BRITE ’23: The Digital Transformation Roadmap (David Rogers)
At the BRITE ’23 conference, David Rogers (Faculty, Columbia Business School; author, “The Digital Transformation Roadmap: Rebuild your organization for continuous change”) notes that digital transformation is an imperative in today's continuously disruptive times-yet 70% of digital transformation efforts fail. That's because too many business leaders view these efforts as technology problems rather than the organizational challenges they truly are. Rogers outlines critical questions of leadership, culture, innovation, and governance; identifies the root causes of DX failure; and offers a five-step roadmap to rebuild any organization for a future of continuous transformation.
For more information on the BRITE conference and Columbia Business School’s Center on Global Brand Leadership visit:
briteconference.com
business.columbia.edu/globalbr...
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I am happy Very great Talks D. Rogers Thanks
Great!
EXCELLENT insights! THANK YOU so much for sharing!
Excellent thoughts!
Step1: Vision Step2: Priorities Step3: Experimentation Step4: Governance Step5: Capabilities Go to 23:11 for seeing all in one view. Have a great learning
🎯 Key Takeaways for quick navigation: 00:00 📚 Understanding Digital Transformation 05:11 🌐 Five Essential Steps for Digital Transformation 10:13 🧪 The Importance of Experimentation 16:46 📊 Rethinking Governance for Digital Transformation 21:34 💼 Building Digital Capabilities and Culture Made with HARPA AI
Very great talks D. Rogers, Thanks again !
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