First Steps When Launching Your Clothing Brand

I am super excited to take you guys on this journey with me as I build my brand "Doing Everything Different". In this uncut raw new series, I am going to take you guys behind the scenes and show you step by step how we design and launch products, create original content to help tell our story and build relationships along the way.
I will be releasing one video every week on Thursdays @ 8 am (PST). If you want to stay up to date, make sure to subscribe and turn the bell notifications on.
In this video, I am going over three things I think everyone needs to consider when launching and growing their clothing brand.
1. What does your brand mean?
2. Setting up your business model (It may not be what you think)
3. Building a team
I hope the things I share in this video are helpful. Below is a link to the video I was talking about, "How great leaders inspire action | Simon Sinek"
( • How great leaders insp... )
In next weeks episode, we are going to cover:
Setting up your line sheets
Vetting vendors
Sampling
Drop a comment if there is something specific you want to see.
See you next week!
-
ABOUT ME:
My name is Devin Lars, and I've been an entrepreneur since I started selling airbrushed t-shirts out of my grandfather's garage in high school. I'm the Founder and CEO of Kurieo, a creative agency specializing in fusing digital marketing with the physical world. Building an agency (which started as a manufacturing company) has been a journey. I didn't go the traditional route, taking business classes, or starting out as an intern and working my way up. Those weren't options for me. But I had a vision, and I was determined to make it work. I found mentors, I jumped in and learned through experience. Things weren't always smooth, but I always took the lessons to heart, and it's gotten me where I am today.
Kurieo has worked with some of the biggest brands in the world, like Starbucks, Tesla, the NBA, Nike, Sequoia Capital, and more. I've spent more than 15 years building the foundation for Kurieo, and I just want to share that knowledge with everyone else who is chasing a dream.
Let's STAY CONNECTED:
Instagram: / devinlars
Linkedin: / devinlars
My Website: www.devinlars.com/
My Agency: kurieo.com

Пікірлер: 155

  • @victorsabo
    @victorsabo2 жыл бұрын

    Entrepreneurs with this complex thinking and kindness in their heart are deserves way more subscribers. Congratulations.

  • @magicMUSHROOMSSS

    @magicMUSHROOMSSS

    2 жыл бұрын

    rating kindness and niceness over talent is something that more ceos need to do. employing assholes brings everyones morale down

  • @Romeoke420
    @Romeoke4203 жыл бұрын

    So happy that I just started to watch this video. The way you are talking about everything you did and still doing now is giving me the energy to focus on my brand! Thanks Devin!! The best 30 min that I've now invested in my brand. Just started to write everything down you said and now focussing on this for the upcoming week. Thanks again bro!!

  • @antonewilliams9057
    @antonewilliams90573 жыл бұрын

    Good to see you back. I’ve been waiting for some more from you. Thanks

  • @sketchestodesigns5239
    @sketchestodesigns52393 жыл бұрын

    Thank you for sharing the BTS of how you are running your Brand and business. It is a big help for me just starting out and trying to get a handle on all the moving parts.

  • @keepituniversal
    @keepituniversal2 жыл бұрын

    Right on man! Good stuff! We appreciate you taking time out to provide value! Much love! ✊🏽💫

  • @jspoke1655
    @jspoke1655 Жыл бұрын

    Thank you for your awesome video, I really enjoy it. looking foward to see more.

  • @25latisha
    @25latisha3 жыл бұрын

    I’m so glad I found this video Im going to start a brand and when I tell u this video is a pure sign I’m going in the right direction thanks so much !

  • @carriechristisen2205
    @carriechristisen22052 жыл бұрын

    Ideas to Reality. That's AUTHENTICITY for real right here! Fully embodied authenticity; just what my soul needed. Thank you my friend ❤️.

  • @DatDyme980
    @DatDyme9803 жыл бұрын

    RAW like I like it!... Character is EVERYTHING as this nation can clearly see!

  • @djcrackademiks1191
    @djcrackademiks11913 жыл бұрын

    Love that you’re posting vids again

  • @davidwhite7042
    @davidwhite70422 жыл бұрын

    A million dollar worth of game right here 💯 thank you brother 💪🏽 the biggest 🔑 here is a TEAM!!

  • @trevormhlanga1346
    @trevormhlanga13462 жыл бұрын

    Thank you Devin, this video spoke to me, everything you explained is what I really needed to know starting my brand.

