Football's Cryptocurrency & NFT Crisis
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From clubs launching fan tokens through companies like Socios, to clubs, competitions, and footballers releasing their own NFT collections, an enormous amount of money has flooded into football from the cryptocurrency industry over the last few years.
As far as the likes of FIFA, UEFA, and the Premier League seem to be concerned, these sponsors, digital assets, and non-fungible tokens are easy money with very few overheads - but increasingly they are being met with opposition from fans.
In this video, HITC Sevens takes a closer look at the companies who are now becoming some of the most lucrative advertisers in the sport, the various services they offer, and why they might present an impending crisis to both consumers and to the world of football.
Пікірлер: 407
Alfie, this has to be one of the best football videos of all time. The fact that this is a one person channel and the content is this consistently good over the last few years is mind boggling.
@archipiratta
Жыл бұрын
He has ghost writers 🤪
@murphyslaw7819
Жыл бұрын
@@archipiratta MRS EVIE RICHARD really is doing a lot of people a genuine favor with her daily signals and strategies I've earned a lot also.
@cletusandrew3838
Жыл бұрын
@@murphyslaw7819 I currently trade with Mrs EVIE RICHARD. She is the best when it comes to making high profits in the market! All you might need is an expert trader like her assigned by a registered brokerage company.
@celinajason8594
Жыл бұрын
@@murphyslaw7819 Wow??l know her and I have also been trading with her, she's such an amazing woman with good skills keeps me happy all week knowing I earn 15thousand extra income trading with her.
@murphyslaw7819
Жыл бұрын
T E L G R M
Crypto and NFT sponsors feel like the new gambling sponsors.
@pelethehedgehog9444
Жыл бұрын
They should be banned. At the very least they should be banned for children.
@simoncaton1226
Жыл бұрын
Or like tobacco money in f1
@simoncaton1226
Жыл бұрын
@@pelethehedgehog9444 yes! At least some form of regulation around this.
@shawklan27
Жыл бұрын
@@simoncaton1226 there won't since it makes some great money for the teams who use them and that's all they are concerned about at the end of the day
@pelethehedgehog9444
Жыл бұрын
@@shawklan27 I think regulations regarding NFT's will come, but not in the near future. Since NFT's are actually harmful to the environment and is linked to scams and such (often targeted towards children) it should not take long before people realize that are causing more harm than good!
I don't always agree with the opinions on this channel, but I keep coming back because the quality of the videos is so consistently high. This was an excellent watch- thoroughly researched, comprehensive and clearly explained.
Guys let’s appreciate Alfie’s superb videos while we can. It’s only a matter of time till one of the big national/international companies pick him up. His research into his videos is second to none. You come away learning about things not even football related plus the sense of humour man!! Love it.
This man need to make his own channel, these videos are basically documentaries at this point. The fact you have people over you and you're making such quality content with all your efforts is kinda crazy. Please create your own channel Alfie 🙏🏼
@jakenh8264
Жыл бұрын
He has one. It’s called “Alfie Potts Harmer.” Throw him a sub!
@antonioeliseu7727
Жыл бұрын
He kinda already said that he wanted to make his own KZread channel (not directly but when he says to subscribe to the channel with his name and no videos). Like the Irish guy, he probably has a contract and needs to wait until is over to start his own thing.
@Jonathanizer
Жыл бұрын
He has a youtube channel, it's just empty.
It is concerning that a company banned from operating in the UK, is allowed to sponsor a UK football team.
The journalism research and presentation of this video is absolutely unreal..... Brilliant work Alfie
It gives me hope, to see backlash against NFT’s.
@1998Cebola
Жыл бұрын
NFT:s are great and one of the most transformative technologies if used for something that it actually does better than any pther tool avaliable, like secure authentication and identification online.
@derickl436
Жыл бұрын
My daughter is a digital artist and is vehemently opposed to NFT’s
@Agtsmirnoff
Жыл бұрын
@@1998Cebola that’s blockchain technology, no NFTs themselves.
