This is what happens when you give artists a new tool. Art isn't dying, it's evolving. Watching the new applications of Ai in the VFX industry over the next few years is going to be amazing! And hats off to all the hard work that went into making this.

@jenkem4464

11 ай бұрын

From brain to screen that much faster. Faster iteration just makes people more creative and makes the process less draining and reduces burnout.

@wilmabarron8755

11 ай бұрын

@@jenkem4464 .h720ñ

@yesdadbut960

11 ай бұрын

Its all 3d

@jenkem4464

11 ай бұрын

@@yesdadbut960 Most of it yeah, but they use AI as a post process for the style transfer of the different art types. It's a pretty important part of the look.

@hubertserafin9635

11 ай бұрын

​@@jenkem4464 you can achieve similar effect with good shader

Really a masterpiece of advertising! Just made a list here because there were so many modern artworks that I didn't know about. 00:14 Divine Idyll - Aket, 2022 00:24 Large Coca-cola - Andy Warhol, 1962 00:30 The Shipwreck - Joseph Mallord William Turner, 1805 00:38 Falling in Library - Vikram Kushwah, 2012 00:43 The Blow Dryer - Fatma Ramadan, 2021 00:45 Scream - Munch, Edvard, 1895 00:48 You Can’t Curse Me - Wonder Buhle 2022 00:56 The Bedroom (Bedroom in Arles) - Vincent van Gogh, 1889 01:04 Artemision Bronze - Unknown (Greek), 460BC 01:11 Natural Encounters - Stefania Tejada, 2020 01:22 Drum Bridge and Setting Sun Hill - Hiroshige, 1857 01:29 Girl with a Pearl Earring - Johannes Vermeer, 1665

@swapnamoyganguly4628

Жыл бұрын

Thank you so much

@Ica81147

Жыл бұрын

Thank you!!!

@MVPLeonardoDicaprio

Жыл бұрын

Thank you for your sharing

@n1lev

Жыл бұрын

A list made by a VAMPIRE. Thank you!

@zerovampire00

Жыл бұрын

@@n1lev Please do have mercy on my childish past, which created this email fifteen years ago 😂😂😂

Hats off to all the VFX houses who worked on this. Holy moley!

@Super-id7bq

Жыл бұрын

@@GameOfStorys lol - let's not get carried away. At best they used stable diffusion style transfers and a few other bits for transitions. I highly doubt they just AI generated every character with AI. Way more likely that they modelled and animated characters and then style transferred on top. But there's no way you're gonna block out a scene without some actual reference. Unless you just want to dice roll what comes out. This would still be the work of a shit load of artists.

@Guitro

Жыл бұрын

​@@GameOfStorys definitely not everything done with AI. Just minor styling on some of the oil painting frames.

@user-ej1yf4ts4t

Жыл бұрын

Did Coca Cola produce this all by themselves ？ that’s impressive

@D1G1TALFOX

Жыл бұрын

😎

@renosantos-yv3kb

Жыл бұрын

​@@Guitro🎉yfhdhxhdhhxhxjjcjcj

Really beautiful storytelling here. Memorable and gets the point across, without any dialogue. The power of video!

@shivangitripathi7139

5 ай бұрын

I'm not getting the story behind ad, can u explain please

Eye captivating ad! So much details. Hope all the talented people working on this get their recognition!

The most fantastic advertising of Coca Cola I have ever seen !

When one speaks of art, one does not mean pictures here, but film. Wow! Coca-Cola Cool!!! Congratulations Academy films.

This has to be the best commercial I"ve seen in a LONG TIME. Someone with a great imagination...a rarity these days

I saw this ad on youtube and decided not to skip it.

Terrific !!! Well done to all involved

genuinely an ad i would not skip

Best Coke ad I've ever seen FEATURING THE Famous artworks. NOW im really thirsty for Coke.

This iconic spot will be a must re-watch in the years to come!

Literally, my favorite Coca-Cola commercial ever! Thank you for adding the girl with the pearl earring at the end! One of my favorite pieces ever!

@johnchen6241

3 ай бұрын

一瓶可樂 遊覽世界 藝術名作 的奇幻旅程 令人驚艷 Bravo 👏 😂🤣

@AasthaSharma-ki8tf

2 ай бұрын

Hanuman chalisa

What an amazing execution! Hatsoff

Cool Stuff! I always wanted to see animated art 🙂

Simply amazing!!!!!! Hats off

This is the most mind-blowing advertising ever!!

Indeed a masterpiece ❤

Coolest commercial I've seen in a while

Congratulations for the excellence of the ad!

Fantastic art! I know many of the artworks featured but I'd love to see the credits for everyone who worked on the commercial, it must be an incredibly talented & hard-working group of people 😊

@RedBird7

Жыл бұрын

The camera man and ai

@katwo5972

Жыл бұрын

Mainly AI.. some actors and an camera man?