  • @forerunner7
    @forerunner72 жыл бұрын

    Wow! Your branding is confirmation of what God has been telling me. Doesn't get any better than that. New Sub! 👍

  • @figaro1877
    @figaro18772 жыл бұрын

    Thank you alot. Today was the day I committed myself to completely chase my dreams as becoming a creator/maker to my clothing brand!

  • @tleeap71
    @tleeap712 жыл бұрын

    This video has me so hyped I can't even put it into words🙌

  • @lynnhopkins6949
    @lynnhopkins69492 жыл бұрын

    Love this information being who you are in starting a business is important!

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    Congratulations! to us you should always celebrate all your successes

  • @MountainRose23
    @MountainRose232 жыл бұрын

    I really like your content! The quality of information you’re giving out for FREE is so much higher than most information out there. Thank you!!

  • @azamblaze2743
    @azamblaze27433 жыл бұрын

    Thank you for the sharing, very informative and very value added. Excited to learn more from you. 🙌💯

  • @user-qr6gu8hh4l
    @user-qr6gu8hh4l2 жыл бұрын

    Devin your the man great class thank you..good vibes and much success

  • @theblackroom6152
    @theblackroom61522 жыл бұрын

    2022. Still grateful for this video. Thank you

  • @annelotte2520
    @annelotte25203 жыл бұрын

    I dont know what took me so long to find this account, but thank you!! Very helpful, cant wait to watch more videos

  • @DailyHabitColusa
    @DailyHabitColusa2 жыл бұрын

    This is exactly the video I’ve been looking for. It helped me immensely in pinning down my brand idea.

  • @NduthiMama
    @NduthiMama3 жыл бұрын

    I loved this. Just getting our brand out there. Very helpful. Thank you.

  • @miadavis1703
    @miadavis170311 ай бұрын

    🕊This was really nice.😊 Congratulations on your brand!

  • @jjcmelgoza1303
    @jjcmelgoza13032 жыл бұрын

    I just watched this… This is great content and very needed. Appreciate you sharing the knowledge.

  • @SuperMrmahendra
    @SuperMrmahendra2 жыл бұрын

    This is the best value information you have given out and we could listen to you for hours and hours. Thanks for inspiring and best of luck to you !! Also the link to the Simon Sinek video is life changing

  • @goggelhannes7002
    @goggelhannes70023 жыл бұрын

    I really appreciate all that information that you gave to us

  • @kapshotmedia
    @kapshotmedia2 жыл бұрын

    Great Video Devin I have that "Do it all Myself" mindset and this video and some the things that's been snagging at me for the past week gave the confirmation to set the team up. Thank you.

  • @paolabueso
    @paolabueso2 жыл бұрын

    Wow! Excellent video! I got so much value from this. I’m super grateful to have stumbled upon your video. Thank you for sharing this! 🙌🙌🙌

  • @semakileme3775
    @semakileme37753 жыл бұрын

    My friend you are a true life saver 🙌, I was almost about to cry how humble you are, an amazing leader 👏👏👌👌and wish I have find you sooner. I am in process of creating my brand name in Evening, party, office wear and open a Boutique in canada, Thank you so much. I need you in my life of entrepreneur

  • @ianodundo6993
    @ianodundo69932 жыл бұрын

    I’ve been wanting to start a brand and I’ve actually bought everything but I felt I can’t really launch it because i was not sure of it but watching this has just shown me what i was missing 🔥🔥🔥

  • @JoaquimRamospraia
    @JoaquimRamospraia3 жыл бұрын

    Thank you for sharing. I am in the progress to start my T-shirt e-commerce. There a lot of good info here. After listening/watching I have a lot of ideas about the business, again thank you

  • @murielzulu
    @murielzulu2 жыл бұрын

    Just what I needed. I've had this idea pop up in my head and your video has encouraged me to pursue it. I am now a big fan

  • @carryhim6489
    @carryhim64892 жыл бұрын

    PHENOMENAL! THANK YOU DEVIN.

  • @khyleeoshea
    @khyleeoshea Жыл бұрын

    Omg thank you for your video

  • @williamjohnson4210
    @williamjohnson42102 жыл бұрын

    I’m starting my own clothing brand. And this video was so helpful. Thank you my bro

  • @yasiruvismini
    @yasiruvismini2 жыл бұрын

    This is truly inspiring! Thank you for sharing these amazing tips king ❤️

  • @papabear5401
    @papabear54013 жыл бұрын

    Appreciate you so much, much Love and Respect!

