive thing. I'm pretty sure that "its in the past" bit is meant in terms of pure business.

9:34 I'd argue that Unus Annus by Mark and Ethan was a perfect example of constraints producing art. The whole point of the show was to be as vulgar and wild as possible because why not? There's a short limit on the channel's life so why not do whatever you want, no one can stop something that literally has nothing to lose and a pre-planned death. That was a brief moment of art. I wish we could see longer lasting channels like Unus Annus. Momento Mori, individualism and spicy content

@ggjk8419

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ...

@blomblo

2 жыл бұрын

Memento mori

@DerpyDuck9176

2 жыл бұрын

you got 2 people advertising their own content on your comment within 20 minutes lol

@blomblo

2 жыл бұрын

@@DerpyDuck9176 yup, its quite sad these bots exist

@colt1903

2 жыл бұрын

@@blomblo Why do they always swarm matpats content so badly

As someone who has been watching youtube for about 10 years, I just can't move onto TikTok like many of my friends did, but I do understand the appeal.

@xxKuroKajixx

2 жыл бұрын

Yeah me too. I like the longer videos more.

@theOriginalRudeDude

2 жыл бұрын

I’m not going to tik tok, why should I when I’ve been here since 2005 and after 3 accounts? This has always been one of the biggest video sharing sites and we shouldn’t have to move for corporate sponsored content creators to take it over.

TikTok just isn’t enriching like KZread is, and it never will be. Short-form content by its very nature is mindless and expendable. The reason I’ve spent so long on KZread is because of the genuine love I have for the creators on here. I could never feel that same way about someone by watching nothing but minute-long videos of them.

@rexydallas8D

2 жыл бұрын

Early KZread content, such as is it a good idea to microwave this, would probably work better on TikTok than KZread nowadays.

@SophiaC

2 жыл бұрын

Finally you put into words why I couldn't get into TikTok and never understood myself!

@joeboustani3111

Жыл бұрын

As KZread has grown content has gotten longer, we will likely see similar trends on tiktok. And we definitely will because bytedance will push it in order to compete with KZread. Just like KZread added shorts.

@advenco344

Жыл бұрын

@@joeboustani3111 Yup we’ve already seen Tiktok increase the maximum video length and it will only increase further as they realize that it’s a necessity in order to continue growing.

i know he's joking about coming for susan's youtube ceo job, but honestly i would put my full support into the cause if he decides that it's no longer a joke

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ..

@UltimatePerfection

2 жыл бұрын

Agreed, Susan continues to drop the ball on everything. I am ashamed there's Polish blood in her.

@Ryleeman54number2

2 жыл бұрын

Ive hated her since 2015. It would be a day of celebration

@thekiller6380

2 жыл бұрын

@@UltimatePerfection you know what they say, it always starts with the polish

@UltimatePerfection

2 жыл бұрын

@@thekiller6380 lol

I was scared shitless, thought that this was the end of the channel

@byronrush9802

2 жыл бұрын

Me too

@melancoholic

2 жыл бұрын

Same :(

@blobber51

2 жыл бұрын

@@neutro3544 they’re bots. They’re so annoying

@Black_rabbit1

2 жыл бұрын

Hi how are you doing today

@Nick_the_antzzzz

2 жыл бұрын

Omg same!!

Teacher: Explain the concept of Censorship without saying the word censorship Matpat:

No wonder so many people reach out to you for consulting. You really shine a light on exactly the state of KZread and the state of various platforms. Awesome video

The old youtube slogan "broadcast yourself" always just stabs me through the heart Because... it use to be so reflective of how old youtube was, just some random people broadcasting themselves.

"I never forgot any of you. Ever." "Well guess what Steve? We lost, and you weren't there."

@slayre1408

2 жыл бұрын

That hits hard lol

@walmartiancheese4922

2 жыл бұрын

awwww

@DialingDock2

2 жыл бұрын

This reply section is disgusting.

@MinistryOfMagic_DoM

2 жыл бұрын

Ironically Steve WAS there. Coincidence that he's been gone since the start of the war and only came back after it was publicly faked being over?

@kllrnooooova

2 жыл бұрын

He was. He was there. He's in college for God's sake.

The internet has increasingly become self-aware, analyzing what they're watching, and sometimes causing good change, but often causing unnecessary conflict in the name of appealing to everyone, while at the same time everyone because politically charged and pinned against each other. Basically: Too many people are trying to control their influencers, and too many websites, _especially_ KZread, are listening to them. Niches channels are becoming the only place where you can thrive if you don't appeal to everyone.

