Check out this video where I put the layout methods into practice, on existing famous designs: kzread.info/dash/bejne/hqFml6uxerS2h7A.html

Graphic Designer: "Negative space" Clients: "I'm about to end this whole man's career."

@SatoriGraphics

4 жыл бұрын

😅✌

@ABO_LARA24

4 жыл бұрын

xd

@Dan-lu7vi

4 жыл бұрын

😂

@Dan-lu7vi

4 жыл бұрын

too true

@woodenfigurines

4 жыл бұрын

hahaha

I love white space, however clients don't😩

@peter.dimitrov

5 жыл бұрын

camo2010 Hahahah I totally understand man..

@2Chickaboom2

5 жыл бұрын

I design junk mail. Any space large than ¼ inch I leave will inevitably cause the customer to ask me to fill it up with more text or other garbage.

@TheGeordiePedro

5 жыл бұрын

@@2Chickaboom2 That's because you're design junk mail. Different clients require different types of design.

@jojojojoseph

5 жыл бұрын

Yeah ikr fck clients! Lol kidding. As long as they pay, give em what they want haha

@martinsoraka4612

5 жыл бұрын

lol.. thats true.

Man ! You're a design school. well presented valuable informations. Golden rules of layout design: 1. Negative space. 2. Proximity. 3. Repetition. 4. Contrast. 5. Alignment. 6. Focal points. Smile ☺, be happy and spreed the love.

@gharib1435

5 жыл бұрын

@@SatoriGraphics my pleasure

@Tenzordk

4 жыл бұрын

Gestalt laws/rules

@erikaallen9595

4 жыл бұрын

spreed

@sunshizzleyou

4 жыл бұрын

I'm officially going to start going with "Spreed" the love. Just kinda rolls off the tongue better. I'm assuming this was OBVIOUSLY on purpose!...

@gharib1435

4 жыл бұрын

@@sunshizzleyou it's a typo 😇

My fellow designers, when a client tells you to fill that sweet empty space with something, it is your job aswel to tell them that they don't want their brand to look amateur. Clients are not designers and when you explain shit to them most time they agree and end up having an even better opinion about you. Stay firm, you are the professionals not them, clients say the most absurd stuff... teach them a bit.

@DustinBentley

4 жыл бұрын

Yup I’m buying whatever you’re selling sir

@countessratzass5408

4 жыл бұрын

Some don’t want the education. I used to fight but I gave up. If they like it, I love it.

@SB-gy2vx

4 жыл бұрын

I use the "in my opinion thats gonna make you look amateur, but you're the one calling the shots ..." all the time, wich is something they don't want (to look like amateurs). But don't just say that and not give an alternative, you gotta give solutions. I'm not a "sales persons" and I used to struggle with dealing with clients. I used to think like "Well if the client is paying then he is the one deciding", but I learned that is not true! I will never make a piece of design which I don't like and if you're paying me you gotta trust me, period. Ofcourse we have to accept suggestions (and not all are bad) and you have to be able to explain if and idea works or if it needs modifications. (I'm not trying to sound smart or anything, just a simple dude giving his personal opinion and I hope it helps some people, many thanks for the likes fellow designers, God bless you)

@hutson797

4 жыл бұрын

Its your job to help the client. Not dictate to them. If push comes to shove...its your job to offer an alternative.

@hutson797

4 жыл бұрын

@@SB-gy2vx Be less artist mentality...more graphic mechanic mentality. Your job is to fix a problem. Not whine and complain about white space. I've been in the biz for over a decade. The ONE thing that clients hate most is designers whining about clients "not understanding." And I've seen some of the work by supposed "artists". Its terrible. If you're good at your job...it'll show.

6 rules you MUST OBEY... until the client specifically directs you to muck it up

@JamesWelbes

5 жыл бұрын

You ain't lying

@hutson797

4 жыл бұрын

Design is subjective. Every client sees something different. your job is to help the client.

@KD-ho5ze

3 жыл бұрын

@@hutson797 It kinda makes the title of this video pointless tho

@timz9862

2 жыл бұрын

@@KD-ho5ze The video is kinda pointless

Six Golden Rules That Clients Hate. ;)

@josi4749

5 жыл бұрын

Satori Graphics true! Hands-off clients that respect the designer are brilliant.