  • @Iraqvet--
    @Iraqvet--2 жыл бұрын

    Awsome video! thank you for your advice.

  • @ckakarate2033
    @ckakarate20332 жыл бұрын

    Great content and message. I appreciate the time it took to make this.

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    A need to build a team! thank you. Yup! Well I know I don't suck. Delegation. lol. Love you mom. This is life changing!

  • @freedomwryta2983
    @freedomwryta29833 жыл бұрын

    This was amazing. Thank you

  • @shannonpalmer
    @shannonpalmer3 жыл бұрын

    I’ve learned more from this video than all the tons of articles I’ve read about starting a business. Thank you so much for sharing so much of your knowledge and wisdom on this subject!

  • @aok1973
    @aok19732 жыл бұрын

    Listening and Learning..

  • @tellytale7960
    @tellytale7960 Жыл бұрын

    Really appreciate your insight and sharing your journey

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Thank you! I am excited to share more of it.

  • @classycaffeinated4846
    @classycaffeinated48462 жыл бұрын

    Lots of wisdom thanks for sharing

  • @gregoryaustin6573
    @gregoryaustin65733 жыл бұрын

    I'm very late! But this was a Dope video!!! Thank you for sharing!!!

  • @boobookitty7473
    @boobookitty74732 жыл бұрын

    Thank you so much this really helped me

  • @tamaraboo00
    @tamaraboo002 жыл бұрын

    I’ve learnt more gems, advice and information in this one video than a whole bunch of different videos put together! Thank you Devin, you have ignited that fire 🔥 back in me to carry on...and now the steps to get there!! 🙏🏽✨

  • @tashabrown8301

    @tashabrown8301

    2 жыл бұрын

    Ditto!!

  • @DevinLars

    @DevinLars

    10 ай бұрын

    I am glad to hear that! Thank you for the comment.

  • @the.era.la.
    @the.era.la. Жыл бұрын

    thank you for taking the time out and doing this I've worked on some brands bringing then from 0-500k a month. I did the marketing. Not the branding/operations. So this helped me fill in some blanks thanks

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Thats dope, I am glad this helped.

  • @ronniecreed6023
    @ronniecreed60233 жыл бұрын

    Super high level person and info!!! Thank you

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    Thank you. Hope this stuff helps

  • @shrodblack_thetenthelement5867
    @shrodblack_thetenthelement58673 жыл бұрын

    THANK THIS WAS TRULY INSPRING...

  • @davidkabwika8995
    @davidkabwika89953 жыл бұрын

    Very good informations here.. Thanks so much

  • @_.pixiesworld._0o
    @_.pixiesworld._0o Жыл бұрын

    Great video. Very specific. Explained in a relatable words. I took a lot from this to help me along my journey #genuinevibes 🙏🏾

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Thank you! I am glad it helped.

  • @slimworkman1695
    @slimworkman1695 Жыл бұрын

    This was right on time, I definitely can relate and yes you covered the three topics very well.

  • @DevinLars

    @DevinLars

    11 ай бұрын

    I am glad it helped!

  • @POLODOWN903
    @POLODOWN9032 жыл бұрын

    Love the video bro I'm relaunching my clothing brand and really enjoyed your advice and can't wait to see more of your content and getting more information on my brand. New sub 👍🏽

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    hello can i talk to you?

  • @OSCREATIVEONE
    @OSCREATIVEONE Жыл бұрын

    Hi Devin, Found your discussion; informative enlightening and encouraging; gearing up to start my brand; I am now a subscriber. Bless

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Thank you!! I hope you are well

  • @cherylfontenot6925
    @cherylfontenot69253 жыл бұрын

    Thankyou so much for sharing your success and methods. This video was very informative and I’m ready to get started. Right now I’m in the process of designing my Logo but I don’t know how to protect it or how to make sure I’m not using someone else’s idea.

  • @angelafrancois6691
    @angelafrancois6691 Жыл бұрын

    Thank you for you message.

  • @Kinnooooo
    @Kinnooooo3 жыл бұрын

    i love the content and I cant wait for the continuation of this series.

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    Thanks Michael! I am going to cover the questions you brought up on the last video so I hope these help you.

  • @Kinnooooo

    @Kinnooooo

    3 жыл бұрын

    @@DevinLars thanks fam you a real one

  • @sugrovids
    @sugrovids Жыл бұрын

    Great video, thank you !

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Glad you liked it!