“‘We need not to be let alone. We need to be really bothered once in a while. How long is it since you were really bothered? About something important, about something real?'” “‘Cram them full of noncombustible data, chock them so damned full of ‘facts’ they feel stuffed, but absolutely ‘brilliant’ with information. Then they’ll feel they’re thinking, they’ll get a sense of motion without moving. And they’ll be happy, because facts of that sort don’t change. Don’t give them any slippery stuff like philosophy or sociology to tie things up with. That way lies melancholy.'” -Ray Bradbury, Fahrenheit 451

@valkyrie_arts

2 жыл бұрын

That book is not only an amazingly written piece of literature but it's starting to become a little too real with each passing year.

@Jason75913

2 жыл бұрын

disturbing, but so true

When Matt mentioned that everything on youtube is super long i got startled: The Game Theory used to be one of the channels with longer videos on youtube a few years ago, you had to make time for the videos; now the theory channels are possibly the shortest they've ever been and they're usually the first option for me. Congrats Matt, i remember you mentioning the extra effort to shorten the Videos to fit the watch time and cutting theories on half and honestly the effort paid off.

@aquamanifesto8737

2 жыл бұрын

Bots be here ^^^

I wasn't sure what to expect with clicking on this video. "The End of an Era?" I was honestly thinking, "what the heck is this about?" But anyway, as someone who's only been making content for a little over a year now, this was more eye-opening than I was expecting it to be. Leave it to MatPat and his deep-diving into topics that get your brain a-thinking!

@InvestmentIdea

2 жыл бұрын

Yeah kzread.info/dash/bejne/oqB9pKmegZfJdqg.html Fax.

@OkKo-ii3ei

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html

@dv8562

2 жыл бұрын

"I wasn't sure what to expect with clicking on this video" Same same.

@theejuiceball

2 жыл бұрын

I thought he got the job on jeopardy at first

@BrotherMag

2 жыл бұрын

I was wondering if Austin was leaving the channel 🤔

The problem is that every bit of "sanitizing" youtube does is the type where you kill a fly with a bazooka.

Everything makes so much sense. So well put together. Thanks, MatPat!

@Xedrie

2 жыл бұрын

okik

@TheHotBlade

2 жыл бұрын

kiko

“Don’t worry, I’m not leaving KZread yet” bro, you have no idea how scared I was with the title

@JDM-is-my-name

2 жыл бұрын

Same

@theLN1234

2 жыл бұрын

He said yet

@theLN1234

2 жыл бұрын

Oh no BOTS

@gram.

2 жыл бұрын

Just typical clickbait title

Imagine a world where MatPat says 'Hello Internet, welcome to Jeopardy!"

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ..

@Em-yd3sn

2 жыл бұрын

Rip bots

@storyswapchara9007

2 жыл бұрын

@Megan Fox😘 hey shut up

@ArtemusFartemus

2 жыл бұрын

@Megan Fox😘 it’s the pandemic idiot you won’t get any boyfriends from that link

@Em-yd3sn

2 жыл бұрын

@@ArtemusFartemus you dropped this ✋ 👑

Kinda makes you anxious when you realize how much you're gonna have to consider when wanting to start uploading on youtube.

@vicelcia9470

2 жыл бұрын

KZread is a huge grind

@theOriginalRudeDude

2 жыл бұрын

Just focus on uploading something entertaining. That’s the only criteria you need.

Well Matt, I have to say you really got me on this one. When I read “the end of an era”, the first thing that popped into my mind was that Game Theory was OVER, and I just can’t stress enough through a 3 am written comment how scared and worried I was. Great video, nevertheless, I loved your sincerity and your “openness” in discussing these topics. Thanks for the in-depth analysis and review about the KZread and other video platforms creation sites. I have been thinking about starting to create content and making a YT channel, and I think this video gave me some food for thought and nudged me in the rightest of the directions. Hope to communicate more with you, I love your videos and even though I’m what could be described as a “wallflower”, just quietly watching without commenting or getting “too involved” , I’m currently making some “adjustments” in my life. And one of those is finally communicating and becoming actually active, instead of just silently watching from the sidelines and in silence. So TL;DR, I just wanna congratulate you and ofc Stephanie about this awesome channel and your awesome content, I love your way of explaining stuff and I think you have this awesome gift of connecting with your audience and communicating exactly what you mean. Thanks for everything and keep up the good work!!! Cheers from Guadalajara, Jalisco, México! If you ever come to visit, I’d love to meet you and show you guys around 😉 just for you to keep that in mind.

