Christian Wattig is one of the world’s leading experts in FP&A having led teams at Unilever, Procter & Gamble, and Squarespace. Today Christian is FP&A Solution Architect, Datarails, and manages the top-rated FP&A Bootcamp explicitly designed for professionals who work full-time and want to ramp up their FP&A game.
In this wide-ranging interview Christian provides actionable advice for any FP&A professional:
➡How FP&A can help marketing attribution
➡The need for FP&A to embrace Gray Areas
➡The importance of curiosity
➡His FP&A Bootcamp teaching hundreds of FP&A leaders
➡Hard-won secrets for business partnering
➡The need to forecast ranges
➡How to cope with vast data