Dubbed a strategic and smart campaign by Fast Company, the Obama brand has received much recognition not only within the design community, but also throughout the nation and abroad. Sol Sender and Scott Thomas, creators of the official Obama logo and Web site, will describe their experiences developing this historic political brand. The event features a special exhibition of posters from Threadless Loves Democracy, a challenge to design the most unique and conceptual call to vote, sponsored by Sappi Fine Paper, Threadless, Rock the Vote, and Jones Soda. The conversation will be moderated by Paul Schmelzer, editor of the Minnesota Independent news site, author of the blog Eyeteeth, and contributor to Adbusters, Cabinet, Ode, Utne Reader, and other journals focusing on the intersection of art, media, and politics.