Maybe if MatPat really became the CEO of KZread, he'd finally fix all of the issues that's currently prominent.

@GriffinZambia

2 жыл бұрын

kzread.info/dash/bejne/daGkk7RwltW-h9o.html

@GriffinZambia

2 жыл бұрын

Ok

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html .

@alejandrolozano4919

2 жыл бұрын

If he do but For what Cost

@Overlordgaming1208

2 жыл бұрын

Man these bots are everywhere

“End of an Era” 😿 “I’m not quitting KZread anytime soon” 👏Welp all I needed to see

@ggjk8419

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ...

Jeon jungkook most famous and papular in kpop and jungkook face of kpop❤❤❤❤❤❤❤❤❤

As someone who's just started college, I grew up with MatPat and Game Theory. I watched through the early days when Nerf Wars and Minecraft were huge on the platform (what a time on KZread that was) and well on through my middle school and early high school years. I started to taper off his content after a while, though definitely not because of a dip in quality.. the videos are as good, if not better than ever! What made me smile though, as I came back to the channel and watched this video, was scrolling down to the comments and seeing so many other high-quality content creators leaving notes and messages on the video. It's like watching a Casey Neistat video when that generation of KZreadrs followed his lead. Though I may be much younger than Matt and have a long way to go in this world, I couldn't be more proud of him and this community. Thanks for all the memories Matthew, I can't wait to see where you take this platform next.

honestly, i love these deeper dives that MatPat does occasionally. you notice these changes in social media platforms and the content creators within them, but to see it formatted into a video makes you realise how big that change is. it's so weird to see.

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ..

It's amazing how Mat just screams so loudly for all of the generation's concerns regarding the changes and how they have come about. I've legit never come across another person whos evolved as smoothly as he has. From the early days of Chrono Trigger, we love you man.

@johnjo3409

2 жыл бұрын

kzread.info/dash/bejne/hYShp7OFgcq8itY.html . .....

@noizepusher7594

2 жыл бұрын

@Suddenly hey spamton!

You can tell our culture is strangling itself based on how derivative so much of our media content is. A sequel, spinoff or remake is most of what is out there.

@krim7

2 жыл бұрын

When you are spending 209 million dollars to make a film, you don't gamble that away on an unknown property. Way safer to make a sequel or a reboot to an existing property with a built in fan base.

@zuko9085

2 жыл бұрын

@@krim7 oh I don't argue it's not the safe option. But the originals came from somewhere.

@krim7

2 жыл бұрын

@@zuko9085 Very true. You have to gamble to make the next big property. But so many studios are super risk adverse now a days. Very sad. We need the tiktok... of the... movie industry! 🎬 😜

@momoyaoyorozu.492

2 жыл бұрын

He really had me thinking he was gonna quit KZread.

9:33 As I recall, this quote was about an artist deciding what they were going to do, as without drawing lines in the sand, the infinite possibilities prevent them from moving forwards with actually doing something. Cancel culture as it exists today is basically strangling art to death, slowly.

@Zealeys

2 жыл бұрын

cancel culture doesn't exist

@ManoredRed

2 жыл бұрын

@@Zealeys Yes it does. Its a term used to describe a modern phenomenon which in fact happens, hence it exists.

We really need a new CEO for KZread. Susan has ignored the amount of predators that have been outed, the fact that KZread Kids exist, and the fact that KZread was always a video sharing site not a huge corporation Edit: These comment bots I swear! Anyone else getting these?

@fearless4him595

2 жыл бұрын

And ALL THESE FREAKIN BOTS! Why hasn’t anyone gotten rid of them yet?!

@poplthemaidensrevengetmr3573

2 жыл бұрын

Can we like overthrow her somehow like how we can try impeaching a president?

@darrens_toyhouse

2 жыл бұрын

@@fearless4him595 I've tried reporting them for spam and such but it seems Susan doesn't want to do her job if it's not making her money

@darrens_toyhouse

2 жыл бұрын

@@poplthemaidensrevengetmr3573 I wish like seriously she should be fired she isn't doing her job professional like I just mentioned she has ignored multiple predators on this site

"I'm not leaving KZread anytime soon" They got us in the first half. not gonna lie

@DragonTamer31K

2 жыл бұрын

I'm surprised he is still around tbh, I thought he overdosed on doing fnaf videos every 2 hours

@redsquire

2 жыл бұрын

I was very disappointed

This is amazing, It's great to see how much Matt knows about the creator industry and to get a general image of the changing landscape.