@krisn4006

Жыл бұрын

​@@RedBird7 nah There's the VFX team which uses AI So AI is the tool, the artists are still present

@lachlantrescott5533

11 ай бұрын

@@katwo5972 "Mainly AI" oh god, this hurts to see. Yes, they used AI but there are still dozens of absolutely talented artists that worked on this.

@user-rv7ge1tc4l

11 ай бұрын

@@katwo5972 y'all are giving too much credit for AI lol. Soon, but not yet

Best ad I've seen in a very long time!

This commercial is brilliant!!!

This was so wonderful! !eso fue tan maravilloso! Isso foi tão maravilhoso!

I love how the coke changes based on the style of the painting this is truly a masterpiece

A wonderful piece of Storytelling through the artistic sense.

Imagine seeing a bottle of coke opened behind you and then you just take it💀

Really great and amazing masterpiece, let's rock 🤘

Este comercial ficou top ❤❤❤❤

Great artistic effort and creative thinking. But... ...the moral message of this ad is: "when your mind is off and you can't focus on your work, get a soft drink beverage to stimulate your brains to keep them going and get to your objective." (From a health perspective: it's bad by default)

What a great masterpiece of a video!

No doubt! a masterpiece 💖

Wonderful!!! Spectacular!

Magnifico comercial 👏👏👏

I rarely comment on ads, but this one is truly ingenious. Kudos to the Coca-Cola Team for their creativity!👏 You nailed it.

@renubaghel1875

6 ай бұрын

0😊

@babnyjogi5004

4 ай бұрын

😢 to😢gtgyyyt5 Yyyyyy6gyvyyy😢yy

Wow, that's just breathtaking. First online ad that I see before a video and actually go search it after. Amazing!

Great ad by Creative Director Ajab Samrai his team and the client... A true masterpiece!!

Espetacular! Congratulations...

“Night at the Museum” vibes✨ love it!!! please make this a movie sequel ❤😊

@charliegabs

11 ай бұрын

One focused on the art museum, this would be great

@Crazypickles973

10 ай бұрын

💀

@user-bp4nx6hw3m

6 ай бұрын

​@@charliegabs😊i.

@akalyaakalya4547

2 ай бұрын

​@@charliegabs😊

@ladanali7959

2 ай бұрын

​

That is simply epic! After all of these years of being a well-known brand, they have managed to capture our attention in a fresh and modern way

@Georgi_Slavov79

11 ай бұрын

It should make you sick-its like a Pablo Escobar ad of his "stuff".

@IbrarAli-hb2dd

5 ай бұрын

Yyyyygyygygyyyyy

@AnandVishwakarma-eg7qo

2 ай бұрын

​😮😊😊😮😮😮😮😮😮😊😮😮😮😮😮😮😮😮😮😊😊😮😮😊😮😮😮😮😮😮😮😮😮😮😊😮😮😮😮😊😮😊😊😮😮

@MalathiMalathi-fp8qd

2 ай бұрын

VCR😮 yo ie😮eo eieiei3yiworwiiwiewoeoeuiwwiowooey euneedless twooteowoe pi piv😢b😮n😮h😊😅😮😮😢😢🎉🎉😂😂😂❤❤😊😊😅😅😮😮😮😮😢😢😢😢😢😮😮😮😅😅😅😊😊😊😊😊😊😊😮😢😢​@@Georgi_Slavov79

@vikashkumarsain7065

2 ай бұрын

00

This is so good! One of the smartest ads I’ve seen in a long time.

There are still creative ads, I love it

Incrédible and amazing work for this publicity ! Spécialy congratulations for Aket 👏💪

Great vision and direction !!!

Most creative ad I've seen in a while

what a Fantastic! ad I know many of the artworks featured but I'd love to see the credits for everyone who worked on the commercial, it must be an incredibly talented & hard-working group of people

Finally a Well-loved Coca-Cola commercial

Omggg! the transition is so great, it feels like I am following the flow of coca cola and the slow mo is really awesome!!!!

SUCH A MASTERPIECE AND CREATIVE

This is probably the best ad of 2023, one of the reasons why Coca Cola is the largest company

That was so fun to watch :)

Sea con Coca-Cola u otra marca, la verdad es que elanuncio es una obra de arte. ¡Fantaaastico! Felicidades.

Perfect!!!!Congrats to everyone who worked on it!

@ambocari

Жыл бұрын

thanks :)

@MystikkMusic

Жыл бұрын

😍

@elite_cat4249

Жыл бұрын

Nobody did (: its made boy Ai crazy right

@krisn4006

Жыл бұрын

​@@elite_cat4249 unless it's not Saying it's made by AI is definitely wrong It's still made by human artists, using AI as a tool

@arielaryanbinjamsarimoe3653

Жыл бұрын

Pepsi is better

Now THAT is an advertisement.