  • @TechTemptationBySana
    @TechTemptationBySana3 жыл бұрын

    very nice and amazing information thx for sharing 😀

  • @antoniobling
    @antoniobling2 жыл бұрын

    Great advise man!

  • @Naroutox
    @Naroutox3 жыл бұрын

    Amazings tips, thanks for sharing!

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    No problem, I hope it helps.

  • @garylucas9716
    @garylucas97167 ай бұрын

    Brilliant Devin keep it up 😊

  • @DevinLars

    @DevinLars

    7 ай бұрын

    Thank you!

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    Devin this is so important! My business partner is all about how she wants to make money on the e-comm and she misses the concept of creating content. I believe I may have to let her go. As much as she has been so understanding. She is not very supportive of the content but blames me for not selling anything. We have only been on this for two months. I designed so much for her. Almost two months worth of designs.

  • @manifest.natasha1987
    @manifest.natasha1987 Жыл бұрын

    very informative thank youi!

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Glad it was helpful!

  • @maamourr8170
    @maamourr81703 жыл бұрын

    Great advice bro

  • @spazgang5497
    @spazgang5497 Жыл бұрын

    awesome video! will last forever

  • @lifewithsoulielovecollecti71
    @lifewithsoulielovecollecti713 жыл бұрын

    Hi!! I’m just starting out as well and that was great I information. I’m actually doing T-shirt and hoodies, I also have some of my design coming out as well which I think they are very unique. You also mention about what does your brand means to you. I have a story to tell and that’s what make it unique and the person I am today. I would love to hear more. Again just starting out.

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    hello can i talk to you?

  • @SuperNelsonEddie
    @SuperNelsonEddie3 жыл бұрын

    Thanks for the info brother.

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    🙌🏽 definitely. I hope this series helps

  • @myherosupreme3963
    @myherosupreme39633 жыл бұрын

    You’re a big reason why I want to work on starting my own clothing brand. Thank you King.

  • @zamuasports905

    @zamuasports905

    2 жыл бұрын

    👍👍👍

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    hello can i talk to you?

  • @myherosupreme3963

    @myherosupreme3963

    Жыл бұрын

    @@afnanapparelltd8001 what good?

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    @@myherosupreme3963 im a clothing manufacturer...from bangladesh

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    @@myherosupreme3963 I can help you stsrtinh your own clothing brand

  • @CHAPELQEYStv
    @CHAPELQEYStv Жыл бұрын

    Great content!

  • @DevinLars

    @DevinLars

    11 ай бұрын

    Thank you

  • @nikolinadhami7140
    @nikolinadhami71403 жыл бұрын

    Underrated channel. Thanks a lot i actually got my pen and started writing some of what you were saying, i want to start my brand the right way. Gonna definitely watch more of your content. 👌

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    Omgosh that is me

  • @davinci_thegreat
    @davinci_thegreat2 жыл бұрын

    Appreciate It

  • @davidhall6813
    @davidhall68132 жыл бұрын

    Thank you.

  • @GrowWithMe231
    @GrowWithMe2313 жыл бұрын

    I’m ready for mentor!!!!!

  • @sunshine72b38
    @sunshine72b383 жыл бұрын

    I grasp the concept which was very helpful but what stood out the most was when you gave a personal insight of being ADD you have no idea how meaningful that information meant giving tools that works for anyone dealing with the disorder!!

  • @antoniofalcon
    @antoniofalcon3 жыл бұрын

    Love this! You’ve definitely inspired me Devin! Can’t wait to learn more!

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    Thanks Antonio! I hope the fam is doing well. I am excited to take you guys with me on this journey.

  • @kolohe.daily.808
    @kolohe.daily.8082 жыл бұрын

    Wow, I think it’s just so amazing and mind boggling how I stumbled on your video. This video… I’m currently going through a difficult situation with a new business venture and our recent issue has been personality “challenges” amongst partners (aka friends). Certain individuals feel their creative direction is the only direction and have a difficult time taking “no” or “possibly later” as answers. We are hoping to set a standard in policy and agreements as this is an equal partnership of four people, but some members are feeling this venture will not work out.

  • @mattahn7063

    @mattahn7063

    Жыл бұрын

    I know this is an old comment but it's too many people. In a restaurant do you have 2 head chefs? No. Unless three agree to listen to one it won't work, and it most likely won't because friends and business don't mix.

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    Very important

  • @johng5295
    @johng52953 жыл бұрын

    Thanks.