This is the best KZread Rewind I've ever seen! So glad they put you in charge of it this year.

It's sad to see this platform most of us grew up with just become a shell of what it used to be, but still I completely agree with the points made and it was an insightful look at the bizzare state of modern youtube, so great job on this video matpat.

@lfkkkfk862

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html ..

@npcimknot958

2 жыл бұрын

What happens when money is the pure driving force.. vs back before it was just really passionate people and fans would support and fund them vs its all sponsorships and make youtube happy now. I don' tike the cencorship

@wwaxwork

2 жыл бұрын

Things change, get used to it or you'll turn into a boomer.

@cachedgaming

2 жыл бұрын

While there is a nostalgia around the KZread we grew up with, this change was inevitable when the platform got the viewer base that it has. Things are always changing, and I think it's fascinating to watch how things develop (even if I grumble and gripe about new platforms). I'm glad to see the people I've followed for years being able to making a living and thrive doing what they love, creating content.

@GreatRaijin

2 жыл бұрын

@@wwaxwork ok boomer

Love how this personally hit hard especially when MatPat was talking about the trends of the last few years and this year. I grew up with KZread, I'm in my early 20s and not going to lie, I went through the whole mindset of being edgy watching Leafyishere, and then being PC watching Tea channels, and then being passive watching reaction-commentary videos, and then finally being an open minded adult watching DIY vids, documentaries, retrospective commentaries (like this video). KZread will always be my preferred platform, and I'm not sure if it's because it caters more to our Generation and what phase we are currently in real life but I think it definitely is the most "inclusive" platform out there.

@InvestmentIdea

2 жыл бұрын

Yeah kzread.info/dash/bejne/oqB9pKmegZfJdqg.html Fax...

@rollingon5566

2 жыл бұрын

I've had a weird journey personally, i started with only letsplays and theory videos (obvious fnaf was a big influence), then moved onto reaction videos, then later after I started to dislike Pewdiepie's content both for his lackluster stance on the Alt right and his content just not being very good, i moved onto media analysis and stuff like then, i moved onto to mainly just video essays then now I'm back to almost all of those things at once as now i'm an adult, I'm having a cultural reevaluation of my own history and I'm back with game theory, watching lets plays very often and video essays and media analysis, but I really don't like commentary channels, alot of them are just toxic and at the end of the day, Who cares about drama? it's childish as heck.

@TheMento98

2 жыл бұрын

pretty much sums it up perfectly, although I was definitely more right winged than PC but now just at that happy medium enjoying diy miniatures, podcasts, and other commentary content

@Anabolicanglo

2 жыл бұрын

@@rollingon5566 could you elaborate on pewdiepie?

@johnbiluke8406

2 жыл бұрын

@@rollingon5566 Commentary does not necessarily mean Drama.

“I’m not leaving anytime soon.” *L I A R*

@Non-Player

15 күн бұрын

Its been 2 years.

This was a punch in the gut. Being on KZread since childhood and then growing up with it feels kinda surreal. Great video, thanks for the insight. Really got me with that old Smosh video haha

Curse you Matpat. I tune in after a year and see this. Thought the channel was ending. Now I've got a playlist of all your streams from this year and I'm bingeing irrationally. You sick genius.

@DominiqueAnsell

2 жыл бұрын

HAHHA SAME

@DominiqueAnsell

2 жыл бұрын

@Gеnshin lmpасt 🅥 what

@HoaPham-ub2ye

2 жыл бұрын

The channel won’t end until video games end

@rolandobrown6211

2 жыл бұрын

kzread.info/dash/bejne/oIibztNpdNuvctI.html 🔥🔥

Nobody's talking about how Matt's wearing "That" red jacket YET AGAIN. It's so iconic at this point that you could just say two keywords "MatPat" and "Jacket" and people would know what you're talking about.

@DueIou

2 жыл бұрын

I dont get it, *sigh* im too damn stupid

@AstralShot

2 жыл бұрын

@@DueIou he wears that jacket alot

@SnekOil

2 жыл бұрын

It's a nice jacket

@fantastic_nitrux6303

2 жыл бұрын

Its just like how he likes diet coke

@mcjiohondo8435

2 жыл бұрын

Matpat and jacket is as iconic as Linus Tech Tips and Socks&Sandals

Absolutely loved watching this. Definitely the best use of 24 minutes 52 seconds (plus 15-20 seconds of ads) of my time

This is the most comprehensive and mature video about the current content creation trends, platforms, and environment I have ever seen. Really REALLY well done. I mean, good job. Seriously.