@MyHo31

4 жыл бұрын

Haha I like your comment

@isanarditama

3 жыл бұрын

Lol

@khushal.2274

3 жыл бұрын

500th like

@MuhammadYamman

3 жыл бұрын

Exactly! Thing they hate the most is free-space

Lol. My clients would love the giant logos + giant text.

@ryanekapanjisuhartanto7167

5 жыл бұрын

Yeah, you're a designer. The same as a doctor giving patient solution (although they might get emotionally deny it), it is the best for them. And you as a designer, know how to treat your clients.

@RimZeime

4 жыл бұрын

this is sooo true lmao

@adondriel

4 жыл бұрын

I feel like this is probably due to the fact that 90% of clients out there are not using proper monitor resolutions, have bad eye sight, or just can't be bothered to think about how design affects a user's behavior. I don't like either of the 2 options in #1, the first one is TOO big, and the second one is just a tad too small imo. You could show the same design concept with a bit less exaggeration imo.

@delulu6969

4 жыл бұрын

Many times my clients want the logo bigger because of they are emotionally attached to the logo (like having spent big bucks on it) or the lack of contrast with other elements rather than just to make it bigger. Making it bigger is a solution the client proposed. You decide how to approach the root issue. The same goes for giant texts. Normally it means the client loves a higher contrast design. You then decide whether it suits their brand. Like in this video, the white space example can be easily rejected by normies. I would compromise to increase the title font to be 2/3 of the page width while maintaining the width of the body paragraph.

@drdeesnutts48

4 жыл бұрын

@@ryanekapanjisuhartanto7167 A doctor can give all the advice they want but in the end its up to the patient, it's the same for clients. Ultimately it is their call and if the majority of clients like a thing, there's probably a reason for it.

Dude this is so great! I am a self-taught designer and I've been using these rules for a long while but without noticing. It is so nice to be able to list and label these rules in my mind and sort of create a checklist to never break a rule.

@SatoriGraphics

3 жыл бұрын

Yeah that's a good point, and thanks for sharing

Make it bigger. Make it pop. Even bigger. What are margins? - every client

@chalcedonycoral1943

3 жыл бұрын

Lol, so familiar

@somedude1324

3 жыл бұрын

Yep. I work as a designer in house. Hear this ALL the time. Lol.

@kimjohnson313

3 жыл бұрын

I hear make it pop ... whatever that really means. Color psychology goes out the window and everything has to be bright and neony from one client .... Fill every empty space. I just stopped trying

Your videos are absolutely top rate. They've helped me greatly develop as a designer (even though I've been doing it professionally for 30 years). And you absolutely have the most soothing and pleasant narration voice any of us have every heard.

Balance. Alignment. Repetition. Contrast. Proximity. Focal point. Space. Hierarchy. Concepts that can be used to improve any area of your life.

@chrisbellette9181

2 жыл бұрын

Oooo I like that!

client：“wanna see a colorful black and vibrant white！”

CRAP!!! I gotta watch this at least TEN TIMES!!! Totally badass accurate and clean video and communication. Satori perfect!!!

Really good tips in this one!!! I really like how you make calm videos with all this information and tips! 👍👍👍

@ghostpaper

5 жыл бұрын

Satori Graphics you’re welcome! Keep up the great work 🔥

This is great content! Awesome as always, Satori.

Thank you, i'm about to learn about layouting and then the video popped up. God bless you

Sometimes i come to satori when im stuck or feeling impostor syndrome and he uplifts and lets me see my design better

This is a golden tutorial video I couldn't ask for more.

You have a great channel with amazing tips. Thanks for doing these.

Great information Sir Tom for those who just need a friendly reminder. As always, have a great day.

Great lesson! Clean and simple visuals were especially helpful.

man, really enjoy watching these videos. Thanks for sharing. Looking forward to watch the next videos

@SatoriGraphics

4 жыл бұрын

hey cheers Steve, much appreciated

You are becoming the best graphic design channel by far.

This is my first time enjoying your KZread channel. Great work! I’m looking forward to more great content from you. Thank you so much for this informative video! I got so much out of it.

