For the second discussion, we have invited experts with a more global strategy. The TV market has never been flooded with so much inventory. At the same time, less ad money is spent on TV. In light of these challenges, how do broadcasters and streamers respond? How can the market grow with so many new players? And how can TV regain its share of spend from social, display, and other media that have been quite happy to take TVs money?
Moderated by Justin Lebbon
Co-Founder & Director, Mediatel Events
Deborah Armstrong
SVP, Country Manager UK & Ireland, GM Media Networks & Advertising EMEA, Walt Disney Company
Stéphane Coruble
CEO, RTL AdAlliance
Fabrice Mollier
President, Canal+ Brand Solutions
Marc Rogers
VP Global Partnerships Strategy, NBCU