It's amazing how long KZread has stayed relevant. The analogy that the platform has become an adult feels so fittings. Longer videos typically mean longer discussions, at least for the reviewers and critics. I can't help but think back to the Lion King TikTok theory. It's the difference between a short "I had this idea" versus the longer "I had this idea and here's why." At least in that vein of content.

@flameify8285

2 жыл бұрын

Unrelated, but your comment is infested with bots

@account6530

2 жыл бұрын

Read my name......sjsjej

@Truthster772

2 жыл бұрын

I’m in my 40’s. I’m just finding out that Facebook isn’t even as relevant as KZread is. I love KZread. I have learned so much. That is, until they started censoring and even with the censoring, you can still get some good content.

@pamspray5254

2 жыл бұрын

@@flameify8285 I know. I'm not sure what to do about it. This hasn't really happened to me before.

I can’t believe in the time I’ve been watching watching game theory we’ve reached the point where MatPat can confidently say he is the edgelord with absolute certainty

@mr.random9013

2 жыл бұрын

kzread.info/dash/bejne/dqOqsNltnNmdnrw.html....

@Opiis

2 жыл бұрын

If anyone is having a bad day here is a classic dog video to maybe bring some happiness into another boring day :) m.kzread.info/dash/bejne/paqupdBrgpbSeLQ.html -Geico Gecko

@highlandstorm0137

2 жыл бұрын

Hi Demoman.

@batcrit

2 жыл бұрын

@@highlandstorm0137 Hi heavy

@highlandstorm0137

2 жыл бұрын

@@batcrit I have evolved.

Dude bro this is why you're favourite. The analogy is so on point! When you broke it down by age group I remembered some of the old game reviews back in the and how the hosts would swear, yell, break stuff, or even smear feces over a games they thought were garbage, as a teenager would, and now you'd be hard-pressed to find a review that isn't a well thought out video essay complete with both good and bad points and just enough information for you to make your own decision, like a responsible adult. And I mean if the trend keeps up I think that grand-parent stage youtube is probably going to end up being one of the more caring eras, as more and more creators end up uploading videos of great advice, anecdotes, reflection, and probably even videos of just relying the message of 'I care'.

I'm watching this video for a reference of MatPat for drawing "I'm not leaving KZread anytime soon" Okay I knew doing this would hurt but yeah...

The worst part of KZread "growing up" is, along with the literal spamming of ads that I couldn't care less about, no matter how many times I skip them, it's seeing my favourite KZreadrs strip away almost everything I liked about them growing up in order to stay afloat and earn the money they need to live.

@noizepusher7594

2 жыл бұрын

Out of curiosity, can you give me an example of a creator that as stripped away everything you’ve liked about them to stay afloat?

@sullycub7183

2 жыл бұрын

@@noizepusher7594 Probably not one of their examples but maybe Nickocado Avocado

@noizepusher7594

2 жыл бұрын

@@sullycub7183 I feel that was less of a guy confirming to regulations and more of him losing sight of himself and becoming a monster.

@noelleholiday61

2 жыл бұрын

@@noizepusher7594 my big example is Jacksepticeye. His newer stuff just doesnt appeal to me like he did 2015 to around 2018, it's a lot more...I dunno how to describe it, it just feels too...safe, I guess is how I would say it. Too filtered.

@noelleholiday61

2 жыл бұрын

@@noizepusher7594 Another example would be Markiplier, even though I like his newer content way more than his older stuff.

I kinda feel like the channels who don't care about getting demonetized tend to have better quality.

@BestOneEver247

2 жыл бұрын

what do you mean?

@tittyitchy

2 жыл бұрын

@@BestOneEver247 channels who don't have a fear of getting demonitized, have more freedom to create what they want. They don't have to force their content into a brand-friendly category and can make more inspired or creative videos, or even just more entertaining videos, without being censored. Certain censorship can greatly stomp out creativity. That's why we see time and time again the death of channels like FilthyFrank or the shift I content iDubbz made, they're both good examples. Even certain types of horror content or certain gaming channels have had to change what they say, what content can be covered, what jokes they make, and in turn, lose a part of what makes them entertaining. Anything that isn't abiding by or close to Brand-friendly, child-friendly content risks being demonetized, but that can kill off a lot of older teen or young adult oriented content.

