With sustainability on the minds of everyone from boards of directors and the C-suite to consumers and employees, there is increasing acknowledgement that building sustainability across the business ecosystem can reduce risk, drive revenue growth, and impact an organization’s long-term viability.
At this year's World Business Forum New York, three leading industry figures discussed some of the big challenges facing organizations today in terms of sustainability.
Melanie Nuce-Hilton, Senior Vice President of Innovation & Partnerships at GS1 US
Justina Nixon-Saintil, Vice President and Chief Impact Officer at IBM
Sean Cady, Vice President, Global Sustainability, Responsibility and Trade at VF Corporation
Among the topics discussed:
Common challenges companies face regarding sustainability strategy and steps to overcome them
Improving data generation and visibility to help people make the decisions that move the needle throughout the business ecosystem.
What is the role of AI in helping in the pursuit of net-zero
How to avoid falling into the trap of greenwashing or greenhushing
How organizations can start shifting their business models to improve the circularity of their operation