In this episode of The Practice of Therapy Podcast, David Sturgess dives into the essentials of balancing the desire to help others with the practical need to sustain a business. He breaks down critical decisions like choosing the right billing model and navigating insurance and tax implications. David highlights the shift from clinician to business owner, stressing the importance of ROI and strategic outsourcing. He shares three key mindset shifts: seeking help, rethinking money and time, and targeting niche markets. He advocates for proper pricing and overcoming imposter syndrome by addressing common solo practice pitfalls. David also tackles the nuances of effective marketing, emphasizing the need for cultural competency and creative strategies. Tune in for a wealth of practical advice to transform your therapy business! For more info go to: practiceoftherapy.com/strateg...