@ggjk8419

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html .

@O.2.

2 жыл бұрын

@@BestOneEver247 The People who upload to youtube jusut to upload tend to make better content then people who upload because they have to.

@sebarus8108

2 жыл бұрын

@@tittyitchy FilthyFrank stopped because he hated it, it was negatively impacting his health and because he wanted to take music more seriously. Not because he was somehow forced to. The dude was literally having seizures because of stress and his fanbase got mad at him for trying to open up about it. Let the guy do what he actually wants.

watching this after the goodbye internet goes super hard

@MissEce

3 ай бұрын

i know it wont be happening but it still feels nice to think matpad will just say that its a social experiment to the fans of him while crying and crying

This is such awesome insight. Made me pause the video and have my own sort of internal discussion extending on your points. Genuinely one of my favourite ever videos due to the brilliant dive into current, REAL observations. Brilliant stuff Mat!

I usually only watch about 30 minutes of KZread at a time, but I'm not scared off by long videos - I just break them up into multiple watch sessions.

@JOGjizzle

2 жыл бұрын

Agreed

@nextorm926

2 жыл бұрын

That, THAT is smart, why didn’t i think of this.

@nman551

2 жыл бұрын

Same

@exxxo3

2 жыл бұрын

i can usually do them all at once, but i always have my youtube video speed (or any video speed on any platform) turned up to 2x or even 4x the usual rate, helps my brain not get bored with some videos slow pacing (and saves time)

@elleshop8503

2 жыл бұрын

I can listen to videos at 2x playback speed

When the title said the end of an era, I was scared that he ment he's quitting KZread for Jeapordy

@prettysunky8167

2 жыл бұрын

SAME I WAS TERRIFIED

@m8tenkai229

2 жыл бұрын

Same 😂

@janettabuchivatsi1864

2 жыл бұрын

kzread.info/dash/bejne/n2ybm9mphLPAp7g.html

@boomingbob1579

2 жыл бұрын

Same

@Name-nx5cg

2 жыл бұрын

@Catelyin🍑🍒 WHAT THE FUDGE

"The enemy of art is the absence of limitation" that couldn't be more wrong. You can have all the restrictions in the world and the art would become only blank paper. Art grows and only can true be expressed in limitless conditions. Where the artis can make whatever the artist desires.

@KermRiv

2 жыл бұрын

I feel like it is true, just not completely. For example, some of the best aspects of game design have come from creative solutions to the limitations of hardware, such as the mist that pervaded the original silent hill. It was there to hide the unrendered parts of the map and it did wonders for the atmosphere of the game. While some arbitrary limits like censorship are unforgivable, not all limits are truly constrictions. That would be like saying that the perfect game is one without any rules.

@DFX2KX

2 жыл бұрын

What this quote is referring to is what I'll call the 'blank paper problem'. In writing, it's often called writer's block. Artists have it too. Software engineers don't push their limits because oodles of RAM and cycles to work with, ect. A great many people, when faced with the ability to make *anything*, get hung up on thatto the point where they make *nothing*. This is essentially Choice Paralysis. Having *some* restriction, a problem to overcome, a message to convey that breaks the rule in spirit but not in letter, Can and often IS conducive to Art. It's why a lot of writers get their start in Fanfiction: That's essentially constrained writing, to one effect or another. Ditto fan-art. Ditto programming for the Pico-8, the list goes on. Is it required? not for everyone. But operating with some restrictions in place will generally make you better at whatever form or art you're doing.

@MK-bh3iq

2 жыл бұрын

@@DFX2KX it’s also the same in a music standpoint. i’ve taken composing classes, and one of the things we learn is that we won’t learn everything right away - the amount of choices paralyzes. by starting off with small amounts of knowledge, and therefore higher limitations, it’s easier to begin creation and finding out what you like to make. Then, as you learn, you can further hone the craft.

@Tvboy777

2 жыл бұрын

"Restrictions breed creativity". Probably the better worded version of that saying.

@mbader2399

Жыл бұрын

I think your misinterpreting that quote. The quote is saying that new and interesting ways of communicating are created when you can’t do things the way they’ve already be done.

Taehyung is indeed the Justin Timberlake of this era so funny to hear about him in a completely unrelated video btw good stuff

@muhammadazimbinismail7195

2 жыл бұрын

Time?

"The end of an era" *sees the jacket* "Is that the era that is ending?"