  • @artisanlove7124
    @artisanlove71249 ай бұрын

    You mentioned developing a concept. Could you speak on what a concept is actually 😊

  • @SkyEchoPencilAcademy
    @SkyEchoPencilAcademy2 жыл бұрын

    Outstanding vlog! Very Awesome! Thanks man. Got any room for a startup dude in the mastermind team? I could use a mentor and I dig your style! Is it too unreasonable to ask you to give me a shout?

  • @zbq23
    @zbq233 жыл бұрын

    Nice material man. I've been working my brand since about 2004 and I still love it. One reason I've been stuck is the same thing you touch on here- lack of delegation. I try to do it all myself, still. Maybe I'll try the sticky notes.

  • @DevinLars

    @DevinLars

    3 жыл бұрын

    Delegation is so important. It is literally the difference between success and failure. Try putting those sticky notes around your house. That really helped me.

  • @zbq23

    @zbq23

    3 жыл бұрын

    @@DevinLars good food for thought and thank you. Do you have any tips or is there a video that talks about how to find good people? I guess one problem I have is that I don't seem to know a lot of people that are interested in doing what I do. I've tried placing job ads but that seems to get a lot of flakes. I would love to partner up with someone if I could meet the right person. Anyway I will check your other videos too, I like the material. Been working to revamp my line, IG is @zbqfanclub if you have a sec but thanks again for the response already, I know you're busy! Peace

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    hello can i talk to you?

  • @zbq23

    @zbq23

    Жыл бұрын

    @@afnanapparelltd8001 sure

  • @afnanapparelltd8001

    @afnanapparelltd8001

    Жыл бұрын

    I am a clothing manufacturer.. From Bangladesh..

  • @cindyb6529
    @cindyb65292 жыл бұрын

    I'm fan now , exactly 💯 what I looking for. Hopefully it's okay to reach out to you 😊 I need your expertise

  • @beevensontaloute758
    @beevensontaloute758 Жыл бұрын

  • @gigiamir31
    @gigiamir313 жыл бұрын

    I know my WHY. -Gigi Amir 💜

  • @tsukiuzi3629
    @tsukiuzi36292 жыл бұрын

    I really want to make it unique and try to make it something that is new and creative something undone

  • @KingCutty704
    @KingCutty7043 жыл бұрын

    Bruh, these adds killing me!!!! Good content tho

  • @brandonlawson4826
    @brandonlawson48262 жыл бұрын

    Wassup bro I’m a college student at Jackson Sate University. I’m Currently in the mists of launching my own brand centered around black culture. I’d love the opportunity to have a dialogue with you over the phone bro rhe video was a great help as well.

  • @Apparelphernalia
    @Apparelphernalia Жыл бұрын

    Any advice on how to get it all off the ground? I’ve been having a hard time trying to get my head wrapped around everything while also trying to make sure all my bills are paid. When might be a good time to try to put together a team?

  • @DevinLars

    @DevinLars

    11 ай бұрын

    I understand completely that it takes time, sometimes a very long time. But what I've learned is that you just have to keep trying to make progress, even if it seems like you're not making significant advances. Working on it consistently will get you there. Even if you can't hire a full-time team, consider looking into hiring freelancers to help out.

  • @chriatianmcguirk2161
    @chriatianmcguirk21613 жыл бұрын

    How do i sell my products if i dont physically have the product yet. I have the logo and the brand i have a supplier but how can i gain a following or even know if people want to buy that logo since i dont even have a product to market or show people?

  • @JustMe-ws2pe
    @JustMe-ws2pe2 жыл бұрын

    King of strings by Tyrique Lindsay. A angel on a fully functioning harp on slides will have Samuel 16 23 and 1Samuel 17 my slogan is stringing and slinging! My brand is strictly for the people that have been counted out and for the underdog!

  • @Mysticoach88
    @Mysticoach88 Жыл бұрын

    Guilt! Guilt! Guilt! I can't delegate my art.

  • @cherylfontenot6925
    @cherylfontenot69253 жыл бұрын

    How do I protect my brand name? Thanks

  • @nigarquliyeva2334
    @nigarquliyeva2334 Жыл бұрын

    I think all intrapreneurs me the same mistakes when they start they own businesses. 🙋‍♀️

  • @pulltheskymusicgroup4475
    @pulltheskymusicgroup44752 жыл бұрын

    TANZANIA MATERIAL