Thanks man. Didn't realize how much I needed this till I saw your video

@SatoriGraphics

2 жыл бұрын

Glad I could help

Truly amazing tutorial ❤️ Especially the cool animations

Excellent tutorial, as always! Thank you!

RULE 01. Interesting, but when you work with a client, 80-90% will pick option A. They want logo BIG, the text BIG, all the text BIG if possible. And I worked with more than 500-600 clients (sometimes even with big clients). I saw the same idea of using negatice space at John Mc Wade

@sparta007ot

5 жыл бұрын

educate the client, n show them u right.

@michaelng1990

4 жыл бұрын

it depends man, my company got a strict rule for logo size and location which kinda similar to option B in the top left.

@monikas8078

4 жыл бұрын

Agree man. Clients percieve negative space as an empty space that should be filled f.ex. bigger logo or graphic. " I'm not paying for white/ empty spaces. Put smth here" they say.

@brianfriedman101

3 жыл бұрын

@@sparta007ot Educate 500 clients?

@lauracoelhodesigns

3 жыл бұрын

@@brianfriedman101 why not?

Great content! Thank you for sharing you knowledge! Peace!

Your videos are great. Really appreciate the effort and quality you devote to them, can't believe I wasn't subscribed sooner! I work in engineering where graphic design skills are greatly lacking, your videos have literally helped me switch from doing frustrating layouts in Microsoft Word, to start creating more bespoke and original graphic design templates for my work and I've been able to get some of the people on my team more excited about this as well. 👍

@thomasmaughan4798

Жыл бұрын

"start creating more bespoke and original graphic design templates" Bespoke clipart to the rescue!

I've designed for more than a decade for layouting magazine. One golden rule that he missed out? Is margins like ROWS and COLUMNS. This is the very key of effective spacing and equal distribution of elements. This is basically the backbone or the skeleton of layout. If you can't master it - a layout will wobble. And also do layouts with Indesign please.

Nothing like going back to BASICS 👌. Great video man!

This is so great for a beginner I really love your tutorials very clear and make complete sense

@SatoriGraphics

3 жыл бұрын

Thanks for the kind comment Nicky :)

This video has been really helpful. Although. Not a graphic designer, I'm taking notes and applying them to the ppt I have due. Thanks ❤️

Wow! Im binge watching all of your videos! Great, informative ,REAL, timeless, graphic design principles. thanks

@SatoriGraphics

2 жыл бұрын

Hope you keep finding my videos worth while :)

You such have a great contents on your channel bro thanks a lot! Refreshing new ideas!

I feel like you have a better understanding than how modern software engineers go about the design of of GUIs. I agree with each rule you mentioned.

Thank you for this! I'm a college student and just learning layouting, this precised presentation is of great help.

i always be waiting for your next video.. all videos inspirated me to make good design.. thanks for it..

This is so helpful to me. I am going to college in a few months and I want to focus on graphic design as my major. I don’t always have an amazing idea of these points in my pieces, this has already helped me recently

@SatoriGraphics

4 жыл бұрын

Great news Colin thanks, and wish you all the best for your major.

some times I don't leave a space in my designs, these rules are really important and useful, thanks :)

Should have thrown in hierarchy for people who stumble upon your channel and haven't seen ALL your other videos.

0:41 I am a big lover of negative space but frankly, to me, the left one with less negative space looks better in this case.

@iTzSekiria

4 жыл бұрын

mmm... I disagree with you hehe

@existentialreader5323

4 жыл бұрын

I agree, the layout didn't have the "minimalistic" feel already. However I much prefer the text of the right. Makes it look a little cleaner

@NikozBG

4 жыл бұрын

I bet the right design will look better printed on an A4.

@Kinneytube

4 жыл бұрын

I agree totally...and ask the opinion of several non-artists. Everyone chose the one on the left. And in the end you are trying to sell something. Minimizing your logo and text is counterintuitive.

Love your content!!! I started out with design very recently...your videos assist me so much and my learning curve up ^^

@SatoriGraphics

2 жыл бұрын

That's great man, keep excelling :)

This is so helpful to me.. Negative space is what i find most challenging... I will try the latout today or tomorrow to use the negative space wisely... Thank u sooooo much.. 😊

Thank you for sharing, very informative and helpful!