@ellieosteen8322

2 жыл бұрын

I thought he was going to announce that he was leaving KZread. I panic clicked

@darthmaul7434

2 жыл бұрын

You got so many like in a quick period

@Black_rabbit1

2 жыл бұрын

Hi how are you doing today

@AUSans101

2 жыл бұрын

lol

@belmoon01

2 жыл бұрын

lmao i love your pfp and name! memento mori friend

"The end of an era" title gave every single Theorist a panic and heart attack at the same time plus I like it when Mat discusses topics that are important to him as a youtuber or youtube in general because it makes me know that Mat wants us (the viewers) to be informed. Also when Mat said " I'm not leaving youtube anytime soon" like everyone else sighed in relief. "They grow up so fast" KZread in 2021 currently

@OkKo-ii3ei

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html

@InvestmentIdea

2 жыл бұрын

Yeah kzread.info/dash/bejne/oqB9pKmegZfJdqg.html Fax.

@rowentaylor9784

2 жыл бұрын

Yo this reply section is so cool, Hey AIs how are you doing, what do you watch on KZread, I am so curious, I mean robots on KZread wow.

@der_sebbl

2 жыл бұрын

No, no it didn't gave "every single Theorist" a panic. I can't be the only one who was aware of the clickbaity title

@nyxie2877

2 жыл бұрын

My sibling told me not to tell them what it was if it wasn’t clickbait

This was super interesting, and nostalgic. Awesome. Been watching you since 2013

1:07 Still waiting for that Blue’s Clues theory

Gotta say the case with CoryXKenshin, an amazing KZreadr who is practically the most pure and brand safe, never swearing or showing any suggestive content and yet YT gave them a strike on an old video from years back without giving a viable reason to why they did it or by giving a warning to fix it first

Honestly, I know that it was meant as a joke, but MatPat becoming the CEO of KZread would probably be the best thing to happen to this platform in years.

@karimitickaeloogreattemlor3486

2 жыл бұрын

Petition for MattPat to become the CEO of KZread

@FuryousD

2 жыл бұрын

yes i agree

@strifelife4003

2 жыл бұрын

be careful what you wish for.... you just might get it....

@camoningerland8212

2 жыл бұрын

@@strifelife4003 good

@paphonnakboonsrisuk1642

2 жыл бұрын

@@strifelife4003 he might not be the smartest but I’m sure he’s still gonna be better than that ceo lady

Matpat: “One and a half speed is how I have to watch everything on KZread these days because go figure, everything on KZread is so darn long! They’re all like, the length of movies!” Also Matpat: *releases several videos a week that are almost always 20+ minutes long each*

I somehow never be able to give words to as why youtube as a platform rings with me as i grew into adult, like i left Facebook, Instagram and gravitate into youtube more. And somehow matpatt summarize this feeling. Thxx for being an adult here and love your train of thought, keep making great content

If MatPat started a podcast just talking about social media and stuff, I would listen. This stuff is so interesting to me.

@Mav_therat

2 жыл бұрын

@Limsha cutte why did you send a song to him lmao

@erickamunoz9497

2 жыл бұрын

I know and his voice is not to like boring and it’s also on and it’s not annoying either and it’s not plastic like it’s nice and it has nothing to Siakam and he genuinely seems a trusted about what he talks about so

@IkeDesign

2 жыл бұрын

Devin Nash's channel might be of interest to you.

@jamesmoore7755

2 жыл бұрын

@@Mav_therat self promotion

@Iffondrel

2 жыл бұрын

Yup. Bonus points for being one of a few youtubers that I will specifically go to just to fall asleep to the voice because it's familiar and nostalgic. Podcasts are great for my sleep lmao

hey!! i know matpat himself won’t ever see this, but i just wanted to say thank you so much for being so kind to me when i asked for a photo with you. it made my entire week! i’m still in shock over it. i have generalized anxiety disorder, so i couldn’t properly say what i wanted to in the moment (also i was shocked!), but both you and steph inspired and continue to inspire me so much. you guys gave me a community, a place where i could be myself and relax. hope you guys are doing well!!! thank you for everything. :D

@wackomeenis

2 жыл бұрын

king

@colinray4186

2 жыл бұрын

Awww I love messages like this. I've been watching a lot of Jay Mewes on Twitch and his community is so chill and supportive of each other. I know I have a spot on his fortnite team when I'm ready to take the leap. And turns out his community was exactly what I needed. (And he's used to all sorts of fanpersoning and just rolls with it)

@_herb

2 жыл бұрын

@@colinray4186 weird promotion

@colinray4186

2 жыл бұрын

@@_herb I wasn't trying to promote anything, I was trying to relay my own experience in finding community in an unexpected place. There's a spot for me in the game because he puts in effort to play with his viewers he tries to make people feel good. We celebrate people's sobriety milestones. Finding that sort of sense of belonging does wonders for some people. He just happened to be the person whose community I found it in.