@rindviech8173
Жыл бұрын
NFTs are dead already just stop talking about it
Can't say how happy I am to see you hit 500k subscribers, Alfie. Amazing content and very well researched info. Keep digging on the awkward stories, one of the few football fans to use their platform the way you do. Fair play to you, very well done and I hope you have continued success.
This is one of the best videos you’ve done
Great video on this! I think it is super important to address this. I do see NFTs and digital goods as another avenue for fan connection if we take away the speculation side. But the fact that everything in blockchain and NFT is tied to speculation really ruins it for many fans who just want to have a solid experience with their favorite teams.
Man I love this channel. 40 minutes well spent. Thank you Alfredo
Day 323: Indonesia XI If All Eligible Players Had Declared For Them.
@linsithebe7080
Жыл бұрын
Damn dude, at this point I'm supporting you
@Unknown-od2et
Жыл бұрын
Day 248 of asking why is messi better than pele
@naufalpahlevi8976
Жыл бұрын
Goalkeepers: Audero
@hi-rr2vm
Жыл бұрын
Keep dreaming bocah
Yea, betting shirt sponsors and Crypto shirt sponsors NEED TO GO as we spoke about Alfie. Football is a family sport, children don’t have to see these stuff it is good Liverpool stayed with standard chartered for another few years even though many of their fans, supporters want to change that shirt sponsor Congratulations on 500k 500000 subscribers now 😊 Hopefully you can do a Wimbledon documentary soon :)
@pelethehedgehog9444
Жыл бұрын
Standard Chartered is arguably worse than nfts due to their links to funding terrorism etc
@BALHAM69
Жыл бұрын
@@pelethehedgehog9444 yea, Liverpool should have looked into changing that, and done more. Lfc been with Nike shirt supplier for a few years now too.
@shawklan27
Жыл бұрын
Kids are pretty much being lured into investing on these services when they get to the leagal age to legally use them and that's a sad sad prospect
@pelethehedgehog9444
Жыл бұрын
@@BALHAM69 They should but they wont unless they are forced into doing so.
@BALHAM69
Жыл бұрын
@@pelethehedgehog9444 i did some research, the new deal is until 2027 season i heard i agree they won’t cancel it unless something else comes up and offers more money for a shirt sponsor
Rarely comment video ideas but would love to see a video on Celtic and how dramatically Ange Postecoglou has turned the club back around to unrivalled dominance in Scotland since the disastrous season where Celtic lost out on the last of ten league titles in a row. Think it would be an interesting video!
16 minutes in and the fact that the Prem is basically used by Chinese casinos to circumvent advertising laws is one of my most depressing realisations in a while
inter milan are the worst sell outs !! those pirelli shirts were amazing !! look at the crap thats on the front now !!
Топка Е squad checking in!
When the MLS decided to do nfts, it was like "how bad can it be"? Now, the socios app and their NFT trading program was dead before the MLS deal began and it just felt like "why, this is just insane." But just need to see what it happens in the next few years.
@shawklan27
Жыл бұрын
the MLS definitely deserves what's coming for them
@winspaarkiebarkiebarker
Жыл бұрын
@@shawklan27 that’s harsh. A lot of people support the league. It is after all the top flight of the sport in North America
@dxfault576
Жыл бұрын
@@winspaarkiebarkiebarker liga mx miles better than the mls, "top flight in north america" 💀💀💀
@anggasurbakti8269
Жыл бұрын
@@dxfault576 never fight someone from US or have US centric mind. For them everything from US is automatically the biggest. Just ignore them
@alexisdauvergne9801
Жыл бұрын
@ dxfault. Isn’t Liga Mx Central America, or am I missing something?
40 minutes? Let's go then.
‘’Courage taught me no matter how bad a crisis gets ... any sound investment will eventually pay off."