❤really great and amazing masterpiece, let’s rock.😊

stunning 😍

might be one of the best commercials I ever seen

wow, it's really amazing !!!

Truly A MASTERPIECE

Q criatividade!!!! Espetacular!

Completely knocked out by the detail and mastery of the artists they choose to honor-a wonderful piece of storytelling in the best sense.

@leticiasophia5167

Жыл бұрын

9i

@leticiasophia5167

Жыл бұрын

Ii

@leticiasophia5167

Жыл бұрын

9

@leticiasophia5167

Жыл бұрын

Ii

@leticiasophia5167

Жыл бұрын

Ii

Impresionante, felicidades!!

MAD MAGICAL🔥🔥🔥🔥

This video is a masterpiece!

Wow, excellent! 🤌

So if hijler drank cola he would pass the art school??!!?

If doing THIS KIND OF ART as a career had been available when i graduated from high school in 1987, I'd still be at it and looking forward to going to work everyday! This is TOO COOL!!

Wow this is the First Commercial I really Like

I make it a habit of drinking randomly opened Coca-Cola's I find at a bench I'm sitting on too Great commercial, fantastic looking visual effects

I loooove this commercial! I normally drink Pepsi, but this commercial makes me want to go out and buy Coke.

Nice...Aket is the opening and newly emerging artist...Apparently he was influenced by Picasso and he started at 27...that's very encouraging and interesting since Van Gogh began considering art professionally around the same age 😎

Coke Zero is really good and I love it too!

If all the ads had this quality I'd watch 'em all

What ai Software do you used to create this advertisement? ❤

what an ingeneous way to go back into time

Amazing Masterpiece. I wanna know if it won prizes like Clio and Cannes

"omg creativity is dead and A.I. steals work" When even Coca-Cola adds to the pool of inspiration 🙂

This is a masterpiece

This is perfect ❤️

That's how you make commercials !

Amazing! 🤩Aaj to ek bottle banta hai

What a creativity ❤

As a junior Designer. i'm so exciting with this commercial video. It would be open my mind for idea and so inspired

One of the coolest ads ever.

this guy isn't even questioning why theres a random bottle of coke next to him, he just drinks it, not even wondering who it belongs to or how it got there

@zeed5764

15 күн бұрын

That was the 1st thought that occurred to me! Just take something that you see...? Gen Z behavior. Raised by TV and Social Media. The ad itself was brilliant though. That Last part was a fail.

absolutely amazing!

Best coke ad ever

I really really appreciate this ad art direction! Especially AI art has been concerning, and here you guys did something like this that I believe it is made by non AI, it's beautifuly done! And give a fresh view of how capable we are making this cool mix of classic piece and digital animation, amazing!! 🥰

@Zonca2

Жыл бұрын

It is made with help of AI, look it up.

@frey5218

Жыл бұрын

Owh the irony... 😭😂

@charliegabs

11 ай бұрын

This a combination between human art and AI, is perfect. it's cyborg art

@nihilusedit1447

10 ай бұрын

@@frey5218 In fact, not that much, the AI is just used to make this "painting" effect, basicaly filters

@anaysayersyes

9 ай бұрын

Those flickery out of place pieces were made with AI...it's blatantly obvious

Não sou consumidora da Coca Cola. Mas como apreciadora de arte, os parabenizo pela criação deste comercial. Cultura à massa é importante.

Fantastic work ❤‍🔥💯❤️

Bro straight drinks Coca-Cola without knowing whose it is 😅

I remember there was a Coca Cola short film where a woman in a painting stole another woman’s Coca Cola and she jumped in the painting after her.

Coca Cola Masterpiece a new AI inspired flavor of paint from the masterpieces of art

Simply put, Coca-Cola can you tell us if this was done using AI or not. There is so much going on there and it looks like some was likely AI but clearly more advanced stuff that was in available to the general public right now through a handful of tools. Please tell us how you created it. Or, just confirm if it was built with AI or not and if so all or just some. Thanks.

@largestbrain

9 ай бұрын

This was NOT done by AI. This was done by some very skilled directors, vfx artists, videographers, and editors. They did use an AI filter to achieve a “painted” look on some of the scenes within paintings.

This is what AI was made for. It is a tool that complements and enhances human art. Many people have the limited thought that this is only for "stealing and making easy art without effort" but it's not. This is human-machine AI art, could we say that it is Cyborg art? 🤔

I'm drinking pepsi now. #notoaigeneratedimages

Brilliant !

Amazing like always coca cola knows good .....

Amazing, wonderful, greatest work ❤️⚘️ Coca-Cola, I love you .🥰