@Splatinum69

2 жыл бұрын

@@colinray4186 weird promotion

It blows my mind that you mentioned "Engineering" first. that's what hooked me on KZread a decade ago. I've said it constantly, your youtube theories are the best thing you produce. You are constantly on the pulse here. I know it doesn't pay the bills, but it is where you shine and why you succeed, but you already know that.

Jesus Christ. At 15:55 when Matt describes all the current trends it was like a freaking checklist of 90% of the exact videos i just happened to watch recently. Down to the guy who fixes hooves lmao. Incredibly accurate.

Its so different from when I was younger, I remember there was such diverse content out. I feel that everything I used to love about KZread is now the fringes of the platform.

@OkKo-ii3ei

2 жыл бұрын

kzread.info/dash/bejne/ZGhhuMqTqdPHfaw.html .

@Variocom

2 жыл бұрын

Same. Like I'll go out of my way to watch "smaller" creators just cuz they offer something different. I think matpat and smosh are the two most mainstream channels I keep up with, with the rest being all smaller fries in the dnd and gaming side of the platform.

I really like how you’ve categorised the different generations of KZread. Having grown up with the platform, its fascinating to see its changes documented like that.

@radiotube2245

2 жыл бұрын

kzread.info/dash/bejne/eIeHqMmQnKfIerg.html ……………..

@Cruzer871

2 жыл бұрын

Well your gunna witness it’s fall soon

@maddie9602

2 жыл бұрын

@@radiotube2245 one emblem of the current era of KZread: assholes spamming the comment section to promote their own videos

@Bitoz_

2 жыл бұрын

@@maddie9602 lmao its same since 2009(the first time I seen)

To think i've been watching for almost ten years. thanks for all the laughs over the years.

Jeon Jung Kook #JungKook We love you so much Jung Kook , OUR GOLDEN ARTIST JEON JUNG KOOK 🐰💜🐰🥳

"The rules there don't feel as strict." Shadowbanning and temporary bans when you do so much as make a finger gun.

@heeheeriah

2 жыл бұрын

@Limsha cutte stop. please. thanks x

@PGW85Productions

2 жыл бұрын

The key word in that sentence is "feel". It doesn't matter if they are actually just as (or more) strict, they feel less strict to many people.

@Nevouti.x

2 жыл бұрын

For real

I'm glad to see Matt talking about the changes as the years have gone by because it seems like no one else does or will. He's open for the most part honest and transparent.

@logangoff6360

2 жыл бұрын

He's one of the few big content creators I truly respect.

I've always wondered and was often intimidated to try to make it big on here...I could never make this a job, although I've secretly always wanted to. MatPat, thank-you for always being there for us. Anytime you're on the couch, I know it's going to be important...more than anything

youre not wrong about that video length, Ive had this video on my tab for weeks and am now just finishing it

You already know things are bad when Mat is sitting on a couch talking to the camera

@OrigamiAhsoka

2 жыл бұрын

And not on stream

@beemotd1004

2 жыл бұрын

Don't forget the jacket

@Black_rabbit1

2 жыл бұрын

Hi how are you doing today

@mura_saki

2 жыл бұрын

lmao and he said before that he doesn't want the couch videos to have the stigma of being "the serious bad videos"

Why am I unusually hyped for an episode of “Dark lore of blues clues theory”

@kgbofficer5629

2 жыл бұрын

I'm excited for dirt blocks are people

Day 1 on asking Matpat to do a video on: Andys Apple Farm its a short horror game seemingly to be packed with lore and secrets. its pretty underrated and i havent seen many videos talk about it. i recommend you check it out sometime soon!

I also basically grew up with KZread and I agree that many different creators have changed drastically over the past few years. I don't understand why they are trying to compete with TikTok, even though KZread is the superior platform for people to create videos that people will actually enjoy watching. I just sat here and listened to a guy that I don't even know in person explain why KZread views have been on the decline in recent months/years, and didn't even get me to fall off of watching the video. This is why I believe that what Mat is saying is completely true. Love your content man. Keep up the good work and maybe one day we can end this "renegading" era.