@casinosimsek2027
Жыл бұрын
Making it out at a young age is quite difficult. I started a side hustle at 17, saved up and made some good investments. l'm 28,live on my own and having a good life for myself. Big ups to you and everyone out there trying
@muyiwamg8841
Жыл бұрын
Sounds like plan, how do you put money to work?
@casinosimsek2027
Жыл бұрын
@@muyiwamg8841 Yes it sure is. I put in money in investments and get profits. That 's how I make more money without working. This does not sound new to you right ?
@muyiwamg8841
Жыл бұрын
@@casinosimsek2027 Thanks for replying me, I've heard so many people talk about investment but none had said how to do it right.
@steceymorgan814
Жыл бұрын
Am hoping on you can explain more on how you make extra income from investments
Football got cryptoshits, F1 got cryptoshits, everywhere every single day is full of cryptoshits. I am tired.
@Kyle-mw3bo
Жыл бұрын
I personally found it pretty funny and pretty just desserts for obvious greed.
I shorted the crypto of Socios (CHZ) and the thing went up 25% in the midst of a general market sell-off after the Ethereum merge....cryptocurrencies don´t make sense because most of the tokens outside the top 20 are so easy to manipulate by whales that it´s just a trap waiting to happen at every corner...and football clubs jumped straight into them and offered their cryptos to their fans to siphon money from them. Truly a masterclass of respect for you audience :)
NFTs are the biggest load of BS I've ever seen. The fact that two of their biggest promoters from within football are Michael Owen and John Terry, both of whom seem like absolute knobs, doesn't exactly help.
thank you hitc i watch u every morning before work
As Crawley fan, I'm looking forward to Crypto taking us to the premier (non) league next season.
@DomenBremecXCVI
Жыл бұрын
Top non-league division is still a top division...
@chlcrk
Жыл бұрын
I gather WAGMI stands for We're All Gonna Make It. This sounds like a slightly opposite trajectory for them to hodl on
Excellent topic!! Very informative should I say, you should do a part two👏😅
NFT's are a true pest in today's society. Staying VERY far away from it all.
@bretton_woods
Жыл бұрын
Wise decision.
@7jugo
Жыл бұрын
Good luck with that
@geroffmilan3328
Жыл бұрын
Another trend for losers & fantasists.
The whole thing is sad. We try so hard to sustain our fantasy that the sport and its personnel care about ANYTHING other than amassing as much cash as possible as quickly as possible at the expense of the fans. And reality just keeps slapping us in the face, screaming GROW UP. Sometimes, I don't like being grown up.
The clubs that go heavy on Crypto sponsors are taking a massive risk as these companies could go bust at any minute. Especially clubs that have them as main sponser
@jackied962
Жыл бұрын
what is the risk exactly? they'll just get a different sponsor next year
I'm surprised you haven't talked about Watford's deal with bitcoin and dogecoin last season. Not only was it fucking embarrassing to have the dogecoin logo slapped on the arm of the shirt, there are rumours (although mostly unsubstantiated) that these brand deals were paid in bitcoin, or even worse, with dogecoin. Because dogecoin's value has now fallen off a cliff to less than a tenth of its peak value, that could be an explanation as to why, even with the parachute payments, we act like we're flat out broke in the transfer market and selling anyone with value
@richardfinlayson1524
Жыл бұрын
Dodgycoin
@Samuel88853
Жыл бұрын
Ha ha. Watford thought they would get rich hodling crypto. Suckers
@Eibarwoman
Жыл бұрын
@@richardfinlayson1524 All crypto is Dodgycoin.
@bretton_woods
Жыл бұрын
too bad there isn't a Goatsecoin as the main shirt sponsor
Great video Alfie.
Have you any plans to look into what FIFA are selling on their website and subsequently people are trying to resell. Selling clips of goals etc. It looks really shady.
As a resident and having being raised in Miami, FL, I feel the need to apologize for having a Cryptobro major 🤡🤡🤡
Clear as mud!!
Would love to see a part 2
This is a very good video, so much education in business and crypto trading, and all from a football channel. Amazing work Alfie
this needs to get far more attention!
