In July and August 2021, Tajima Hong Kong organized a charity pop-up store for the We R Family Foundation in the Landmark. The We R Family Foundation is a non-profit organization that supports underprivileged children.
The store have sold T-shirts, hats, bags, and reusable masks designed using the Foundation’s beneficiaries artworks. Also. One of the store’s main features was an embroidery customization counter.
Using three SAI embroidery machines, Writer Plus and a variety of different frames, Tajima Staffs customized finished goods such as T-shirts, bags, mask envelopes and hats with embroidery patches and monograms at the store. The response was overwhelmingly positive and the staffs have completed more than 800 orders in one month.
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