Augmented Reality: a new creative canvas for brands
Ғылым және технология
At Cannes Lions 2018, we wanted to inspire the creative community to give AR a try. So we brought AR to Google’s annual interactive showcase, the Google Beach. We partnered with Ogilvy, an advertising agency, as well as MediaMonks, a creative production house. Together, they used ARCore-Google’s platform for building AR experiences-to break new ground on some well-loved campaigns.
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What watch is he wearing? at 2:00