There is a strong overlap between supremely optimistic and fairly gullible young men being into football, and crypto. Perfect bedfellows. Alfie, I love it that you cover this stuff that the MSM are far too gutless and corrupted to look at.
@GardinerAlan
Жыл бұрын
Take a look at F1 - the overlap is even bigger. Highly technical individualistic sport full of pretty boys, swimming in glitz and glamour where it's all about who has most money. It's a tech bro's wet dream.
Time to get some popcorn and sit down for this banger video
Alfie I simply love you so much
true!!!
If anyone is stupid enough to buy an NFT then they deserve to lose money
We're still early guys!!
Thank you, I'll be sure to have a fabula!
You've truly peaked. At the end you admitted this was just an intro. Your Intro has lasted over 40 minutes and is now the entire video.
Thanks for making this video, Alfie. It needed to be made, especially by someone who isn't a shill
Great video thanks!
with nfts being relatively worthless now this has aged like wine
make video about Iranian footballs reaction to Masha Amini dearh
Really well researched and insightful piece. Thank you!
Day 581: Ways to fix VAR with your suggestions
@TeamGeist06
Жыл бұрын
Remove it.
The value backing crypto is what some of my friends had trouble understanding, they would say me investing in stocks is the same as crypto and just gambling, ignoring the fact that while still volatile you are investing in a company with tangible assets that have a real world value
Imagine being a rich footballer, and then try to fleece your fans in a pyramid scheme. Peak modernity.
Shoutout to both Inter Milan and Roma for having a bitcoin sponsor that hasn't yet paid them
@DarthRayvonGaming
Жыл бұрын
At least the company behind theirs still exists 😬😬😬😬
The MLS lauding NFT’s pisses me off. A league the fans literally built. MLS would be the next NASL if an average of 22 thousand people didn’t show up to games. Instead of respecting that, MLS goes for a cash grab and spits in the face of its fans, further smearing its image on the world stage
Day 30-A vid on Zicos transfer to Udinese
Can't wait for the Sorare sequel to this video
How can I make a profitable investment in crypto without incurring much loss?
@user-uy9td2zj7o
Жыл бұрын
Wow buddy, that's more than a mouthful of profits you're making. How do you achieve this feat consistently? You must be a genius in trading.
@user-uy9td2zj7o
Жыл бұрын
I deposited £100,000 I don't know how to make profit.
@user-uy9td2zj7o
Жыл бұрын
please I really need help with her info.
@LydiaMClark
Жыл бұрын
When you talk about commission, does that mean the cost of managing your investment portfolio and generating profit/interest for you?
@user-uy9td2zj7o
Жыл бұрын
Thanks, I just contacted her on watz app and she responded.
Alfie should listen to Trashfuture podcast, I think it would be very interesting for him
Very insightful 👍🏼
Could you do a video on the worst debuts for every pl club. Know that would take an ungodly amount of research but who better to do that
@VictorMurp
Жыл бұрын
I'd watch it
Danny Ward is Abysmal to be Fair so you might need to expand on the Topic at some point soon …. 👀. ⚽️
@BiffTheBanana
Жыл бұрын
Day 1 of asking for an expanded Danny Ward video
I have always been passionately anti-crypto and anti-gambling. I wish we could go back to the days where we had shirt sponsors like Newcastle Brown Ale, Candy, Pizza Hut, Walker’s, etc.
I haven't seen shorts sponsorships since Go Compare used to sponsor Cardiff City!
@TheAuthorizedJay
Жыл бұрын
You should look at the Brasileirão kits haha
@Ese96Agoaye
Жыл бұрын
@@TheAuthorizedJay They're essentially walking advertisements boards!
The emperor has no clothes. The world's gone mad 😠 It's like a cubic inch of fresh air is worth £50K
What's crypto?
I am here thanks to "Топка е"
The only way this video gets any better, is if Margot Robbie was in a bubble bath explaining the whole thing. Not a pop at you Alfie, I'm sure you enjoy one from time to time.