Awesome ! well explained , without that layout dose not exist ..... good job

Helpful thank you!

Thank you Satori. I just found that I've been doing my job fundamentaly correct. :)

@SatoriGraphics

4 жыл бұрын

haha that's always great to know Soma, thanks for the reply

Excellent video, thank you for sharing!

Hell yhea! Every Time I watch a new video of satori i learn new stuff

Thanks! I learned a lot.

My exams start next week, thank you for all the tips you’ve provided!

Bro! it's Amazing You solved my problem! Thanks!!!

Very good video! Thanks a lot for this very valuable information!

I always learning something new for me. Thank you.

@btsarmygirl1908

5 жыл бұрын

@@SatoriGraphics Go on sir

I love the drop shadows on this design at 7:37

Good stuff mate, cheers!

Simply enlightening.

At the end of the day, it depends on the class and taste of the client. There are some who want graphic-heavy and busy designs and there are some who love modern, pleasant designs.

Beautiful. What a well thought out and designed tutorial.

@SatoriGraphics

3 жыл бұрын

Cheers buddy

Thanks for the great tutorial!

This is really golden!

Quality content as usual, much appreciated!

@SatoriGraphics

3 жыл бұрын

Thanks!

Your content is best in graphic design.... thanx

Whitespace: took me a while to compare the examples. A very profound lesson!

Many many thanks Mr Satori!

Such great content for new designers! Thanks :)

@SatoriGraphics

4 жыл бұрын

Glad you think so! Enjoy your day

Thank you very much! I learn something valuable in every presentation!

@SatoriGraphics

2 жыл бұрын

That's what I like to see :)

Very interesting and helpful. My medium is steel, cut with a CNC plasma cutter, but the principles are the same. Thanks for providing these excellent videos.

Awesome, thank you!

Very nice! Thank You!

A very informative video. Thank You so much

Loved the content, Thanks

What a great presentation and I was able to connect theory and real world in graphic design. Thanks! Just liked and subscribed.

@SatoriGraphics

Жыл бұрын

hey much appreciated, have a great day!

Thank you! Loved this video and the music :)

@SatoriGraphics

2 жыл бұрын

Thanks a lot Rachel 👍

This is awesome Tom I would really love it if you could make more tutorials on how you make your videos they are so cool

@SatoriGraphics

3 жыл бұрын

hey thanks very much :)

Useful tips 😊

I love your contents, it's very helpful brother

All-time favorite response to describe her favorite color: clear.

Cool One man!!💐

Super. Thanks. I will try to learn.

Thanks for publishing the video!

@SatoriGraphics

2 жыл бұрын

No problem:)

Tbh for the first one, I prefer the version with the larger logo and test It just looks more clean and professional

@OrincyWhyteDesigns

3 жыл бұрын

That’s what happens when being taught by a good designer. The “bad” design is still gonna end up looking good lool

Love the theory stuff.

I'm in love with that futuristic grid mountain sun video at the end. How did you make that? And do you have a standalone version of it?

Thanks for this!

this is awesome! you got yourself a new subscriber 👍

@SatoriGraphics

4 жыл бұрын

Thanks very much Steelsheen, hope you keep liking my content into the future

You inspired me to start my own channel, thank you.

Great content! Thank you for sharing.

@SatoriGraphics

3 жыл бұрын

Glad you enjoyed it!

This video was incredibly educational. I teach design at secondary school level and this was very informative and well presented. Thank you!

Great video!

First thing I learned in graphic design school.. always squint at your work..

@SatoriGraphics

4 жыл бұрын

It's a good technique for typography especially

Thank you, self published these points are…on point! #loveyoutube

emphasis on foundations of design, really nice

@SatoriGraphics

4 жыл бұрын

thanks for the comment Sally

You're Designing Idol🔥💛. Love From Bangladesh💛💛💛💛

Excellent. Thanks

Marvelous!

Its good to get back and watch your videos. p.s it was real helpful

@sanakhanniazi695

5 жыл бұрын

Hehe xD thanks