I smashed the like button before even watching the video!! Unparalleled content! This reminds me of some of the shady sponsors in F1.
I think NFT mania is going down from its peak
You need to do a part 2.
Could redo best footballers on each continent or best upcoming youngsters from each continent
Crypto and NFTs will die off soon, and I hope so soon
@stumble_leiner
Жыл бұрын
Crypto dying off right now as we go in to a dark financial crisis when FIAT could become close to meaningless is incredibly concerning. NFT's are fine (still not something I'd personally use) but not as an investment or get rich quick scheme, but for example they can be used to support an artists work, same as any method of payment. The idea was hijacked and abused, so yes in that form it is dying completely and rightly so.
@yourdadhasadogfilter2505
Жыл бұрын
Something else will take its place
@Matias-wu6xp
Жыл бұрын
No we're just in a risk off environment. When the markets go risk on again the greed and gamblers will come back and crypto will yet again be center stage
@RoyMatzem
Жыл бұрын
Cryptocurrency will never die, cause theres real usage on society, and resolves lots of problems, but obviously, the world dont need 300 different cryptocurrencies, so basicly 295 eventually will disapear and leave the good ones
@Matias-wu6xp
Жыл бұрын
@@RoyMatzem Nah its just the greatest casino ever built. Human greed wont let it die
This video is amazingly helpful!
“Bored Ape Yacht Club” by Heidi Klum 😆
The advertisements using HODL are meant to get people to look up what it means/in relation to. Advertising trick
based take. sucks to see a few bigger footballer creators in this space like rabona tv and fiago promote crypto and NFTs
Levski Sofia 💙
Man been waiting so long for this video, one of the best so far
38:21 I genuinely spent time trying to figure out how the referee was balancing a coin on his nose like that
I had to come back to this video after watching the Ballon'Dor awards ceremony where they will be giving each player their trophy in form of an NFT.
What an utter scam. Little more than another lottery.
Hmmm
Damn Alfie, you’re on a tear lately
a documentary on the afc Wimbledon on the nine promotions in eleven years, how they’re a fan own club and how they have a stadium in plough lane now. The story of they lost the club, how the F A allowed that and won’t allow that anymore. How they were very close to moving to ireland How they went up the English football leagues. It would be a good documentary video if you can do this. #thepeopleschannel
@gm2407
Жыл бұрын
I would like that. Got to respect that Phoenix club. Old Wimbledon fan got a raw deal when the club was moved to MK.
@BALHAM69
Жыл бұрын
@@gm2407 his, Alfie’s seven Phoenix club video was good not long ago 😊
Great video - from a despairing Crawley fan
Part 2 please pretty please before you make another video I will get the coffee out next time
any thoughts to a Roman Abramovich video now he’s gone?
You should do a part 2 straight away brilliant video
Anyway, children, this is why you don’t invest into bubbles.
A 40 minute video about something I already basically forgot about? YAAAAAAA.
Amazing work mate !
It's gotten so bad that Manchester United's manager is sponsored by the Etherium cryptocurrency. He wears ETH on his jacket every game!
@mikkelferupandersen5341
Жыл бұрын
😆
@mikkelferupandersen5341
Жыл бұрын
Not because he’s named Erik Ten Hag, you know ETH? 😆
You mentioned that a lot of the Chinese companies are based in the Philippines. Can you share your resources? I'm curious to read up more
@firestarter1888
Жыл бұрын
Just go and look at all the obscure chinese gambling companies and where they hold their gambling licence.
Let out a little squeak of excitement when I saw the length of this one
Useful overview. Many thanks.
I don’t miss a video I swear
Yes I know I am late, but I am still suggesting this (work was a bit much last few days XD). Day 10: The biggest wins in every european top flight (Athletic Bilbio 12-1 FC Barcelona; Gladbach 12-0 Dortmund; Ajax 13-0 VVV Venlo).
oh for fuck's sake